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PORTFOLIO Mikelle Bradshaw
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PORTFOLIOMikelle Bradshaw
MontageBrochureEvent AdLetterheadBusiness CardLogosWebpagePosterPhotodesignFlier
TABLE OF CONTENTS
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MONTAGEA montage made with three different images to inspire and provoke serenity.
October 23, 2015
Comm 130 Section 1Cory Kerr
Adobe Photoshop
My message is serenity and quieting the mind.
I actually first started this project by thinking of the message I wanted to portray. I decided on a peaceful, serene message. I then decided what images I wanted to use. I used an original image from a national park I went to in China, and the others I found online. I wanted a man or woman praying or doing something peaceful. I then wanted some texture, so I used some Chinese writing and placed it atop the entire design. Lastly, I needed to choose my actual quote. I decided on the one I did, because it is simple and fit the design well. I went through different typefaces and colors until I found this one.
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BROCHUREThis showcases how I designed a tri-fold brochure for ILP, International Language Programs.
December 6, 2015
Comm 130 Section 1Cory Kerr
Adobe IllustratorAdobe InDesign
This brochure showcases what it could be like to travel China while living there and the kinds of people you can meet.
I started the process first by researching. I then started sketching what I imagined. I know I wanted a simple design with a square format. I chose 8×8 original but had to change it to 5×5 due to printing issues. I first started with the layout on InDesign. From there, I input all the images I wanted, because I felt like they were the main focus. Then I added text boxes and chose my fonts and color. For the logo, I designed in on Illustrator and linked it to my InDesign file. I used the pen tool and type tool in order to create it. Through some finer adjustments and critiques I was able to design the entire the brochure. I took it to Alphagraphics to be printed, and then folded it using a ruler.
C o n n e c t w i t h
P e o p l e
Meet locals and dive deep into the culture. Exploring places
without tourists is the best way to meet the native people of
China. One is able to see, breathe, and completely immerse themselves
in the culture. It is a way to really connect.
Take their picture, let them take yours. Make
memories and really connect. Through ILP, volunteers have many opportunies to meet great people from all over China.
Dive into the culture
ILPILP508 East 800 North #3D
Orem, UT 84097
801.374.8854
E x p e r i e n c e C h i n a
Explore all China has to offer, while living there and teaching English. Volunteer with ILP.
International Language Programs ILPILP
The Arctic is taking a plunge; you should too.
N o v e m b e r 1 , 2 0 1 5 P o l a r P l u n g e
S a n F r a n c i s c o
I c e i s r a p i d l y m e l t i n g i n t h e A r t i c , d e c r e a s i n g w i ld l i f e h a b i t a t s . S a v e t h e A r t i c a n d r e g i s t e r . w w w . s a ve t h e a r t i c . o r g
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EVENT ADThis ad is promoting a polar plunge to help save the Arctic.
October 8, 2015
Comm 130 Section 1Cory Kerr
Microsoft Word
To promote awareness of the melting Arctic and habitats that are being destroyed. This ad is promoting a polar plunge.
When first starting this project, I looked through magazine after magazine and came upon this image. Once I finalized what image I was using, I began sketching and researching. I researched on what is happening in the Arctic, and why it would be a good issue to make an ad on. Following research I did some basic sketches with pen and paper. After that, I started designing on Microsoft word. I used the text and shape tools to help with my alignment. I also adjusted the image to fit the whole page. I added color to the text and used the dropper tool to get a color from the existing photo.
The Arctic is taking a plunge; you should too.
N o v e m b e r 1 , 2 0 1 5 P o l a r P l u n g e
S a n F r a n c i s c o
I c e i s r a p i d l y m e l t i n g i n t h e A r t i c , d e c r e a s i n g w i ld l i f e h a b i t a t s . S a v e t h e A r t i c a n d r e g i s t e r . w w w . s a ve t h e a r t i c . o r g
Tetonia Outdoor Gear9937 Woodland StreetTetonia, Idaho 83452
tetonia.comDescription:
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LETTERHEADThis is a letterhead design for Tetonia Outdoor Gear.
November 8, 2015
Comm 130 Section 1Cory Kerr
Adobe IllustratorAdobe InDesign
The message is for an outdoor gear company, it is to bring feelings of adventure and really just the movement towards adventure and fun.
I first started this process by researching different letterheads. I then began sketching once I decided what kind of brand I wanted to do. This is not a real company, but rather something I thought would be interesting to do. I began sketching different ways to organize the logo, different shapes, and different typefaces. From there I went straight into Illustrator. There I worked around different typefaces until I found this one and thought it fit the brand perfectly. I then played around a mountain shape or shoe shape for the logo. I decided on the simple shoe design. I repeated the shoe in the background of the logo on this letterhead. I added some information about the company using a simple, clean typeface to contrast the bold typeface of the logo. Once all of that was complete, I moved it on over to InDesign and finished up minor details such as positioning on the main page.
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BUSINESS CARDThis is a business card design for Tetonia Outdoor Gear.
November 8, 2015
Comm 130 Section 1Cory Kerr
Adobe IllustratorAdobe InDesign
The message is for an outdoor gear company, it is to bring feelings of adventure and really just the movement towards adventure and fun.
