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PARTNERSHIP & SPONSORSHIP OPPORTUNITIES€¦ · MPI Greater Calgary Chapter (MPI GCC) is the force...

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PARTNERSHIP & SPONSORSHIP OPPORTUNITIES
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Page 1: PARTNERSHIP & SPONSORSHIP OPPORTUNITIES€¦ · MPI Greater Calgary Chapter (MPI GCC) is the force connecting members to opportunities benefiting their personal and professional futures

PARTNERSHIP & SPONSORSHIP OPPORTUNITIES

Page 2: PARTNERSHIP & SPONSORSHIP OPPORTUNITIES€¦ · MPI Greater Calgary Chapter (MPI GCC) is the force connecting members to opportunities benefiting their personal and professional futures

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Meeting Professionals International (MPI) is the largest meeting and event industry association worldwide. Founded in 1972, the organization provides innovative and relevant education, networking opportunities and business exchanges, and acts as a prominent voice for the promotion and growth of the industry.

MPI has a global community of 60,000 meeting and event professionals including more than 17,000 engaged members and its Plan Your Meetings audience. It has more than 90 chapters and clubs in 24 countries. For more information, visit www.mpiweb.org.

MPI Greater Calgary Chapter (MPI GCC) is the force connecting members to opportunities benefiting their personal and professional futures and to other members worldwide. We are your connection to the meetings and event industry in Greater Calgary.

About MPI

MPI Greater Calgary Chapter

Membership Types

| Supplier Meeting Professional - 42%| Professional Planner - 38%| Corporate Planner - 10%| Association Planner - 4%| Other - 6%

Page 3: PARTNERSHIP & SPONSORSHIP OPPORTUNITIES€¦ · MPI Greater Calgary Chapter (MPI GCC) is the force connecting members to opportunities benefiting their personal and professional futures

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MPI GCC offers sponsors a dedicated marketing channel guaranteed to reach hundreds of event and meeting professionals in Calgary and Alberta. We pride ourselves on strong partnerships with organizations that believe in the value of events, conferences and meetings and there are many reasons for you to get involved:

• Demonstrate your organization’s commitment and dedication to the meeting and event industry in Calgary, Alberta and western Canada.

• Position your organization as vendor or service provider of choice for meeting and event professionals involved in producing and managing Western Canada’s most prominent corporate, not for profit and association events.

• Reward and retain current employees, clients, staff and partners through the educational and networking opportunities provided by MPI GCC.

• Allow your organization and staff to network with the meeting and events community, MPI GCC Board of Directors, committees, partners and event attendees to build your prospective client base and generate sales leads.

Why Sponsor?

Page 4: PARTNERSHIP & SPONSORSHIP OPPORTUNITIES€¦ · MPI Greater Calgary Chapter (MPI GCC) is the force connecting members to opportunities benefiting their personal and professional futures

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E-mail campaign: The chapter and its sponsors will be promoted via a series of email communications sent directly to the inboxes of hundreds of industry professionals.

Social Media: The chapter and its sponsors will be promoted via MPI GCC social media channels. (Facebook, Twitter, Instagram and Linkedin)

On-Site Displays: Sponsor logos will be featured on a variety of on-site signage and digital presentation formats.

On-Site Integration of Brand: Branding of the event venues using décor, signage, and electronic displays to ensure excellent brand recognition and connection with the audience.

Complimentary Networking Opportunities: Your sponsorship package will include various complimentary passes so your staff can connect with event attendees & MPI GCC membership to generate sales leads and potential clients.

Website: Chapter sponsors will be recognized through prominent logo and advertisement placements on our website. Staff can connect with event attendees & MPI GCC membership to generate sales leads and potential clients.

How We’ll Build Your Brand

DID YOU KNOW | 22% of MPI GCC members control an annual event budget of greater than $250,000 and 10% of members control over $1,000,000 in annual event budget.

OUR PLANNER MEMBERS INCLUDE |Event professionals from companies such as Bayer, Alberta Health, Chevron, CFA Society, E=mc2, Canadian Payroll Association, Intergraph Canada, Shell Canada, JDRF Canada, PwC, and Bennett Jones LLP.

