Outline

I. AnnouncementsII. Ethics (cont)III. Ch 3

A. Automatic vs. Controlled thinkingB. Automatic thought

1. Schemasa. Functionb. Which are appliedc. SFP

Announcements

1. Web page for 7th edition2. Study guide and learning objectives on Angel3. Exam 1 Review

1. 9/13/12, 7:00p-8:30p, 262 Willard2. Questions will be posted prior to the review

sessions and then answered during it3. Bring any questions that you have to it

Ethics

Chili Experiment: Ethical Concerns?Video was here

In Class Exercise 1

Below are possible ethical problems with the Chili study, how many of the following are issues? Lack of informed consent Improper video taping Potential for harm Potential for involuntary/ coercive

participationA=1, B =2, C=3, D=4,

Ch 3: Automatic and controlled thinking

I. Count to 10II. Automatic

A. Nonconscious-unaware

B. Unintentional- did not intend to do it

C. Involuntary- could not control it

D. Effortless -requires no resources

I. Alphabetize the numbers 1 to 10

II. ControlledA. ConsciousB. IntentionalC. VoluntaryD. Effortful

The association b/w automatic and controlled processing

I. Two work in parallelA. Automatic – background, happens first

1. Some estimate 95% thought is automaticB. Controlled – foreground

1. Direct it2. Serial3. Motivation & Effort

II. Two influence one anotherA. Control can influence automatic

1. Trying to not stare at something unusualB. Automatic can hinder controlled processing

1. Stroop

Ex : Stroop Task

I. Say the COLOR of each wordA. Monkey

RED BLACK GREEN ORANGE YELLOW BLACK

II. The reading the word is so automatic that it hurts controlled processing

Benefits of automatic thoughtI. Attunes people to important information

A. Information related to the self1. Cocktail party effect

II. Attunes people to important social categories

A. Big 3 are: Gender, race, ageIII. Can help people make good decisions

A. Given apartment info, make immediate, conscious (think 3 min), unconscious (distract)

1. Unconscious condition most likely to pick best apartment, b/c working on the task

Class Unity Exercise

• POKE• CROAK• SOAK• JOKE

Automatic Processes: SchemasI. Schemas - Mental structures used to

organize knowledge• influence the information people

notice, think about, and remember • About others, ourselves, social roles,

and events• stereotypes: schemas applied to members

of social group

Function of shcemas

A. Help us make sense of world1. Demo created an “oke” schema,

that you applied to the situation2. We are…..Penn State3. What a student is like, what a

business person is like

Group A

I. You will briefly look at rough sketch of a poster for a costume ball. After seeing this picture you will answer some questions about it.

Group B

I. You will briefly look at rough sketch of a poster for a trained seal act. After seeing this picture you will answer some questions about it.

Was this in the picture? • Automobile• Man• Woman• Child• Animal• Whip• Sword• Man’s hat• Ball• Fish

Schemas (cont)

B. Guide attention and memory1. interpret things in a schema

consistent mannera. Saw poster in way suggested

2. recall schema consistent things (even if not there)

a. May recall more damage if told to describe accident vs. crash

b. “Play it again, Sam” – never said in Casablanca

3. Memory is a reconstructive process - The mind is NOT like video tape

Which schemas are applied?

I. Accessible schemas – those in the forefront of one’s mindWhat makes schemas accessible?1. Chronic Accessibilitya. Important to selfb. Extreme in self (high or low)

I. What does your interpretation say about you?

Teletubbies

Scooby Doo Gang

What makes schemas accessible?

1. Chronic Accessibilitya. Important to selfb. Extreme in self (high or low)

2. Accessible b/c related to current goal

I. http://viscog.beckman.illinois.edu/flashmovie/15.php

II. Goals alter what we notice:I. Inattentional blindness – if

attention drawn elsewhere, we can be inattentive to rather obvious events

Accessible cont

1. Chronic Accessibility2. Accessible b/c related to current goal3. Accessible due to recent experiences

1. priming1. Word choice2. Liking3. Behavior4. Intelligence

4. Needs to be subtle, for if obvious prime, then no effect or reverse effect.