PaymentsCARDS & MOBILE
PAYMENTS INDUSTRY INTELLIGENCE
MEDIA PLANNER2017/2018
PAYMENTS CARDS & MOBILE
PUBLICATIONS
PAYMENT CARDS STATISTICAL YEARBOOKSComplete and comprehensive, up-to-date information on the card issuing, acquiring and processing business in 43 countries, plus pan-European and Eurasian overviews.
MOBILE PAYMENTS WORLDCovers mobile banking and mobile payments (contactless, wallets, remittance, mPOS) with news, analysis and opinion pieces. Read by senior executives worldwide with an opt-in database of 6,000+.
PAYMENTS MARKETPLACEProvides maximum visibility for your brand, products and services at payments events, and online to our worldwide audience. Entries appear for one year in the print version, and online with links and a view counter.
Every 2 weeks Digital
Yearly Print and Digital
Yearly Print and Digital
Global messaging to targeted senior executives in the card and mobile payments industries.PAYMENTS CARDS AND MOBILECovers the latest payments industry topics worldwide in print and digital versions, plus breaking daily news on our mobile optimised website. Read by senior executives responsible for all types of payment programmes.
6 x per year Print and digital
ADVERTISING & ADVERTORIALAdvertisements give immediate visual impact for your brand, products and services. Advertorial is more suited for a comprehensive product launch, news item or company overview.
WEB & DIGITAL MEDIA Website and newsletter banners, available across our network on a month by month basis, no minimum contract. Push your marketing messages across our e-zine, email and social media channels.
SUPPLEMENTS, SURVEYS REPORTS & WHITE PAPERSWe can create and conduct online surveys to investigate topics of interest to your customers, and publicise the results in supplements or report via our distribution network.
SPECIALIST PAYMENTS INDUSTRY SERVICESResearch to evolve your business or product. We have industry experts to deliver a range of tailored services for the payment cards and mobile payments industries.
CONSULTANCYPayments Cards and Mobile is an official partner of Accourt, consultants to the payments industry. We offer support around opportunity appraisal, strategy and operations on all types of payment and mobile projects.
Reach a worldwide audience of targeted senior executives in the cards and mobile payments industry.Use advertisements to give immediate visual impact of your brand, products and services. Advertorial will give a more comprehensive product launch, news item or company overview. A double page spread in Payments Cards and Mobile has a strong impact. 4 or 8 page advertorial sections can be bound into the magazine. Competitive quotes for editorial assistance and page make-up.
FOR MORE INFORMATION Contact Wendy Sanders Head of Business Developmentemail [email protected] or Tel: +44 1263 722 300
MARKETING OPPORTUNITIES
CIRCULATION
As well as our dedicated, Op-In only database of 11,000 PCM is also extremely active in working with the biggest Conferences and Exhibitions globally. This exposure globally means we are giving our Display Ad customers the best and broadest exposure for their hard copy adverts. Including our Digital distribution our average circulation is 18,750 from a distribution of 7,500 copies per Issue.
Region Job Title Organisation
Western EuropeNorth AmericaCentral & Eastern EuropeAfrica/MEAsia Pacific
Banks & Fin Inst RetailCard Spec Mobile SpecTelco Processors etc
CEO VP/SVP Manager Exec
Ave. Distribution per issue
Ave. Circulation per issue: 18,750
7,500
18,50057%
24%
9%
7%
3%
18%18%
33%31%
46%
20%
10%
11%
6%7%
MARKET PLACE
Your invaluable guide to payments products and services – from Account Issuing and Merchant Acquiring to White Label Solutions.
PaymentsCARDS & MOBILE
PAYMENTS INDUSTRY INTELLIGENCE
Entries appear online for one year with a link back to your company.
Home page and Category sponsorships pull you out from the crowd and feature at the top of the page with hosted videos or white papers.
Show your company expertise with Industry Insights or Thought Leadership pieces.
A global audience with the print and digital versions distributed via the PCM database, event distribution and online.
