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© Phone Systems Brisbane Pty Ltd 2015, All rights reserved | www.phonesystemsbrisbane.net.au | 1300 851 411 | Page | 1 9 Reasons To Choose Zultys “All in One Tidy Box” By Greg Eicke
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Page 1: Phone systems brisbane 9 reasons to choose zultys

© Phone Systems Brisbane Pty Ltd 2015, All rights reserved | www.phonesystemsbrisbane.net.au | 1300 851 411 |

Page | 1

9 Reasons To

Choose Zultys

“All in One Tidy Box”

By Greg Eicke

Page 2: Phone systems brisbane 9 reasons to choose zultys

© Phone Systems Brisbane Pty Ltd 2015, All rights reserved | www.phonesystemsbrisbane.net.au | 1300 851 411 |

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Legal Notice

The Publisher has strived to be as accurate and complete as possible in the creation of this

report, notwithstanding the fact that he does not warrant or represent at any time that the

contents within are accurate due to the rapidly changing nature of the Industry.

While all attempts have been made to verify information provided in this publication, the

Publisher assumes no responsibility for errors, omissions, or contrary interpretation of the

subject matter herein. Any perceived slights of specific persons, peoples, or organisations

are unintentional.

In practical advice books, like anything else in life, there are no guarantees of savings made.

Readers are cautioned to reply on their own judgment about their individual circumstances to

act accordingly.

This book is not intended for use as a source of legal, business, accounting or financial

advice. All readers are advised to seek services of competent professionals in legal,

business, accounting and finance fields.

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© Phone Systems Brisbane Pty Ltd 2015, All rights reserved | www.phonesystemsbrisbane.net.au | 1300 851 411 |

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Contents

Legal Notice .......................................................................................................................... 2

Introducing Greg Eicke .......................................................................................................... 4

The Zultys Company ............................................................................................................. 5

Zultys in Australia .............................................................................................................. 5

The Zultys Products ........................................................................................................... 5

The 9 Best Reasons to Choose Zultys .................................................................................. 7

1. Zultys is a Game Changer .......................................................................................... 7

2. Open Standards ......................................................................................................... 7

3. MANY Uses and EASY to Use. .................................................................................. 8

4. Integrated and Easy to Deploy ................................................................................... 8

5. Worldwide World Class support .................................................................................. 9

6. Ongoing Development ................................................................................................ 9

7. Green Credentials – Eco Friendly ............................................................................. 10

8. All in one neat box .................................................................................................... 10

9. Mobility ..................................................................................................................... 12

Testimonials From Our Happy Customers .......................................................................... 13

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© Phone Systems Brisbane Pty Ltd 2015, All rights reserved | www.phonesystemsbrisbane.net.au | 1300 851 411 |

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Introducing Greg Eicke

My name is Greg Eicke and I’ve been working at the leading edge of voice communications

for the past 27 years. During that time I’ve found the sheer complexity of many phone and

data solutions to be a major frustration. The good news is that the complexity and all of its

painful implications end with Greg Eicke!

Almost three decades in this industry has enabled me to develop what I call ‘brilliantly

simple’ phone solutions. These solutions will make communications and collaboration

second nature for your workforce. And of course they save you big dollars in ongoing phone

costs… another reason why they are brilliant!

When it comes to VoIP, I’ve found that most VoIP Technology vendors stretch the truth

when it comes to what their VoIP systems can do.

I put this document together to help people become aware of the potential options (and

pitfalls) when purchasing new VoIP phone solutions for your business.

I’ve been able to piece all of this together because for the better part of my career I’ve

installed, maintained and sold Telephone Systems. This has also allowed me to provide

sound advice from ‘Feet on the street practical experience. The aim has always been to

achieve the best solution and value for money for my clients.

Now onto the ‘9 Reasons to Choose Zultys…’ I put this document together to help business

owners better understand the techno jargon used today by slick sales people trying to

impress CEO’s and IT professionals. It takes years of hands on experience to understand

telephony. Software and Servers is the domain of IT professionals, IP telephony on a

computer network reveals a complex set of challenges which can only be successfully

deployed with the co-operation of IP Telephony and IT professionals.

