Page 2
I’m going to make two points: 1. Why .nyc?
2. Confusion
Outline
Page 3
1. Why .nyc?
Outline
Page 4
Good Domain Names
•Short
•Descriptive
•Memorable
Why .nyc?
Page 5
Names for:• Small Business
• Community and Civics
• Not for Profits
• Individuals
• Issues
Why .nyc?
Page 6
Identity
•Made in New York
•From New York City
Why .nyc?
Page 7
To the Internet, there is no New York City !
Why .nyc?
Page 8
So things.
you find
can
you find
So things.
Why .nyc?
Page 9
New York City 1800
Page 10
Planning head, city leaders established a Commission
to plan for the future.
They created:
New York City 1800
Page 11
The Commissioners Plan of 1811
Page 12
The Commissioners Plan of 1811
Why can you see the
sun?
Hint:
Page 13
The Commissioners Plan of 1811
Created the Manhattan Street Grid
Page 14
The Commissioners Plan of 1811
The grid organized
and made accessible
New York City’s
real estate resources.
Page 15
Why .nyc?
Organize
and make accessible
New York City’s
digital resources.
Page 16
So things.
you find
can
you find
So things.
Why .nyc?
Page 17
So you can find things.
The city has 402 hotels
Google “NYC hotels”you get 50 - 90,000,000 hits
Why .nyc?
Page 18
So you can find things.
The city has 1,400 schools
Google “NYC schools”
you get 50 -174,000,000 hits
Why .nyc?
Page 19
So you can find things.
The city has 120 hospitals
Google “NYC hospitals”you get 47 - 144,000,000 hits
Why .nyc?
Page 20
So things.
you find
can
you find
So things.
Why .nyc?
Page 21
Why .nyc?
Proximity
Page 22
Why .nyc?
Networking
Page 23
Why .nyc?
these are …the historic role of the city…
Page 24
Proximity ~ Networking
Page 25
Proximity ~ Networking
…here’s my city networking map…
Page 26
Proximity ~ Networking
Page 27
Proximity ~ Networking
…people of all shades interacting in different ways...
Page 28
Proximity ~ Networking
Page 29
Proximity ~ Networking
…then about 1995…
Page 30
Proximity ~ Networking
…we were globalized…
Page 31
Proximity ~ Networking
Page 32
• No more junk ~ ebay.com
• His Holiness ~ pope.va
The .com TLD globalized NYC’s communication.
Proximity ~ Networking
Page 33
…the role of .nyc…
to reconnect the city
Proximity ~ Networking
Page 34
…the role of .nyc…
to reestablish its historic role
Proximity ~ Networking
Page 35
Proximity ~ Networking
Page 36
Part 2
Choice Confusion
Page 37
…today’s workshop is entitled…
Choice Confusion
Page 38
Choice Confusion
New Geo-TLDs
• More Consumer Choice?
• More Consumer Confusion?
Page 39
Choice Confusion
New Geo-TLDs
• More Consumer Choice? • More Consumer Confusion?
Page 40
Choice Confusion
New Geo-TLDs…why not…
• More Resident Choice? • More Resident Confusion?
Page 41
Choice Confusion
New Geo-TLDs…why not…
• More Voter Choice?
• More Voter Confusion?
Page 42
Choice Confusion
New Geo-TLDs…why not…
• More Entrepreneur Choice?
• More Entrepreneur Confusion?
Page 43
Choice Confusion
New Geo-TLDs…why not…
• More Resident Choice? • More Resident Confusion?
• www.hotels.nyc
• www.schools.nyc
• www.hospitals.nyc
Page 44
…eliminating confusion…
NYC.GOV
GOV.NYC
Choice Confusion
Page 45
…eliminating confusion…
NYC.GOVCurrent site for mayor’s office
Choice Confusion
Page 46
…eliminating confusion…
NYC.GOVCurrent site for mayor’s office
City Council splits its efforts between .us and .info
Choice Confusion
Page 47
…eliminating confusion…
GOV.NYC redirect to
NYC.GOV
Choice Confusion
Page 48
A place on the Internet for the city’s residents
and organizations tofind one another.
What We Need
Page 49
A place on the Internet where the world can find
our resources.
What We Need
Page 50
OpportunityEspecially for our youth and large
immigrant community.
What We Need
Page 51
2007 formed
Connecting.nyc Inc. not-for-profit
Acquire & Develop the .nyc TLD
What We Need
Page 52
Our Wiki Front Pagewww.connectingnyc.org
We Need