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Economic Impact of Pennsylvania’s Fair Industry Results of a 2013 study of Pennsylvania’s fairs and their economic impact on the Commonwealth
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Economic  Impact  of  Pennsylvania’s  Fair  Industry

Results  of  a  2013  study  of  Pennsylvania’s  fairsand  their  economic  impact  on  the  Commonwealth

110  fairs  a=rac>ng  visitors  from  across  the  

Commonwealth  with  35%  coming  from  out-­‐of-­‐county

Economic  Impact  of  Pennsylvania’s  Fair  Industry

Photo courtesy of Becky Sweger

A=rac>ng  5.5  million  visitors  annually

with  average  of  49,900  visitors  per  fair

Economic  Impact  of  Pennsylvania’s  Fair  Industry

Photos courtesy of Becky Sweger

• Pennsylvania’s  oldest  fair  is  the  York  Fair,  organized  11  years  before  U.S.  in  1765

• Some  85%  of  fairs  here  for  50+  years

• Typical  fair  has  been  around  89+  years

Economic  Impact  of  Pennsylvania’s  Fair  Industry

Fairs  are  Pennsylvania’s  original  tourist  a=rac>ons,  providing  food,  entertainment  and  

other  tourism  services  throughout  the  Commonwealth  for  247  years  and  coun>ng

Economic  Impact  of  Pennsylvania’s  Fair  Industry

Photos courtesy of Becky Sweger

Agricultural   ac>vi>es   are   offered   by  97%  of  fairs,  but  an  equal  propor>on  also  serve  as  entertainment  venues.    

CraV  ac>vi>es  are  very  popular  both  during   (91%)   and   aVer   the   regular  fair  season  (39%).

Some   68%   of   PA   fairs   are   used   for  private  par>es,  banquets  and  events  during   the   off-­‐season   and   39%   are  used   for   fes>vals,   providing   unique  venues  for  these  tourist  a=rac>ons.

Economic  Impact  of  Pennsylvania’s  Fair  Industry

0%# 20%# 40%# 60%# 80%# 100%#

Fes,vals#

Private#par,es/events#

Farmers'#markets#

Other#or#none#

Museums#

Food#or#tas,ng#events#

Home#&#garden#shows#

Recrea,on/sports#

Equine#events#

Agricultural#sales#

Motor#shows/races#

Cultural#exhibits#

Boat/RV#park./camp.#

Auc,ons#

Educa,onal#events#

Social#group#ac,vi,es#

Commercial#sales#

Carnival/rides#

Games#

CraQ#exhibits/sales#

Food#and#beverages#

Concerts/entertainment#

Agricultural#shows#

Fair#Ac,vi,es,#ASrac,ons#&#Events#by#Popularity#

During#Fair#Period#AQer#Fair#Period#

Economic  Impact  of  Pennsylvania’s  Fair  Industry

PA  fairs  now  cons>tute  what  is  nearly  a  $50  million  industry,  expected  to  grow  to  $62  million  by  2016

$40,000,000%

$42,000,000%

$44,000,000%

$46,000,000%

$48,000,000%

$50,000,000%

2007% 2008% 2009% 2010% 2011%

$48,400,657%

$49,005,967%

$49,280,043%

$49,665,773%

$49,835,352%

Total%Fair%Revenues,%2007<2011%Concession  fees  account  for  17%  of  revenues  indica>ng  PA  fairs  are  the  place  to  do  business  for  local  and  regional  commercial  enterprises,  as  well  non-­‐profit  groups  and  other  

community  organiza>ons.

Direct  Spending  by  Pennsylvania  Fairs                                                                              =     $61,948,000Addi>onal  Capital  Spending  and  Government  Support   =   $4,425,000Indirect  Spending  by  Suppliers  of  Goods  and  Services   =   $26,992,000Induced  Spending  by  Workers  in  the  Tourism  Economy   =   $32,744,000Total  Economic  Impact  from  Pennsylvania’s  Fairs   =   $126,109,000

Economic  Impact  of  Pennsylvania’s  Fair  Industry

$0#

$20,000,000#

$40,000,000#

$60,000,000#

$80,000,000#

$100,000,000#

$120,000,000#

$140,000,000#

2007# 2008# 2009# 2010# 2011#

$111M#$116M# $119M#

$121M#$126M#

Pennsylvania#Fair#Spending#and#Economic#Impacts,#2007B2011#

induced#

Indirect#

Capital/Gov#

Direct#

Photos courtesy of Becky Sweger

Programs                   $17.6  millionLabor   $6.7  millionMaintenance     $4.4  millionPrizes   $3.4  millionTaxes   $2.0  million

