PortfolioJennifer Marshall

ContactJennifer Marshall:253 S 2nd West Apt 601Rexburg, ID 83440253-797-9334mar12081@byui.edu

Table of ContentsBrochure ImagingFlierMontageEvent AdLogosLetterheadBusiness CardWebpage

BrochureDescription:This is a brochure I made for tourists that come to Seattle or to make people want to visit Seattle.

Programs used: Photoshop, Illustrator, and InDesign.

Date: July 12, 2014

Course # & Section: Comm 130 Section 3

Instructor name: Cory Kerr

Objective: Set up and align a two-sided, folded document. Create an original company logo and use it in a brochure. Incorporate quality images (Incorporate at least four quality images (not including the logo)). One should be clipped in Photoshop and text-wrapped in InDe-sign so the text follows the cutout shape of the image. Write at least 250 words of orig-inal copy with at least three paragraphs, headers, and subheaders. Trim for a full bleed and print in duplex (two-sided) color.

Process:- I started in InDesign with the two pictures that are the backgrounds. Then I added the black lines on the top and bottom.- Then I added the photos on the inside with a blue border. - I clipped the Space Needle image in Photoshop.- The I added teh titles and the side Seattle. - I made the logo in Illustrator and added that to the back of the brochure.

Welcome to Seattle

Tours

Come enjoy the sites of Seattle

EMP (Experience Music Project Museum)

Pike Place Market

The Boardwalk

Seattle is located right on the Puget Sound, with the view of the Cascade Mountains off in the distance on one side with the Olympic Mountains across the Sound. The city provides great cuisine and historic sites you can visit, like the Space Needle and Pike Place Market. Underneath the Pike Place Market; the infamous Gum Wall, now a-days practically could be called Gum Alley.

The boardwalk is full of interesting and exciting shops and restaurants. There’s the Crab Pot for those seafood lovers. Red Robin or McDonalds for people that like to stick with the familiar and All-American food. Ye Old Curiosity Shop is an exciting place to visit, there’s jewelry, games, clothing, and of course interesting curios things you would only find here! The Boardwalk has an arcade you can

play many games at and have fun. And of course the boardwalk and Pike Place Market have multiple places to enjoy chocolates,

French desserts and ice cream.

You can also enjoy the Seattle Center which is where the Space Needle is located, with its view deck at the top

and a restaurant that slowly spins so you can have delicious food as well as a full view of the city!There is also in the City Center the Key Arena you could

catch an event at or just have fun in the water fountain outside or the carousel. Or just on the other side of the City

Center is the EMP, Experience Music Project museum; showcasing the works of amazing musicians and band like

Seattle native Jimmy Hendrix.

For more information visit our website www.PNWtours.com or call 555-555-5555.

Come visit and enjoy all the wonders of Seattle first hand!

Need a nice vacation from your everyday life?

Need a gorgeous place with a lot of places to enjoy?

Then chose Seattle, Washington!

ImagingDescription: This is a project I did using an image I took.

Programs used: Photoshop

Date: May 24, 2014

Course # & Section: Comm 130 Section 3

Instructor name: Cory Kerr

Objective: Learn basic photography skills.Choose a color scheme, take a photo to match those colors, then incorporate the colors into the layout.Use a digital camera to take a quality image, then download it.Adjust image levels, saturation, color balance, sharpen tool on separate lay-ers for NDE (non-destructive editing.)Size and crop the image, then place on an 8.5×11 page layout.Use layers to design text, and repeating graphic elements in Photoshop.Print with full-bleed margins.

Process: - I chose a picture that I have taken recently then I increased the contrast. - I made the red, blue, and yellow boxes for the corners. - Then I typed the quote and changed the size and colors of the more im-portant words. - I then changed the now yellow strip and wording on the end of the wing from orange to match the color scheme.

FlierDescription: This is a flier we made for a Graduate Leadership Conference.

Programs used: The program that I used for this project was InDesign.

Date: May 10, 2014

Course # & Section: Comm 130 Section 3

Instructor name: Cory Kerr

Objective: Apply the design principles and use appropriate typography.Incorporate basic InDesign skills to improve basic flier layout.Retrieve image and logo from links on this page.Create a project folder with image, logo and InDesign document to keep links in InDesign intact.

Process: - To start I made the black boxes on the top and bottom, then i added the photo. - I flipped the photo so that it had the girl on the outside. - I typed the title and made the Graduate stand out by making it white. - I added the body copy and made the date and question stand out. - Then I made the boxes to add so more to the design.

MontageDescription: This is a montage of photos.

Programs used: Photoshop

Date: May 31, 2014

Course # & Section: Comm 130 Section 3

Instructor name: Cory Kerr

Objective: Use the FOCUS design process with strong focal point and flowUnify a layout with a consistent theme and dominant messageLearn to blend two or more images together gradually, using masksDemonstrate more advanced Photoshop skills for layout with multiple ele-mentsUse a mask to apply a filter to one part of the imageApply typography principles (titles, quotes, events or scriptures…your choice)Format type: Legibility; Small copy & Title with varying text size. Theme word(s)Select good quality images

Process:- I chose two photos that I felt would work with the quote. - I flipped the top photo. - The photo with the wand and the light I stretched the light so that it would be across the whole page. - Then I added the quote into it.

Event AdDescription: This is an advertisement for an event for a garden expo.

Programs used: Microsoft Word

Date: May 17, 2014

Course # & Section: Comm 130 Section 3

Instructor name: Cory Kerr

Objective: Comprehend image sizing (how pixels and inches work together)Find, scan and import a high-quality image.Create a full-bleed design.Choose a color scheme and typeface(s) that work for your message and audience.Learn to use only Word design features without using any Adobe pro-grams, including Photoshop.