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© Phone Systems Brisbane Pty Ltd 2015, All rights reserved | www.phonesystemsbrisbane.net.au | 1300 851 411 |

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The Zultys Company

After the better part of 3 decades in the industry I’ve seen many changes and developments

in telecommunications. Although VoIP, IP Telephony and Unified Communications shares

the sand pit with your computer network there is a distinctly different approach to telephony.

Now many manufacturers can do wonderful tricks with their VoIP Phone Systems and

Unified Communications. Manufacturers like ShoreTel and Avaya have become fixated on

developing swanky looking sophisticated difficult to use software, ignoring the basic

fundamental telephony features we’re used to having.

Let me explain, imagine you are on a call to a colleague and you’d like to conference

another person in and share your screen and discuss a pending project. Sounds like a fairly

normal requirement in today’s busy business world. With Zultys it’s one simple click and your

done whereas VoIP phone Systems like ShoreTel and Avaya you’d need to hang up and

start another call clicking away feverishly, that’s if it was capable of a web conference.

Zultys in Australia

My connection with Zultys products goes back to 2003 when the Regional Director of Zultys

Technologies Martin Trigg, introduced me to Zultys shortly after entering the Australian

market. Martin’s long term tenure with Zultys and Australian distributers is testament to the

quality of a world class global company. Many other competitive telecom VoIP Phone

System manufacturers like ShoreTel, Avaya and Mitel have experienced regular turbulent

times with Australian based teams and distribution channels.

In my view Zultys is the pioneer of SIP open standards VoIP phone systems unlike their

rivals who use proprietary protocols. This means you’ll never be locked into expensive

proprietary phones that manufacturers like ShoreTel, Cisco, Avaya and Mitel. The open

standards platform safeguards your investment and does not tie you down. Interestingly,

Zultys supports virtually any SIP device, so there is almost no boundary to the potential of a

Zultys IP Telephony Solution.

The Zultys Products

Time honoured telephone systems are inherently very reliable and stable. Then along

comes’ VoIP, IP telephony and Unified Communications. Now we have telephones

socialising with PC’s, Smart Phones and Tablets introducing another set of potential

integration challenges and support concerns. We now have IT professionals working with

Telecom experts in the same sandpit which makes for interesting times. The Zultys VoIP

Phone System is a true all in one solution not relying on a 3rd party server or software and

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© Phone Systems Brisbane Pty Ltd 2015, All rights reserved | www.phonesystemsbrisbane.net.au | 1300 851 411 |

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meaningfully less reliance on IT professionals. The Zultys all in one box is unique in the IP

Telephony arena.

Constructors like Cisco, ShoreTel and Avaya require expensive 3rd party servers and

Microsoft software in an attempt to compete with the all in one Zultys solution. What’s more

these additional servers swell the cost of ownership with IT support, carbon foot print and not

forgetting the usual replacement in 3 years’ time. We call these “Server Farms” that increase

the necessity for more and more IT resources, costing more and more every year.

Since the Zultys is a SIP standard solution and use standard databases we can truly

integrate the Zultys with customer’s data to create true solutions. While our contenders sell

VoIP phone systems our customers purchase integrated businesses solutions! We can

effortlessly read your databases to intelligently route your clients to the information and

people that they need most. Our potent IVR (Interactive Voice Response) feature can save

huge expanses of your staff’s time and dramatically improve your customer’s satisfaction

with your company.

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© Phone Systems Brisbane Pty Ltd 2015, All rights reserved | www.phonesystemsbrisbane.net.au | 1300 851 411 |

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The 9 Best Reasons to Choose Zultys

There are many reasons why we’d recommend choosing Zultys for your new phone system.

Here are just nine of them.

1. Zultys is a Game Changer

Over the past 3 years we’ve witnessed a distinct change in who is buying VoIP phone

systems. One noticeable inclusion in the purchasers list is now small businesses with staff of

5 to 15 (including some road warrior staff). Previously small business operator needs didn’t

extend to the value IP Telephony offered. In recent years however the demand on mobility

and higher performance from field based staff has caused businesses to look for solutions

beyond what the traditional phone system can provide.

