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Personal branding

Date post:13-Nov-2014
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Description:
Personal Branding is a talk given to UST Fine Arts Students year 2012
Transcript:
  • 1. Personal Branding

2. A brand is the set of expectations,memories, stories and relationships that, taken together, account for a consumers decision to choose one product or service over another. If the consumer (whether its a business, a buyer, a voter or a donor) doesnt paya premium, make a selection or spreadthe word, then no brand value existsfor that consumer. 3. SETH GODIN 4. BE A PURPLE COW 5. SOCIAL SKILLS 6. BE AN ACTIVEMEMBER OR OFFICEROF AN ASSOCIATION 7. WORK HARD, PROVE YOUR WORTH 8. WORK HARD, PROVE YOUR WORTH 9. GIVE FOR FREE 10. GIVE FOR FREE 11. BE AN ACTIVEMEMBER OR OFFICEROF AN ASSOCIATION 12. BE AN ACTIVEMEMBER OR OFFICEROF AN ASSOCIATION 13. BE AN ACTIVEMEMBER OR OFFICEROF AN ASSOCIATION 14. HAVE A CAUSE 15. HAVE A CAUSE 16. HAVE A CAUSE 17. BE A PURPLE COW SOCIAL SKILLSHAVE A CAUSEWORK HARD, PROVE YOUR WORTHBE AN ACTIVEGIVE FOR FREEMEMBER OR OFFICEROF AN ASSOCIATION 18. THANK YOU VERY MUCH! [email protected] www.exlinkevents.com www.exlinkeventsblog.com www.facebook.com/exlinkevents

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