Process: - For this project i scanned a photo from a magazine onto the comput-er first.- Then I darkened the photo a little bit for some mroe contrast from the type. - Then I used a transparent box behind the dates and times informa-tion to make it more legable. - For most of the title I used the font Apple Casual and the most im-portant parts of it I made slightly larger and white instead of green. - For the other information I Cambria, in a light green color to go along with the color scheme.

 

Virginia Flower and  

Garden Expo Friday  May  16  Saturday  May  17  Sunday  May  18    

10  am  –  7  pm  10  am  –  7  pm  10  am  -­‐    5  pm  

Admission  fee:  $10  

LogosDescription: These are logos I made for a Nail Polish Company.

Programs used: Illustrator

Date: June 7, 2014

Course # & Section: Comm 130 Section 3

Instructor name: Cory Kerr

Objective: Create three completely different, original logos to fit a company or personal image that will appeal to the audience. Do not imitate existing logos or use previous designs.Use only the Illustrator tools to create and draw your logos. (No Illustrator pre-fabricated flares, symbols, etc.. No photos or live-tracing. You may use an image or drawing as a guide to trace it with the pen/pencil, but delete the image before submitting.)Gather opinions from at least ten people about which logo appeals most to them.

Process:- I took a picture of a real nail polish bottle and copied the shape.- To copy the shape I used rounded square shape tool and the circle tool. - I used a different color scheme on each one, lime, teal, and violet. - I used S and C in white to make use on the bottle. - Then I made a copy of the bottle and used the shape builder tool to make the reflection of light on two of the bottles.

Company: Sinful Colors Nail Polish

SC

CS

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LetterheadDescription: This is a letterhead we made for a business.

Programs used: Illustrator and Indesign

Date: June 2014

Course # & Section: Comm 130 Section 3

Instructor name: Cory Kerr

Objective: Use the basic tools in Illustrator & InDesign.Create a new logo to fit a company or personal image. Do not imitate existing logos or use previous designs. Don’t use photos or live trace.Use the new logo to design consistent layouts for a business card and letterhead. Photos are okay on business card and letterhead as additional design elements. Letterhead should be 8.5 x 11, full-bleed optional, but trim only .125. Business card should be 3.5 x 2 and printed above center on a vertical page.Apply typography rules, keeping small copy.Keep designs simple with light watermarks and drop shadows and plenty of white space.Include contact information: name, address, phone, and email on each piece. Use periods, bullets, or spaces in phone number; no parentheses/ hyphens.

Process:- I used a texture I found online for the watermark and turned the opacity down to almost nothing in InDesign. - I made the logo in Illustrator using the same texture on top of a red box. - I used the square shape tool to make the two lines that are on the logo and letterhead. - Then I added the information in InDesign.

JasmineMongolian Grill

Address: 1948 S 320th St Federal Way, WA 98023Phone: 253.529.9566

Business CardDescription: This is a business card we made for a company of our own choosing.

Programs used: Illustrator and InDesign

Date:June 14, 2014

Course # & Section: Comm 130 Section 3

Instructor name: Cory Kerr

Objective: Use the basic tools in Illustrator & InDesign.Create a new logo to fit a company or personal image. Do not imitate existing logos or use previous designs. Don’t use photos or live trace.Use the new logo to design consistent layouts for a business card and letterhead. Photos are okay on business card and letterhead as additional design elements. Letterhead should be 8.5 x 11, full-bleed optional, but trim only .125. Business card should be 3.5 x 2 and printed above center on a vertical page.Apply typography rules, keeping small copy.Keep designs simple with light watermarks and drop shadows and plenty of white space.Include contact information: name, address, phone, and email on each piece. Use periods, bullets, or spaces in phone number; no parentheses/ hyphens.

Process: - I made the logo in Illustrator using a texture and two black thin rectangles. - I used the texture also for the front and back of the business card.- The back side has a red box beneath the low opacity texture. - Then I added the information and the two black thin rectangles.

Business Card

WebpageDescription: This is webpage I made to display the logo I made and explain how I made it.

Programs used: Illustrator, Photoshop, HTML, and CSS.

Date: June 28, 2014

Course # & Section: Comm 130 Section 3

Instructor name: Cory Kerr

Objective: Size and optimize an original logo as a .png for a web page so the long side is 300 – 500 pixels.Write content to describe the process of creating your logo and how it appeals to a target audience. (Minimum of 200 words. Include rationale for colors, appeal to target audience, design skills, etc,)Design a web page using HTML to display the logo and content. (Use TextWrangler (Macintosh) or NotePad++ (Windows))Acquire a working knowledge of HTML. (Must include all required tags (Doctype (provided), html, head, title, meta charset (provided), & body. As well as tag that links to external style sheet. With in the body include h1, h2, p, ol or ul (with li tags), img, hr, and a (link to blog) tags.)Acquire a working knowledge of CSS. (Customize the Cascading Style Sheet (css) provided in I-Learn to add page formatting that complements the logo design, by changing at least the following: The h1 text color & background color, font colors for the paragraphs & list items, the background color, Font Families and add at least one css comment.Identify hex colors for web design. (Find and use hex colors in Photoshop to match your logo)Compress multiple files in a zipped folder to attach as one file.Open your HTML page in a web browser, and capture a quality screen shot with .5 inch margins for

printing.

Process: - Using CSS and HTML I typed in the body copy and titles. - I used Illustrator to make the logo.- I used Photoshop to get the six digit name of each color I wanted to use. - Then I placed those where I wanted them in the CSS.