Date post: | 23-Jan-2017 |
Category: |
Marketing |
Upload: | roy-harryman |
View: | 258 times |
Download: | 0 times |
Original Site: Home Page
The original site was growing dated in design, was not
supported on mobile devices and lacked
e-commerce functionality. It also needed an overhaul
of its written and digital content.
Old Site: About Us PageThe old site
lacked mobile optimization,
had dated design and
needed refreshed content.
Original Site: Donation Page
The original site relied on PayPal and was limited to that vendor's functionality. It also required the inconvenience of creating a PayPal account.
Original Site: Store Page
The original store featured multiple
pages and ultimately stopped delivering digital
transactions, redirecting clients
to a phone number.
Store products were not displayed in a
comprehensive view; further, the e-commerce
function had become dysfunctional, requiring clients to use a phone number instead of the
site.
Original site: Store
The original blog site was featured at blogger.com and required customers to leave the site.
Original site: Blog
New Site: home pageThe new home page features beautiful visuals and doorways to all of the site's key content.
New Site: Home Page view #2
The new home page features plenty of real estate to tell the story of People Matter and to update it for key events. It's also optimized for mobile devices.
Phone view of new website
The previous site was not optimized for mobile devices. The new site automatically scales for all devices.
Phone view #2
Tablet view
New site: redesigned storeThis rebuilt store featured all products on one page and includes a built-in, seamless e-commerce function.
New site: Giving pageThe new site provides a seamless, simple way for people to give.
New site: blog
The new site brings the blog, a core component, into the website and out of an external site where it was hosted previously. This creates continuity and engagement on the site.
New site: podcast page
The new podcast page brought media onto the site that was previously hosted offsite, creating a more seamless customer experience.
New site: Google Analytics
The new site was set up with SEO in mind and its value can be assessed with analytics.