The world is changing very fast and every business must to remain abreast of technology to

stay competitive. Now the smaller end of town can play in the same markets as their bigger

rivals. This is only one the reasons why we believe the Zultys as an ideal solution for almost

any enterprise. This is truly a David and Goliath story, as the Zultys phone system is a game

changer levelling the playing field. Unified communications enables lean and nimble small

business to take advantage of the huge benefits Zultys offers, potentially leaving the

competition in their wake

2. Open Standards

Unlike almost every other VoIP phone system manufacturer, Zultys support the open

standard SIP protocol for handsets and incoming lines. This means if you want to use say a

Polycom Soundpoint a Cisco IP handset, or simply connect a VoIP trunk, you can.

Proprietary protocols used by ShoreTel, Ayaya and Mitel simply lock you into a manufacturer

and potentially risking deprived development of the product.

What about saving money using VoIP?

Australia’s national broadband network (NBN) will provide the quality infrastructure and

bandwidth to support VoIP, which in techno babble talk means SIP Trunks. To better

understand the techno talk on bandwidth grab a copy of “Here’s How to Understand

Bandwidth” at www.phonesystemsbrisbane.net.au.

As data networks become increasingly more reliable and high speed networks approach

ubiquity, the move toward VoIP will continue. More and more institutions are finding that the

switch makes sense, economically and technologically. VoIP will likely see greater

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© Phone Systems Brisbane Pty Ltd 2015, All rights reserved | www.phonesystemsbrisbane.net.au | 1300 851 411 |

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integration with online services. VoIP is part of a larger trend toward converged

communications, which promises expanded feature sets and increased reliability and

effectiveness of enterprise communications.

Having said that, we’re puzzled why VoIP Phone System manufacturers like ShoreTel do not

natively support SIP Trunks relying on 3rd party devices in an struggle to claim SIP

compliance.

Oh! By the way, every Zultys system incudes up to 60 SIP Trunk licences FREE…why would

you think about purchasing a rival VoIP phone system without SIP trunks?

According to the 2010 Nemertes benchmark, "Building the Virtual Workplace," 79 of 100

enterprises interviewed were planning to deploy unified communications over the next two

years.

3. MANY Uses and EASY to Use.

Unlike rivals, every component of Zultys is manufactured or developed by their own

engineers. Did you know some manufacturers like Cisco are made up of many different

companies combined in order to maintain advancement? This is widely recognised as

development by acquisition.

MXIE (pronounced Mixy) delivers quick and easy access to a feature rich environment.

Whether you’re a power user, remote worker or a dinosaur MXIE makes your working life

easy. A single click to set up a web conference, dial a number, record a call, chat with

instant message and so much more.

Oh! By the way a soft phone is included with a MXIE licence FREE. Every other VoIP phone

system challenger makes you pay for an additional licence.

Here’s a great question for VoIP phone system manufacturers like ShoreTel, Ayaya, Cisco

and Mitel. Does your system support Terminal services, Windows, Mac and Linux?

4. Integrated and Easy to Deploy

We’ve not enjoyed so much indulgence competing with VoIP phone System opponents like

ShoreTel, Cisco and Avaya because no other IP Telephone System on the market today

packs as many features or as much power & efficiency for the price all in one elegant box.

We believe Zultys is the best value in the industry today. With so much more from 1 efficient

2U Rack Mountable unit and no need for expensive external servers. Features like ACD

(Automatic Call Distribution), Text to Speech, Advanced Voice Mail, Find me Follow me are

Integrated and run on and within a system without the need to add or deploy external

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© Phone Systems Brisbane Pty Ltd 2015, All rights reserved | www.phonesystemsbrisbane.net.au | 1300 851 411 |

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servers, which seriously escalates the price and significantly complicates the deployment,

maintenance and support.

Administration

Thanks to the elegant and simple to use administrative console interface is a pleasure to

use. Our customer’s easily complete ad’s, moves and changes after just one hour of training.

5. Worldwide World Class support

When things go wrong you want to know you can be supported locally with factory trained

highly skilled technicians. Additionally IP telephony technicians understand computer

networking so you can be sure of excellent working relationships with your IT personnel. All

Zultys products can only be purchased through authorised reseller and dealer channels.

