Date post: | 17-Jul-2015 |
Category: |
Small Business & Entrepreneurship |
Upload: | dbsbusinessclass |
View: | 667 times |
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www.keypersonofinfluence.com.au/Entrevo Pty Ltd
Masterclass: Business Growth through Strategic
Partnerships
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Build partnerships with successful brandsCreate an offering for distribution partners Collaborate through commercial partnerships Magnify your offering Partnership strategies in a service business model
Today’s agenda3
“ The 1st step towards partnership is to be able to communicate your business /idea/
offer effectively .”
You need to cleverly craft a pitch for your business
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The Myth
• No such thing!
• Every Successful Entrepreneur has a - left and right hand person they depend on
• Most business owners who try to do it all - often Burn-Out
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Strategic Partnerships• A way of thinking
(Different Mindset)
• Collaboration is the keyword (Find your niche)
• Uncover the Triple Win
• Playing a high leverage game ( Multiply your time)
• Build on your strengths
• Extending your Reach
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• Entrepreneurs & leaders with industry experience
• Help owner lead businesses become KPI’s in their industry
• Work with more than 117 partners
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Partnerships - Ecosystem of Wedding Shops, Hair Stylist,Photographers
In the business of : helping brides look and feel beautiful!
Wedding Industry31
Social Media/ SEO Company/ Web Design
• Niching vs Trying to do it all
• Leverage on your strength
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Channels look for Hot Products!
• Distribute Hot Products
• Links Products /Services to the Market —FAST
• High Volume Businesses
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• Transactional element: it should make you money or save you money!
• Involves financial commitment for both, or either parties
• For instance: Affiliates, Referral Partners, Paid Sponsorships, etc.
Commercial Partnership42
Part- ner
• Tesla provides electric parts and batteries. • Mercedes provides auto parts such as mirrors, indicators, etc.
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Action
Example:
• Partner with a printer = Saving
• Promoting an event on behalf of a partner = Making money
“ The biggest clue is in your P&L”
Think about partners that would make you money (additional income stream) or save you money?
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• Identify a Triple Win in every deal (Has to work for all)
• Strategy (find the common ground)
• Your Pitch Architecture (clarity & credibility)
• An Action Plan (Be ready for feedback)
• Reconnect with the Why /Triple Win (Vision)
• Follow up and be accountable
What makes Partnership’s tick?46
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All rights of duplication of this presentation deck is reserved by :
Darshana Ubl | darshanaubl.com _+44 7923513888