Outsmart Your BusinessPlan of approach Information Strategy

Advisory ServicesJohn Septer

What we see and hear in the market!

“I have no insight in the fundamental elements like the customer, product, competition, stock ” “I need a clear source

of information, which can be applied to each channel we serve”

IT landscape is fragmented … where can we start...?

”We have to set clear priorities ... stakeholders act disconnected and it is getting worse.”

…what can we do in the meantime?

”We need to capture who is responsible within the process.”

“I have more and more information of my clients – if we are able to determine the relevance of all this information, that would maximize mine interaction with clients”

“I don’t trust the information presented to me– I see that not every channel is presenting the same information”

“I need the right information on the right moment to be able to act directly and proactively” ”Strategy is set – we

need to get into execution!”

“ I must be able to offer the same information in different ways, to stay in touch with my clients ”

Characteristics of Information

data/content

information

knowledge

wisdom

understanding

consistency

The necessary journey for organizations

Pro

activ

eR

eactiv

e

Data / Content Information Knowledge Wisdom

Today

Future

Information productivity

Fail

Run

Achieve

Outsmart

Putting information at the heart of doing business

Information

People

Process Technology

Application & process centric – Information is often an after-thought

Process

People

Technology

Positioning Information centrally at the heart of doing business

Traditional approach Information centric approach

Start small, but think big

Long term vision: Integrated EIM model

Governance

Pro

cesses &

O

rgan

izati

on

Data

& C

on

ten

t fo

un

datio

n

Technology

EIM

At the beginning information is fragmented…

Incentro Advisory helps organizations to get insight into how information is used and how organizations can increase information productivity

Het Funnel Model

EIM plan

architecture

money

resources

market situation

operationIT

business

strategy

questions | trends | projects | problems | technological developments | laws | regulatory

advise

prioritize

combine filter

review

time

politics

competition

suppliers

inventory

customers

inspire

Outsmart Your Business

preparation

analysis & design

translation

Plan of approach Information Strategy

1 till 3 weeks 4 till 6 weeks 2 till 4 weeks

Goal: Goal: Goal:

•Identification of hypotheses

•Identification of potential improvement areas

•Define which path (journey) the organization wants to follow

•Capture of resources

•Capture of commitment

•Give insight in the current situation and information related problems

•Jointly determination of the To-Be vision

•Map the current and future requirements and needs of the organization

•Define the short, middle and long term improvement initiatives

• Develop supporting business case(s) for the different initiatives in order to create the right evidence

concrete products

Vision

To-Be Models

Validated Hypotheses

Transformation roadmap

Business Case(s)

Plan of Approach Information Strategy

preparation

change management

Validation of scope

Identification of Stakeholder

Obtaining background information

Execution of EIM Quick Scan

Definition of hypotheses

analysis & design

Execute As-Is Analysis

Definition To-Be vision

Validation of hypotheses

Requirements Analysis

Execute Process Analysis

Execute Gap Analysis

translation

Develop transformation roadmap

Information

Technology

Business

Processes

Develop Business Case(s)

Validated assignment & scope

Stakeholder map

EIM Scan

High level hypotheses

As-Is Analysis

To-be Vision

Gap Analysis

Requirements document

Validated hypotheses

Transformation roadmap

Project Portfolio

Business Case(s)

Act

ivit

ies

Pro

duct

s

1 2 3The journey (transformation) is more important than the destination

Benefits of your Information Strategy?

Consensus among stakeholders on information issues and needs A clear plan of action and insight in required efforts and

expected returns Support from the organization for the approach chosen Information management in line with strategic business

objectives A controlled implementation approach High level business information requirements:

• Which information should be managed?• For what purpose (why)?• By which means (how)?

“We believe that an effective and integrated Business Information Management program is vital to achieving the priorities of today’s organization: improving performance, reducing cost and

increasing business agility”

Added value approach

What distinguishes the Information Strategy approach of Incentro Advisory from other methods?

The journey is key. The destination may change. It is a journey together. Strong focus on preparing the organization’s transformation. Sterke focus on what is good for the organization instead of the

best independent solution. Primary focus on the ‘information’ problem area, impact on

the business and (potential) solutions Secundary focus on technique Start small, think big

Why Incentro Advisory?

Incentro Advisory helps organizations to provide insight into how information is used and how organizations can use this information to improve the information productivity.

Incentro Advisory helps organizations to build an integrated value chain, where markets, products, skills and systems will be aligned.

Incentro Advisory helps organizations as a trend watcher, sparring partner and trusted advisor in finding the right answers and solutions to EIM related issues.

Incentro Advisory is able to act as an independent consultant to align the demand and supply of information in order to achieve the business objectives of an organization.

Our customers ask us to realize the Incentro Effect. For each organization the Incentro effect is (and must be) different. Every organization is different and every organization should be different, distinctive, to stay ahead of the competition.

We believe in the power of information.

Informatie is the fuel for an organization and based on this fuel, the organization can build a distinctive position in relation to its competition.

The first step is to analyze the business processes and to determine the potential Incentro effect with the customer.

Thank YouBedanktGracias

Viele Dank