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ParcelPush presentation about insert marketing in Australia for advertisers and media planners Sept...

Date post: 08-Jul-2015
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Samples and goodies in an e-commerce parcel make every recipient happy. It is unexpected, adds value and is simply a nice gesture which consumers credit the advertiser and online retailer for. ParcelPush is the insert marketing specialist for Australia connecting advertisers and online retailers by inserting hundreds of thousands of samples, flyers, coupons, goodies, pamphlets or brochures into the shipments of some of Australia's leading online retailers such as brandsExclusive, The Iconic, oo.com.au or DealsDirect. A fascinating new way for advertisers and media planners to gain traction and conversions with their marketing campaigns.
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3/10/2013 A NEW MARKETING CHANNEL THAT DELIVERS
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Page 1: ParcelPush presentation about insert marketing in Australia for advertisers and media planners Sept 2013

3/10/2013

A NEW MARKETING CHANNEL THAT DELIVERS

Page 2: ParcelPush presentation about insert marketing in Australia for advertisers and media planners Sept 2013

PAGE 2

BOX INSERTS

MAKE ONLINE CONSUMERS HAPPY

Page 3: ParcelPush presentation about insert marketing in Australia for advertisers and media planners Sept 2013

PAGE 3

Additional Revenue

For Online Retailers Targeted Box Inserts

For Advertisers

CUSTOMERS LOVE A LITTLE EXTRA

IN THEIR ONLINE ORDER

AND PARCELPUSH ORGANISES IT!

Page 4: ParcelPush presentation about insert marketing in Australia for advertisers and media planners Sept 2013

PAGE 4

CONFIDENTIAL

TARGETING

OPTIONS

TARGETING BY:

70% FEMALE VS. 30% MALE

100% ONLINE CONSUMERS

100% HAVE CREDIT CARDS OR PAYPAL

100% HAVE A COMPUTER, SMARTPHONE

100% LIVE IN AUSTRALIA

100% OWN A PC, SMARTPHONE OR TABLET

PRODUCT CATEGORIES:

FASHION, FOOD, ELECTRONICS, CAR PARTS, BABY

RODUCTS, PHARMACEUTICAL PRODUCTS, DVDS

REACH THE RIGHT

ONLINE CONSUMERS

Page 5: ParcelPush presentation about insert marketing in Australia for advertisers and media planners Sept 2013

PAGE 5

MEDIA PLANNERS ATTRACTIVE KICKBACKS FOR

Page 6: ParcelPush presentation about insert marketing in Australia for advertisers and media planners Sept 2013

PAGE 6

CONFIDENTIAL

BENEFITS FOR

ADVERTISERS

SERVICES:

DESIGN, PRINT, DISTRIBUTION, TRACKING AND OPTIMISATION

COLLATERAL:

FLYERS, SAMPLES, COUPONS OR GIVE-AWAYS

SMARTS:

CONVERSION RATE OPTIMISATION THROUGH AB TESTING

RESULTS:

HIGH RETURN ON INVESTMENTS

PIECE OF MIND:

QUALITY AND DELIVERY ASSURANCE

360 DEGREE SERVICE

Page 7: ParcelPush presentation about insert marketing in Australia for advertisers and media planners Sept 2013

PAGE 7

AUSTRALIA’S LARGEST

ONLINE RETAILERS

INSERT FOR PARCELPUSH

THE ICONIC, BRANDSEXCLUSIVE, OO.COM.AU, DEALS DIRECT…

Page 8: ParcelPush presentation about insert marketing in Australia for advertisers and media planners Sept 2013

PAGE 8

CONFIDENTIAL

DL / A5

FLYERS

INSERT

OPTIONS DISTRIBUTE

MARKETING

MATERIALS LOCALLY,

NATIONALLY (AU/NZ)

GIVE-

AWAYS PAMPHLETS

SAMPLES

PARCELPUSH PLACES

MARKETING MATERIALS AS

INSERTS INTO ECOMMERCE

DELIVERIES, IDEALLY WITH

SPECIAL OFFERS THAT MAKE

CUSTOMERS HAPPY

BROCHURES

COUPONS

VOUCHERS

Page 9: ParcelPush presentation about insert marketing in Australia for advertisers and media planners Sept 2013

PAGE 9

EXECUTION

PRINTING AND DISTRIBUTION

ANALYTICS &

OPTIMISATION

CONTACT

TARGETING

CONCEPT

Day 1 Day 2 Day 4

Page 10: ParcelPush presentation about insert marketing in Australia for advertisers and media planners Sept 2013

PAGE 10

WWW.PARCELPUSH.COM.AU

TEL: 1300436806

[email protected]

CONTACT

Page 12: ParcelPush presentation about insert marketing in Australia for advertisers and media planners Sept 2013

PAGE 12

CONFIDENTIAL

180º PRICES YOU DESIGN

YOU PRINT

WE TARGET

WE DISTRIBUTE

WE MEASURE YOU DELIVER TO OUR WAREHOUSE AND WE FREIGHT (AT COST)

TO OUR PARCEL DISTRIBUTOR, GST INCLUDED

Page 13: ParcelPush presentation about insert marketing in Australia for advertisers and media planners Sept 2013

PAGE 13

CONFIDENTIAL

360º PRICES WE DESIGN

WE PRINT

WE TARGET

WE DISTRIBUTE

WE MEASURE 150 GSM, FULL COLOUR GLOSS, DOUBLE SIDED

CONTACT US FOR DIFFERENT SPECS, GST INCLUDED


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