WEB STATISTICS
At PCM we are as dedicated to the Daily News and News feed on the website as we are to creating fantastic content in the magazine. The increasing web traffic is testament to the content we display – making sure that only the most important news is published thus saving time for busy executive. This increasing traffic also give great exposure to our Advertisers.
Unique average users per month
Average page impressions per month
Average time on site
316,1531,264,6125:34 mins
PaymentsCARDS & MOBILE
PAYMENTS INDUSTRY INTELLIGENCE
SOCIAL MEDIA
The advances of Social Media have been well documented. At PCM we have made sure that we have remained as relevant through Social Media as we are through Hard copy and Digital news publishing. Our Website is directly integrated to all the major Social Channels and ALL our Marketing Campaigns have a Social element to them.
Average Impressions per tweet:
1,596Average Engagement:
13.1%
Average views per Video:
10,415
Average Impressions
per post:
306Average
Engagement:
13.5%
Average Impressions
per post:
1,433Average
Engagement:
17.5%
4k+TWITTER
Average Impressions per tweet: 1,596
Average Engagement:13.1%
73,997YOUTUBE
Average views per Video: 10,415
10k+FACEBOOK
Average Impressions per post: 306
Average Engagement: 13.5%
2k+LINKED IN
Average Impressions per post: 1,433
Average Engagement: 17.5%
Our Platforms
Issue Advertising Deadline Publication Date Bonus Distribution
November/December 2017 27 October 2017 16 November 2017TrustTech/Cartes
CEEC WarsawTransport Ticketing Global London
January/February 2018 10 January 2018 29 January 2018
Merchant Payments Ecosystem Berlin Mobile World Congress Barcelona
Seamless Thailand Seamless Africa Johannesburg
Card & Payments Awards London
March/April 2018 9 March 2018 29 March 2018
Retail Business Technology Expo LondonSeamless Middle East Dubai
Seamless India Internet of Things World Santa Clara
May/June 2018 04 May 2018 24 May 2018 Money 20/20 Europe AmsterdamFuture of Digital Banking London
Payments Marketplace 2018-2019 27 June 2018 26 July 2018 Worldwide events 2018-2019
July/August 2018 06 July 2018 26 July 2018
Seamless PhilippinesRestaurant Tech Live London
Hotel Tech Live LondonBar Tech Live London
September/October 2018 07 September 2018 27 September 2018
Money2020 USA BAI Beacon USA
PayExpo Europe LondonApps World, LondonSeamless Indonesia
World Travel Market London
November/December 2018 26 October 2018 15 November 2018 TrustTech Cannes CEEC Warsaw
Editorial Calendar
Payments Cards and Mobile publication dates and deadlines. Major global event bonus distribution by issue.
PRINT SPECIFICATIONS
Print Full Page Advert1/2 Page Advert
FULL PAGE ADVERTFull page with bleed 216mmx286mm
TRIMMED SIZEActual size 210mmx280mm
TYPE AREAArea for content 190mmx260mm
ACCEPTABLE FORMATS: .EPS, .PSD, .PDF RESOLUTION: 300DPI
EXAMPLE EXAMPLE
1/2 PAGE SIZEActual size 210mmx140mm
TYPE AREAArea for content 190mmx120mm
Leaderboard 728x90 pixels Web - JPG, GIF, PNG
Skyscraper 160x600 pixels Web - JPG, GIF, PNG
Newsletter 468x60 pixels Web - JPG, GIF, PNG
MPU 300x250 pixels Web - JPG, GIF, PNG
Hero Banner 1078x310 pixels Web - JPG, GIF, PNG
WEB SPECIFICATIONSWeb Banner Specifications
LEADERBOARD
HERO BANNER
NEWSLETTER
SKYSCRAPER
MPU
EXAMPLES
For more information Contact Wendy Sanders, Head of Business Developmentemail [email protected] or Tel: +44 1263 722 300
PaymentsCARDS & MOBILE
PAYMENTS INDUSTRY INTELLIGENCE
MEDIA PLANNER2017/2018