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Paul Sonderegger, Oracle MassTLC Big Data Summit Keynote

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Strategy In A Big Data World Paul Sonderegger Big Data Strategist @PaulSonderegger #bigdata #datafication
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Page 1: Paul Sonderegger, Oracle MassTLC Big Data Summit Keynote

Copyright © 2013, Oracle and/or its affiliates. All rights reserved.1

Strategy In A Big Data WorldPaul SondereggerBig Data Strategist

@PaulSonderegger#bigdata #datafication

Page 2: Paul Sonderegger, Oracle MassTLC Big Data Summit Keynote

Copyright © 2013, Oracle and/or its affiliates. All rights reserved.2Copyright © 2013, Oracle and/or its affiliates. All rights reserved.2

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Copyright © 2013, Oracle and/or its affiliates. All rights reserved.3

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Digitization Datafication&

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Digitization Datafication&A Love Story

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Thoughts Things Activities

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Thoughts Things Activities

Thoughts Things Activities

Page 12: Paul Sonderegger, Oracle MassTLC Big Data Summit Keynote

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Strategy

Strategy ischoosing to createa unique valuein a unique way.

Source: Adapted from “What Is Strategy?”, Michael Porter, Harvard Business Review, Nov-Dec 1996.

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Ideal Activity

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Real-World Activity

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Systems Of Real-World Activities

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Use Data

12%

Executives who feel they understand the impact data

will have on their organizations

Produce Data

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Run theBusiness

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Change the Business

Page 22: Paul Sonderegger, Oracle MassTLC Big Data Summit Keynote

Copyright © 2013, Oracle and/or its affiliates. All rights reserved.22

Run theBusinessOrganize data to do something specific

Change the BusinessTake data as-is to figure

out what it can do

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Big DataAt Work

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Get Fast Answers to New Questions

Create a Data Reservoir

Predict More,More Accurately

AccelerateData-Driven Action

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Building Your Big Data Strategy

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Think in Terms ofData Market Share

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Create ProprietaryData Assets

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Use Data to Make Data

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Electricity at Work Big Data at Work

Electric Car Smart Grid

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