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Personal Healthcare Philips Madrid.20.10.05.j.h short€¦ · • Total manpower: 75 • Total...

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Personal Healthcare Technology for Living (More) Healthy Joerg Habetha
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Page 1: Personal Healthcare Philips Madrid.20.10.05.j.h short€¦ · • Total manpower: 75 • Total budget: 33 M • EC-funding: 16 M (+3M from Switzerland) Overview MyHeart system Service

Personal HealthcareTechnology for Living (More) Healthy

Joerg Habetha

Page 2: Personal Healthcare Philips Madrid.20.10.05.j.h short€¦ · • Total manpower: 75 • Total budget: 33 M • EC-funding: 16 M (+3M from Switzerland) Overview MyHeart system Service

Personal Health CareCentral Element of the new Philips Strategy!

Definition:

Products and services to improve

health status and

personal performanceoutside

institutional points of care

Gerard Kleisterlee:... Philips is to become a Lifestyle and Healthcare Company,it‘s purpose being to improve quality of life. No more, no less.

Page 3: Personal Healthcare Philips Madrid.20.10.05.j.h short€¦ · • Total manpower: 75 • Total budget: 33 M • EC-funding: 16 M (+3M from Switzerland) Overview MyHeart system Service

Living (more) healthy means...

• … maintaining a healthy lifestyle

• … managing your risk factors throughout your life

• … detecting developing diseases early

• … taking early countermeasures against developing diseases

• … managing diagnosed diseases

• … stabilizing chronic diseases

Page 4: Personal Healthcare Philips Madrid.20.10.05.j.h short€¦ · • Total manpower: 75 • Total budget: 33 M • EC-funding: 16 M (+3M from Switzerland) Overview MyHeart system Service

At Home / PatientPlatform

(e.g. MyHeart) TelemedicinePlatform

(e.g. MOTIVA)

The Feedback Loop of Personal Healthcare

PatientMedical

Professionals

‘At Home’Healthcare

Measurements, Detection, Prediction

Therapy, Feedback

Ana

lysi

s, D

ecis

ions

ImportantDecision

Point!

Value is createdby closing the loop!

Page 5: Personal Healthcare Philips Madrid.20.10.05.j.h short€¦ · • Total manpower: 75 • Total budget: 33 M • EC-funding: 16 M (+3M from Switzerland) Overview MyHeart system Service

Current & Future Research on Personal Healthcare

Applications &Decision Support

Signal Processing

Sensors

User Experience

Platforms &CommunicationTechnology

Page 6: Personal Healthcare Philips Madrid.20.10.05.j.h short€¦ · • Total manpower: 75 • Total budget: 33 M • EC-funding: 16 M (+3M from Switzerland) Overview MyHeart system Service

Personal Health Care Applications

At Risk

PostEvent

Chronicallyill

Medical

• Disease mgt.• Early discharge• Early diagnose• Sec. Prevention

Performance Enhancer

Staying healthyConsumer

• fitness• wellness• prevention

reactiveproactive

Page 7: Personal Healthcare Philips Madrid.20.10.05.j.h short€¦ · • Total manpower: 75 • Total budget: 33 M • EC-funding: 16 M (+3M from Switzerland) Overview MyHeart system Service

Wearable Packages and Hardware Modules

Page 8: Personal Healthcare Philips Madrid.20.10.05.j.h short€¦ · • Total manpower: 75 • Total budget: 33 M • EC-funding: 16 M (+3M from Switzerland) Overview MyHeart system Service

MyHeart

Fighting cardiovascular diseaseby preventive lifestyle & early diagnosis

EU IST E-health (6th framework)

• Start: 31.12.2003• Duration: 45 month• Partners: 33 (10 countries)• Total manpower: 75• Total budget: 33 M�• EC-funding: 16 M�

(+3M� from Switzerland)

Page 9: Personal Healthcare Philips Madrid.20.10.05.j.h short€¦ · • Total manpower: 75 • Total budget: 33 M • EC-funding: 16 M (+3M from Switzerland) Overview MyHeart system Service

Overview MyHeart system

�������

������������� � ����� � � ��� � �� � ������

� � � �

� � � �� ��

Service center

mobile

home

home

Page 10: Personal Healthcare Philips Madrid.20.10.05.j.h short€¦ · • Total manpower: 75 • Total budget: 33 M • EC-funding: 16 M (+3M from Switzerland) Overview MyHeart system Service

