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S E R G I O C . F I G U E I R E D O
PEDAGOGICAL DESIGN FOR A PRINT/DIGITAL HYBRID FYC COURSE
Asst. Prof.Digital Media
−−−−−Department
of English−−−−−
KennesawState
University
A T H E O R E T I C A L G R O U N D I N G F O R F YC D I G I TA L R E S E A RC H
COURSE DESCRIPTION
RHETORICAL TROPES (STARTING PLACES):
a figure (of speech) consisting of the use of an image, word, or phrase in a sense other than it was intended
(etymonline.com | cf. K. Burke, “Four Master Tropes”)
THEORETICAL GROUNDING:“a way of seeing is also a way of not seeing―a focus upon object A involves a neglect of object B”
(K. Burke, Permanence and Change 49)
MEME (MEMORY/REPRESENTATION): “an entity that is capable of being transmitted from one brain to another” by a common means
“some people believe component A but not component B, while others believe B but not A, then A and B should be regarded as separate memes”
(R. Dawkins, “Memes: The New Replicators” 196)
↳
↱
COURSE DESIGN & THEME
EXAMPLE:Duck/Rabbit Gestalt
I N Q U I RY I : H I S T O R I O G RA P H Y E S S AY ( 1 5 % )
ASSIGNMENT I
I N Q U I RY 2 . I : E X P LO RAT O RY R E S E A RC H E S S AY ( 2 0 % )
ASSIGNMENT II (2-PART)
<thewikigame.com>
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INFORMAL RESEARCH
Based on “Six Degrees of Separation” Meme
Players/Researchers move from one pre-selected Wikipedia article to another with the fewest clicked links
Begins process of connecting/linking multiple research sources
<knowyourmeme.com>
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EXPLORATORY RESEARCH
Begins without a clearly defined research problem
Students explore a topic with the purpose of identifying its scope and significance
Assignment ‘should not present a formal argument’
Exploratory research emphasizes rhetorical invention with the aim offer producing an intervention
by Bruce Ballenger
I N Q U I RY 2 . 2 : R E S E A RC H P R O P O S A L ( 2 5 % )
ASSIGNMENT II (2-PART)
RESEARCH PROPOSAL
This proposal picks up where the Exploratory Research essay leaves off.
Proposal identifies how student-research projects will contribute to a public understanding of a given topic—to a general, non-expert audience.
Multimedia project aims at contributing an alternative perspective to a contemporary debate.
This assignment extends the course focus on rhetorical invention and deliberative rhetoric (rather than forensic or epideictic rhetoric)._______________________________________________________________________________________________________________
_
PROPOSAL INCLUDES: (1) Tentative Project Title; (2) Overview of Project; (3) Brief Description of
Problem/Opportunity; (4) Objectives/Criteria; (5) Resources Required; (6) Works Reference/Bibliography; and (7) Timeline for Completion
I N Q U I RY 3 : C R E AT I V E P R O J E C T ( 3 0 % )
ASSIGNMENT III
CREATIVE PROJECTw/ descriptive reflection essay on process
In building toward the final project, students examine writing practices common to digital environments:
Authorship/Authority (K. Fitzpatrick)
Remix | Read-Write Cultures (L. Lessig)
Ethics & Media Production (H. Jenkins)
These projects challenge student to produce a creative and entertaining multimodal project informed by their semester-long research.
STUDENT-GENERATED MEMES
Collaborative Writing Public Research Projects
CopyrightCreative Commons
Digital Writing (Rhetoric)Media FormsSoftware Options
EXAMPLE PROJECTTER
RY
FIN
SO
N: 2
01
2
EN
D O
F TH
E W
OR
LD
ME
ME
I N Q U I RY 4 : F I N A L R E F L E C T I O N ( 1 0 % )
ASSIGNMENT IV & RATIONALE
REFLECTIVE SELF-ASSESSMENTINQUIRY 4: FINAL REFLECTION | 10%
GENERAL EDUCATION OUTCOMES
1) Critical Thinking;
2) U.S. Perspectives & Global Perspectives;
3) Written & Visual Communication;
4) Interpretation & Representation;
5) Social Sciences
COURSE OBJECTIVES
• Proficiency in communication
• Demonstrate scholarly and creative application of inquiry and critical thinking across the general education disciplines
• An understanding of ethics, multiple audiences, and a global perspective.
COURSE RATIONALE
Derived from Aristotle’s ‘Knowing, Doing, Making’ triad:
1. CULTURAL KNOWLEDGE/UNDERSTANDING (ETHOS) [Assignment 1]
2. PROFESSIONAL/ACADEMIC RESEARCH (LOGOS) [Assignments 2]
3. PUBLIC ENGAGEMENT (PATHOS) [Assignment 3]