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Personalization
PERSONALIZATION
Power the best experiences for your shoppers
We provide a full suite of optimization solutions that enable you to deliver highly relevant and inspiring shopper experiences while
also achieving your critical business goals.
Attraqt allows you to do this by helping you to apply personalization in a way that reflects customer needs and
expectations at the right moment, across all areas of your site.
The rankings feature is great because you can put a default sort on your whole site or personalize to different categories.”
Stephanie Young,
Online Visual Merchandiser
End Clothing
PERSONALIZATION
As a merchandiser you’re looking to...
• Drive higher engagement & conversion.
• Deliver the right products to the right shoppers.
• Create engaging and compelling shopper experiences that drive higher conversion rates.
• “Know” your shoppers so you can provide them with tailored selections.
• Tailor product listings to shoppers that are viewing them.
You know your shopper is expecting...
• Relevant results when searching and browsing your store.
• Recommendations that are deeply personalized to individual tastes, browsing history and intent (aka “products that are right for you.”)
• Tailored product selections based on search, browsing and previous purchase history.
• Unique product selections that cater to distinct customer segments and demographics (e.g. gender, location, personal interests).
• Products and selections that match their product and brand affinities.
• Products and selections that are tailored to their current shopper journey.
Capture Data
Recognize shoppers across devices and capture their interaction history.
Full GDPR compliance with data collection to guarantee discretion and brand integrity.
Import all types of internal and external shopper-related data (from brand affinities to customer demographics). You decide what
to import and in what format.
Match Intent
Recommend personalized products based on historical data such as previous
browsing and transaction history.
Tailor ‘in-the-moment’ shopper experiences using real-time data like
gender and user ID.
Customize personal product selections based on wisdom-of-the-crowd data and
shopper profiles, or tailor selections based on business strategies to determine when, where and how products are showcased to
shoppers.
Tailor & Inspire
Take full control over tailoring the experience to match your creative and commercial needs with ranking cocktails and balance factors.
Configure personalized merchandising strategies across all areas of your site with
the diverse functionalities of the Merchandising Studio.
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Trusted by over 240 of the world’s leading brands
PERSONALIZATION
Deliver better results, create more inspiring and delightful shopping experiences and increase overall efficiency and performance.
Commercial Value
Increase conversion rates by up to
25%
Shopper Experience
Increase average order values by up to
20%
Operational Efficiency
Achieve merchandising productivity gains of up to
40%
Infrastructure Gains
Reach shoppers in over40 languages
40+
Contact usTelephone: Email: Website:
+44 20 3675 7800 [email protected] www.attraqt.com
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