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Partner Intro Presentation (1) (1)

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Copyright 2011, Enfront. Inc. Stand-Out Micro-Marketing Exploring a Sales & Marketing Revolutions
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Page 1: Partner Intro Presentation (1) (1)

Copyright 2011, Enfront. Inc.

Stand-Out Micro-Marketing

Exploring a

Sales & Marketing

Revolutions

Page 2: Partner Intro Presentation (1) (1)

Copyright 2011, Enfront. Inc.

Riding the Crest…

of a Communication Revolution

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Copyright 2011, Enfront. Inc.

Unified

Neighbors

Big Idea Credentials

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Copyright 2011, Enfront. Inc.

Unified

Neighbors

Credentials

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Copyright 2011, Enfront. Inc.

Unified

Neighbors

Credentials

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Copyright 2011, Enfront. Inc.

Affordable, Targeted

Messaging…

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Copyright 2011, Enfront. Inc.

Affordable, Targeted

Messaging…

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Copyright 2011, Enfront. Inc.

Affordable, Targeted

Messaging…

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Copyright 2011, Enfront. Inc.

Affordable, Targeted

Messaging…

But what do we do with it?

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Copyright 2011, Enfront. Inc.

Today’s Reality!

1 of 3

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Copyright 2011, Enfront. Inc.

Today’s Reality!

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Copyright 2011, Enfront. Inc.

Today’s Reality!

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Copyright 2011, Enfront. Inc.

Today’s Reality!

Important Communication

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Copyright 2011, Enfront. Inc.

Too Much Marketing “Help”

2 of 3

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Copyright 2011, Enfront. Inc.

Single-Media Sellers

“I’m best for you!”

*

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Copyright 2011, Enfront. Inc.

Confusion

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Copyright 2011, Enfront. Inc.

Non-Objective Decision Making

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Copyright 2011, Enfront. Inc.

Data Not Actionable

3 of 3

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Copyright 2011, Enfront. Inc.

Affordable, Targeted

Messaging…

Not Possible

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Copyright 2011, Enfront. Inc.

Goals

1. A Marketing System that

Supports Important Action

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Copyright 2011, Enfront. Inc.

Goals

1. A Marketing System that

Supports Important Action

2. A Better Way to THINK about

Marketing’s Role

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Copyright 2011, Enfront. Inc.

Defining the Goal Correctly

*

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Copyright 2011, Enfront. Inc.

Loyalty = Long-Term Success

*

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Copyright 2011, Enfront. Inc.

NOT the Latest Advertising Try

*

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Copyright 2011, Enfront. Inc.

Priorities Get Upside Down

*

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Copyright 2011, Enfront. Inc.

*

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Copyright 2011, Enfront. Inc.

Emphasis on Loyalty

Developed and Trademarked by Enfront

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Copyright 2011, Enfront. Inc.

Loyalty Doesn’t Just Happen

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Copyright 2011, Enfront. Inc.

Loyalty Doesn’t Just Happen

A Set of Stages and Touches

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Copyright 2011, Enfront. Inc.

Loyalty Doesn’t Just Happen

A Set of Stages and Touches

We Can Greatly Affect Progress

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Copyright 2011, Enfront. Inc.

Loyalty Doesn’t Just Happen

A Set of Stages and Touches

We Can Greatly Affect Progress

Right Message, Right Person,

Right Time

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Copyright 2011, Enfront. Inc.

Loyalty Doesn’t Just Happen

A Set of Stages and Touches

We Can Greatly Affect Progress

Right Message, Right Person,

Right Time

ACTION!

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Copyright 2011, Enfront. Inc.

Let’s Make It Real

Putting Technology and The Client Path to Work

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Copyright 2011, Enfront. Inc.

1. Introduction: Target

Ideal Client

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Copyright 2011, Enfront. Inc.

2. Effective “Second Impression”

New High Potential Acquaintance

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Copyright 2011, Enfront. Inc.

3. Follow-up Delaying Prospect

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Copyright 2011, Enfront. Inc.

4. New Client Welcome, Orientation

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Copyright 2011, Enfront. Inc.

5a. Appreciation / Loyalty Building

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Copyright 2011, Enfront. Inc.

5b. Upsell / Cross-Sell

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Copyright 2011, Enfront. Inc.

*The Tool that Turns Theory Into Action

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Copyright 2011, Enfront. Inc.

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Copyright 2011, Enfront. Inc.

Highly Personalized Touches

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Copyright 2011, Enfront. Inc.

Highly Personalized Touches

Minimum Order Qty

ONE!

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Copyright 2011, Enfront. Inc.

Email

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Copyright 2011, Enfront. Inc.

Letter

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Copyright 2011, Enfront. Inc.

The Postcard Gift Box

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Copyright 2011, Enfront. Inc.

Multiple Client Facing Personnel

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Copyright 2011, Enfront. Inc.

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Copyright 2011, Enfront. Inc.

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Copyright 2011, Enfront. Inc.

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Copyright 2011, Enfront. Inc.

Any Set of Media Choices

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Copyright 2011, Enfront. Inc.

Any Individual or Small Group

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Copyright 2011, Enfront. Inc.

Any Predefined Delivery Schedule

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Copyright 2011, Enfront. Inc.

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Copyright 2011, Enfront. Inc.

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Copyright 2011, Enfront. Inc.

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Copyright 2011, Enfront. Inc.

Thanks for Your Interest

[email protected]

603-321-6640

www.enfrontms.com/rogmark


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