Phases of MyHeartPhase 1: Concept 18 months• Filling the application segmentation matrix• Building early demonstrators and mock-ups• Assessing customer/stakeholder reaction • Selecting the most attractive concepts + business plans

Phase 2: Implementation 12 months• Realising the most attractive concepts• Defining reference architecture for prevention• Clinical/medical panel testing

Phase 3: Validation 15 months• Demonstrating technical/medical feasibility (trials & panels)• Building partnerships for business exploitation• Dissemination

Sum: 45 months

16 Concepts

3-5 ProductConcepts

1-3FieldTests

16 Ideas

Page 11: Personal Healthcare Philips Madrid.20.10.05.j.h short€¦ · • Total manpower: 75 • Total budget: 33 M • EC-funding: 16 M (+3M from Switzerland) Overview MyHeart system Service

Personal Healthcare: Trends

• Health is always a top priority!– Maslow’s hierarchy of needs (Abraham Maslow, 1908-1970)

Page 12: Personal Healthcare Philips Madrid.20.10.05.j.h short€¦ · • Total manpower: 75 • Total budget: 33 M • EC-funding: 16 M (+3M from Switzerland) Overview MyHeart system Service

Trends: Good news life expectancy increases

Growing health care expenditures7-15% of GDP in developed countries

Rising consumer expectations for health and fitness: ‘health activist’

���������Worldwide ageing populationIncrease in chronic diseases

Page 13: Personal Healthcare Philips Madrid.20.10.05.j.h short€¦ · • Total manpower: 75 • Total budget: 33 M • EC-funding: 16 M (+3M from Switzerland) Overview MyHeart system Service

Personal Healthcare: Trends� “Healthcare” Spending

$$$ / ���

Levelof IllnessDeadIllAt RiskHealthy

TraditionalSituation

“Prevention”“Healthcare”

Page 14: Personal Healthcare Philips Madrid.20.10.05.j.h short€¦ · • Total manpower: 75 • Total budget: 33 M • EC-funding: 16 M (+3M from Switzerland) Overview MyHeart system Service

3 Primary Trends (‘evident’ trends)

1. Age: ↑ (Diseases: ↑)• Improved medical care

2. Lifestyle Diseases: ↑ (e.g. Diabetes)• Wrong and too much food; too little movement

3. Cost Intense Healthcare Options: ↑• New technology offers (e.g. implantable

electronics, advanced imaging)

Page 15: Personal Healthcare Philips Madrid.20.10.05.j.h short€¦ · • Total manpower: 75 • Total budget: 33 M • EC-funding: 16 M (+3M from Switzerland) Overview MyHeart system Service

Secondary Trend

Health insurances will ‘reward’ healthy living• Risks that statistically happen with a too high

likelihood are uninsurable• Age (and resulting diseases)

� Technology for health-related lifestyle monitoring (for insurance tariff validation) will become relevant• Regularly• At-home / in private environment• Personalized• Connected

Page 16: Personal Healthcare Philips Madrid.20.10.05.j.h short€¦ · • Total manpower: 75 • Total budget: 33 M • EC-funding: 16 M (+3M from Switzerland) Overview MyHeart system Service
Page 17: Personal Healthcare Philips Madrid.20.10.05.j.h short€¦ · • Total manpower: 75 • Total budget: 33 M • EC-funding: 16 M (+3M from Switzerland) Overview MyHeart system Service

PHC Applications considered

Heart Failure1.5%

Depression4%

Cardiac Artery Disease

5%

Respiratory/Asthma

7%

Diabetes7%

Obesity20%

Insomnia25%

Stress40%

Physical Inactivity

57%

Professional,Disease-related

Consumer Application

Page 18: Personal Healthcare Philips Madrid.20.10.05.j.h short€¦ · • Total manpower: 75 • Total budget: 33 M • EC-funding: 16 M (+3M from Switzerland) Overview MyHeart system Service

Personal Healthcare Sensor Portfolio

Biochips, Spectroscopic methodsBody Fluid Tests(Saliva & Urine)

ThermistorsTemperature

Pulse Transit TimeBlood Pressure

Optical spectroscopic methodsBlood Composition

Load cellsWeight

Galvanic skin responseSweating

Textile strain gauge, impedance variation, MicrophonesRespiration

Bio-Impedance, RadarBody Composition

Medical grade electrical activity amplificationDiagnostic ECG

Electrical, optical, acoustic, radar detectionHeart Rate

Body MicrophonesBody Sounds

Accelerometers, Motion detectorsActivity

Technology Parameter


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