I started the process of designing the business card by researching different brand identities. Once the logo was designed, I repeated the shoe shape in the background on one side of the business card. From there I used the same font and put in the company’s information. On the other side, I let the logo kind of bleed off the card, just to add more depth. From there, I put the card on InDesign for some final alignment adjustments.
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LOGOSA logo designed for Living Libations, an organic/natu-ral skincare company.
October 31, 2015
Comm 130 Section 1Cory Kerr
Adobe Illustrator
The objective is to give an organic natural feel for the skincare line.
I first designed three separate logos for this same company. I was trying to achieve a settle feel, a somewhat organic feel. Once one logo was voted on, I sketched some more ideas to change the flower aspect of the logo. I wanted it have a free flowing movement to it, so I created the flower with the pen tool in Adobe Illustrator and then added some more dimension by adding the smaller petals. The word “Living” I created by adding some kerning between the letters. I then added the word skincare, to further get the idea across. I then decided to keep my original color scheme because it was not too feminine and were very natural and neutral colors. From there I made a greyscale logo and then a white on color logo.
Living Libations Skincare
L I V I N G
skincare
L I V I N G
skincare
L I V I N G
skincare
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WEBPAGEThis website showcases the design and process of the logo for Tetonia Outdoor Gear.
November 21, 2015
Comm 130 Section 1Cory Kerr
Adobe IllustratorAdobe PhotoshopText Wrangler
This website is designed to showcase the logo I’ve created. The logo itself is supposed to help those feel adventurous and spontaneous.
In order to create this website, I first did some sketching of what I wanted. Because the basis of this website is pretty simple, the layout could be simple. I wanted the colors to enhance the logo and not detract from it. I used Text Wrangler to edit HTML and CSS documents in order to create the website. I learned some from Youtube and just simply googling. In this project, I learned to do a lot on my own and not rely on others. It was really just a test and try kind of project.
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POSTERThis is a poster designed for an Arcade Fire show in Japan.
December 12, 2015
Comm 130 Section 1Cory Kerr
Adobe PhotoshopAdobe InDesign
This poster shows the old style of Arcade fire and brings in the feeling of music that would be settle yet bold.
I started this process first in Photoshop. I envisioned texture for this poster design. I found an image that seemed like Arcade Fire with the bold movement and colors. From there I played with different brushes and added some color on a different layer. I changed the opacity so the colors would not overpower the image. From there, I brought my file into InDesign. I added some bold font and then turned down the opacity as it repeated downward. Then I added the main header, “Arcade Fire.” With that, I then added some basic info for the show with the same font.
ARCADE F IREARCADE F IREARCADE F IREARCADE F IREARCADE F IREARCADE F IREARCADE F IREARCADE
FIRETokyo, Japan
February 10, 7pmHarajuku Astro Hall
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PHOTODESIGNThrough this project I was able to focus on photogra-phy principles. It was a free thinking project, where I decided on an ad for Bareminerals.
October 18, 2015
Comm 130 Section 1Cory Kerr
Adobe Photoshop
The objective is to show a holiday skincare and cosmet-ics ad for Bareminerals, offering their holiday promo-tion.
I started this project by taking several photos for the activity earlier in the week. I ended up choosing one of those photos for the project. I took the photo literally outside of my apartment, of my friend Grace. She sat down or squatted near the ground where the pine trees surrounded her. It was later afternoon, but we were in the shaded areas so the light was perfect. Once I started figuring out the direction I was headed, I sketched some designs. From there, I then finally decided I wanted to do a cosmetics and skincare ad. Because of the pine trees, I decided to do a holiday theme. From there, I added the type and ornament design. I used Photoshop during the entire digital process.
GRADUATELeadership Conference
Come learn how at Vouant Communication’s annual Graduate Leadership Conference.
Vouant Communications is devoted to helping tomorrow’s leaders gain essential leadership skills in the workplace. During this dynamic three day seminar, attendees will meet with top executives of Vouant Communications to discuss breakthough leadership techniques, while cultivating attributes of leadership that will market to any employer.
Conference is available to graduating seniors. Space is limited. Registration and more information available athttp://www.vouantcomm.com/leaders
Do you want to have the competitive edge in business?
October 21 8am-5pmLincoln Convention Center
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FLIERThis is the flier I designed for the Graduate Leadership Conference.
October 2, 2015
Comm 130 Section 1Cory Kerr
Adobe InDesign
My flier is trying to portray a professional theme but modern as it’s for college age students.
I first started off with sketching. I used pencil and paper to apply my design knowledge by hand. After a few sketches, I then picked my two favorites and sketched them up some more. From there, I picked the best one to start digitizing on InDesign. The first design I created was similar to my final, but the alignment was off and the typeface was not the best. After some several critiques, I adjusted the alignment and added more contrast by changing the logo used. From there I made some final adjustments in the leading of the body.
GRADUATELeadership Conference
Come learn how at Vouant Communication’s annual Graduate Leadership Conference.
Vouant Communications is devoted to helping tomorrow’s leaders gain essential leadership skills in the workplace. During this dynamic three day seminar, attendees will meet with top executives of Vouant Communications to discuss breakthough leadership techniques, while cultivating attributes of leadership that will market to any employer.
Conference is available to graduating seniors. Space is limited. Registration and more information available athttp://www.vouantcomm.com/leaders
Do you want to have the competitive edge in business?
October 21 8am-5pmLincoln Convention Center
