Pay to Play And What Can You Do For Me?
Thursday, July 21st, 2016
The rise of corruption and importance of transparency in craft bartending
# TOTC 2016
# paytoplay
This seminar is brought to you by
#bathtubgin #tequilacabeza
Angus Winchester
New York, NY
Bobby Heugel- Bartender, Bar Owner & Entrepreneur
Houston, TX
Michael Vachon- Entrepreneur Maverick Drinks
London, UK
Craig Miller - Police Officer Trade Practice & Training Unit
AZ Dept. of LiquorPhoenix, AZ
Dushan Zaric - Bartender
Los Angeles, CA
current state of affairs
Restaurant - Bar operating cost - quick breakdown
30% - payroll
30% - COG
8-10% - Rent
15% - Miscellaneous
Restaurant - Bar operating cost - quick breakdown
30% - payroll
30% - COG
8-10% - Rent
15% - Miscellaneous
Most operators strive to lower COGs to increase profit
…and so we have deals…
What are the consequences, both long and short term when you buy exclusively based on the price?
Craft Bartending
19% liquor cost - myth or reality?
How important is transparency for us and our guests?
Employees Only NYC
June 2106
When did we start to perceive the spirit companies, suppliers, importers and distributers as bottomless bags
of money that somehow owe us something?
Are we working together with them as partners in a long chain of moving cases with the goal of making the
industry better for all of us?
Managing training, training management
When and in what circumstances should we expect support?
What are the legal consequences when we do get a “deal” and what should we expect?
Different countries - different legalities
Is it ethical?
WHOLESALER
Money Flows
Producer
Wholesaler
Retailer
Producer
Wholesaler
Retailer
BrandAmbassador ThirdPartyPromoter
ThirdPartyMarketing
Entertainment Marketing Printing PartyRental
PromotionsCO MusicSponsor
Finally, what is this doing to our craft?
Thank you Tales of the Cocktail!
Thank you Panel of Experts!
Thank you Sponsors!
#bathtubgin #tequilacabeza
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