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P.G. Madhavan, Ph.D.CEO & Corp CTO
Zaplah CorporationRedmond & Singapore
Heterogeneous wireless networks “Horses for courses”
Cross-layer adaptation How to make wireless suck less (Ruckus)
Self-managing consumer wireless networks Virtual “geek squad”
Wireless Value ExampleTechnolog
y
Olden Days BIG pain Mobility Cellular
Early 2000’s
Moderate pain
Portability Wi-Fi
Now Low pain “Moveability”
WiMedia
Adoption = Value - Pain
WiMax
WiFi
WiNet
Up to 70 Mbps 300 Mbps 1 Gbps
“Movable”
Portable
Mobile
Scenario “sweet-spot”
Home rangewireless
Room rangewireless
Body rangewireless
Bluetooth
WiMedia
Wi-Fi
Paired-linkMulti-nodenetwork &
Many paired-links
Multi-nodenetwork
Significant academic work in the past decade Rich media exchange drives industry to innovate Startups also adding “secret sauces”; Example:
Zaplah Corp “Just add ZAPPER software” to Wireless HDMI
hardware to make technology usable by the home customer
ZAPPER is “aspirin” for consumer electronics (CE) wireless users: Functionality beyond what wireless and video standards can provide Enhanced Usability, Easy Security & Essential Manageability For TV, cell phone and PC in-room rich media exchange market
segments
Your grandma may not be an IT guru Make it easier for “geeks” to help home
customers; self and remote management Control Plane
Collect and distribute link/node info - ASIEs Local and remote diagnosis Self-heal and adapt
Manageability not sexy but necessary Global/local optimization Closed-loop, feedback, self-monitoring Adaptive, cognitive, smart, . . .
No need to standardize everything: Stds for Essential interop Enhanced interop: room to innovate and
differentiate
www.zaplah.com