Economic  Impact  of  Pennsylvania’s  Fair  Industry

16%$

1%$

2%$

2%$

4%$

4%$

6%$

6%$

7%$

8%$

12%$

32%$

0%$ 20%$ 40%$

Miscellaneous$

Transporta9on$

Retail$goods$

Rent$

Taxes$

Insurance$

U9li9es$

Prizes$

Marke9ng$

Maintenance$

Labor$

Programs$

Fair$Expenses$by$Type$

Over  92%  of  fair  opera>ng  expenditures  and  more  than  93%  of  capital  expenditures  are  made  in  Pennsylvania

Economic  Impact  of  Pennsylvania’s  Fair  Industry

Fairs  range  in  size  from  one  acre  to  250  acres,  with  an  average  

size  of  63.8  acres

               7  fairs5  fairs4  fairs3  fairs2  fairs1  fairs

Economic  Impact  of  Pennsylvania’s  Fair  Industry

The  typical  Pennsylvania  fair  has  invested  

$196,000  per  year  in  facili>es,  with  all  fairs  combined  adding  value  of  

roughly  $4  million  annually.

Economic  Impact  of  Pennsylvania’s  Fair  Industry

$40,000,000%

$42,000,000%

$44,000,000%

$46,000,000%

$48,000,000%

$50,000,000%

$52,000,000%

$54,000,000%

$56,000,000%

$58,000,000%

2012% 2013% 2014% 2015% 2016%

$51,287,261%

$52,781,471%

$54,319,213%

$55,901,756%

$57,530,405%

Projected%Fair%Revenues,%2012>2016%

$32,668,500)

$30,433,200)

$28,137,000) $3

4,112,400)

$37,065,180)

$0)

$5,000,000)

$10,000,000)

$15,000,000)

$20,000,000)

$25,000,000)

$30,000,000)

$35,000,000)

$40,000,000)

2007) 2008) 2009) 2010) 2011)

Showmen/Vendor)Sales,)2007<2011)

There  are  600+  PA  fair  vendors  with  average  

sales  of  $61,775  in  2011  and  $37.1  million  in  total.

Economic  Impact  of  Pennsylvania’s  Fair  Industry

• Fairs  and  their  vendors,  employ  nearly  6,600  part-­‐>me  workers  in  PA  and  390  full-­‐>me  employees.    They  also  employ,  combined,  about  1,700  full-­‐>me  employees.    

•PA  fairs  also  a=ract  over  4,400  volunteers  for  boards  and  commi=ees  (an  average  of  over  40  per  fair)  and  over  14,600  other  volunteers  (an  average  of  133  per  fair).

4,056&

2,532&

96&

1,602&

0&

250&

500&

750&

1,000&

1,250&

1,500&

1,750&

2,000&

2,250&

2,500&

2,750&

3,000&

3,250&

3,500&

3,750&

4,000&

4,250&

Fairs& Vendors&

PA&Fair&&&Vendor&Jobs&

Part<Time&Full<Ame&

Economic  Impact  of  Pennsylvania’s  Fair  Industry

0%#

20%#

40%#

60%#

80%#

100%#

Equipment#shows#

Recrea:onal#compe::ons#

Adult#educa:on#

Other#events#

Entertainment#events#

Livestock/horse/farm#shows#

Youth#educa:on#events#

37%# 37%#

54%#59%#

74%# 76%#85%#

PA#Fair#Use#by#Community#

85%  of  fairgrounds  are  used  for  youth  educa>on  events  outside  of  fair  week...

and  81%  of  fairs  include  fund-­‐raising  ac>vi>es  for  local  fire  and  ambulance  emergency  service  providers

0%#

20%#

40%#

60%#

80%#

100%#

Grange#

School#groups#

Youth#groups#

Churches#

Other#civic#groups#

Fire/ambulance#

40%#

66%#70%# 72%#

78%# 81%#

PA#Fair#Use#for#Fundraising#

KEY  FACTS:• PA  fairs  a=ract  over  5.5  million  fair  visitors  and  

3.7  million  other  visitors  annually• Typical  fair  a  tourist  a=rac>on  for  89+  years• $50  million  of  revenues  annually  and

expected  to  reach  $57.5  million  in  2016• $126  million  of  total  economic  impacts  to  PA• 110  fairs  in  62  Pennsylvania  coun>es• Average  capital  investment  of  $196,000  per  year• Typical  fair  used  12+  weeks  per  year• Fair  showmen  and  vendors  produce  $37  million  of  sales• Fairs  and  vendors  offer  6,600  part-­‐>me  &  1,700  full-­‐>me  jobs• Over  81%  of  fairs  used  to  raise  funds  for  local

fire  and  ambulance  services

Economic  Impact  of  Pennsylvania’s  Fair  Industry

Photo courtesy of Becky Sweger

Economic  Impact  of  Pennsylvania’s  Fair  Industry

For  more  informa>on:    

   Pennsylvania  State  Associa>on  of  County  Fairs    128  Cumberland  Road    Bedford,  PA    15522

   866-­‐814-­‐6985

 www.pafairs.org

Photo courtesy of Becky Sweger


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