Page 5: PARTNERSHIP & SPONSORSHIP OPPORTUNITIES€¦ · MPI Greater Calgary Chapter (MPI GCC) is the force connecting members to opportunities benefiting their personal and professional futures

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Logo & Link on MPI website Sponsor page

Right to use MPI GCC logo & name

Opportunity to donate an item to anMPI GCC Fundraiser

Complimentary tickets to MPI GCC events ($60 value)

60-day Job Postings on MPI GCCwebsite ($175 value)

Sponsor one MPI Chinook Award

Complimentary banner ad($200 value)

Verbal recognition during allMPI GCC events

Logo & Link on MPI GCC website (all pages)

Logo on MPI GCC e-blast

Sponsor profile in MPI GCC e-blast

Complimentary display at MPI GCCSupplier Showcase event

Dedicated email send on your behalf to MPI GCC database

First right of refusal on same sponsorship for 2018-2019

CowboyBoot

White Hat

$500 $1500 $2500 $5000 $7500

Annual ChapterSponsor Opportunities

1 1 2 4 6

1 2 2 3

1 1 2

PardnerBelt

BuckleBoloTie

1

Page 6: PARTNERSHIP & SPONSORSHIP OPPORTUNITIES€¦ · MPI Greater Calgary Chapter (MPI GCC) is the force connecting members to opportunities benefiting their personal and professional futures

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Global Meetings Industry DayGlobal Meetings Industry Day (GMID) is a global celebration of meetings and events hosted by MPI chapters around the world. MPI members from the Canadian Chapters celebrate with a variety of educational and networking activities focusing on the significance of the meetings industry and the value of meetings to the broader business community.

In 2013, the Canadian MPI Chapters won a RISE Award from MPI HQ. In 2015, the Meetings Mean Business industry coalition and the Convention Industry Council implemented a North-American wide NAMID, and in 2016, GMID launched around the globe.

Objectives of GMID, world-wide, are as follows:

• Demonstrate the importance and impact of the meetings industry to external stakeholders (i.e. those who are not directly employed in the meetings or events industry)

• Help raise the profile of the industry within our community by raising awareness around the benefits and economic impact of the meetings industry.

• Celebrate our industry with the local members of the meetings and events community who support the growth and advancement of our profession.

Verbal recognition at GMID Conference

Complimentary registrationto GMID

Opportunity to have representativeon GMID committee

Logo & Link on GMIDConference website page

Logo on all GMIDprinted materials

Chapter Benefits:Global Meetings Industry Day

Opportunity to have representativespeak at GMID

CowboyBoot

White Hat

$500 $1500 $2500 $5000 $7500Pardner

BeltBuckle

BoloTie

1 2 3

Additional Annual Chapter Sponsorship Benefits specific to Global Meetings Industry Day include:

Page 7: PARTNERSHIP & SPONSORSHIP OPPORTUNITIES€¦ · MPI Greater Calgary Chapter (MPI GCC) is the force connecting members to opportunities benefiting their personal and professional futures

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The ONE Conference – Bigger & BetterEstablished in 2012, MPI Greater Calgary Chapter (MPI GCC) ONE Conference was created to celebrate the 20th anniversary of MPI GCC chapter.

In 2016, it was with great excitement that MPI GCC and the International Live Events Association (ILEA) Calgary teamed up to deliver a brand new event. As the two leading professional associations for meeting and creative event professionals in Alberta, both MPI GCC and ILEA Calgary strive to deliver training, career services, mentorship, volunteer opportunities, and strong networking and events programs to their respective memberships.

We partnered with ILEA in 2016 to bring together two prominent organizations, which exposed our members and sponsors to broader learnings and networking opportunities.

Having implemented a number of exciting changes, which included rolling out a completely new brand for the event, MPI GCC and ILEA Calgary envision that the new ONE conference will become the cornerstone event for both organizations as our partnership continues to grow.

Verbal recognition during event

Logo on event Preshow

Logo & Link on event page

Right to use MPI GCC logo

Register additional attendees atmember pricing

Logo on MPI GCC e-blast

Opportunity to distribute collateral

Complimentary tickets to event

Right to provide signage

Opportunity to address audience

> $500 > $1500 > $3000 > $5000

Event-SpecificSponsor Benefits

1 1 2

Sponsors who wish to tie their brand directly to an event can also provide cash or in-kind* sponsorship at one of our monthly events.

Recognition will be provided at the specific event as shown in the chart on the right

*Please note that an in-kind sponsorship is valued at 50% of the donation’s cash value.

Event-Specific Sponsorship Opportunities

Page 8: PARTNERSHIP & SPONSORSHIP OPPORTUNITIES€¦ · MPI Greater Calgary Chapter (MPI GCC) is the force connecting members to opportunities benefiting their personal and professional futures

For more information, please contact:

Melanie Maduik VP, Sponsorship

[email protected]

PO Box 61203 Kensington Road RPO 1436 Kensington Rd NW

Calgary AB T2N 3P9


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