Premium Zultys dealers like Phone Systems Brisbane regularly complete rigorous factory

service and sales training which means you get the very best advice and peace of mind

knowing that you are well supported by a local company. Unlike many other VoIP phone

system manufacturers, Zultys maintains excellent support teams in Australia along with

factory support. It’s not uncommon for factory Zultys engineers monitoring Australian

deployments from California assisting local technicians resolve complex challenges.

6. Ongoing Development

Traditional digital phone systems by and large do not receive the development resources

given VoIP phone systems. A traditional phone system usually varies little from the day of

deployment. A digital phone system does not lend itself to the capabilities and feature rich

progression of Unified Communications which means the initial investment has a limited life

and cannot be re-harvested.

Furthermore this is the case with many VoIP phone system manufacturers where the

redundant equipment life cycle is constrained to the availability of ongoing support from the

manufacturer. Let me explain, manufacturers like Cisco and Avaya build a life cycle into their

equipment. Usually his is approximately 3 to 5 years driving buyers to reinvest additional

funds to remain in touch with technology. Whereas the brilliant Zultys design allows you to

continue gaining leverage without needing to plough more money into hardware.

Imagine buying a brand new car and finding out in 3 years that your pride and joy is no

longer supported because there is a new model?

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© Phone Systems Brisbane Pty Ltd 2015, All rights reserved | www.phonesystemsbrisbane.net.au | 1300 851 411 |

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In For The Long Haul.

Zultys is only one of two VoIP phone system manufacturers we know of who’ll offer an

incredible 5 year support agreement from purchase date. This demonstrates unwavering

belief in their product united with a passionate commitment to customers.

7. Green Credentials – Eco Friendly

We think the Zutys product is so energy efficient, the term carbon foot print is undeserved;

shall we say a Carbon pin prick is more appropriate.

A fully loaded MX250 provides a complete voice and Unified Communications solution for

250 users while using less energy than a simple house hold light bulb. That’s an envious

carbon footprint of a tiny 1/3 of a watt per user less than a battery powered calculator.

Being up to 6 times more energy efficient than rivals like ShoreTel, Cisco and Avaya, Zultys

engineers have stamped their commitment on carbon reduction.

Furthermore Zultys offers as standard face to face video and web conferencing sanctioning

reductions in travel costs and carbon footprints.

8. All in one neat box

Windows, Mac and Linux environments are all supported by Zultys further depriving IT

expenditure budgets. Meaning Voice Mail, Call Recording, Auto Attendants, Call Centre

Agent Software, Call Reporting, Fax, CRM Integration, Client applications, Remote working

and much more are all contained in one efficient and tidy rack mounted box.

You can relax; Zutys is comfortable in Terminal Server and thin client environments.

Engineered to be brilliantly simple, easy to install and incredibly easy to maintain. Let’s

compare 2 identical installations, Zultys and rivals like ShoreTel and Cisco. The contenders

would still be configuring their expensive server whereas the Zultys technician would be

close to 50% completion. This makes Zultys deployments considerably faster and with lower

cost.

IP Phone system providers like ShoreTel involve expensive servers just to operate

rudimentary features like Fax or Instant Message. Picture the additional cost for multisite

enterprises?

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© Phone Systems Brisbane Pty Ltd 2015, All rights reserved | www.phonesystemsbrisbane.net.au | 1300 851 411 |

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Superbly feature rich and elegantly simple, a single MX 250 appliance runs on less power

than a 75 watt light bulb. This is why Zultys is typically 20-30% less than their competitors!

And that doesn’t include the extra servers running day and night. We just don’t need all of

that superfluous equipment and extra failure points.

Opponents charge for language packs. Zultys do not. Competitors charge for standard ACD

(Automatic Call Distribution). The standard ACD is included at no extra cost and even

includes a full call accounting that rivals many separately priced applications.

ACD (Inbound Call Center)

Call Detail Reporting & Accounting

Call Record

Mobile Phone Twinning

Conferencing

Advanced CTI

Secure Chat & Chat Rooms

Fax Server (Origination and Termination)

Find me Follow Me

Instant Message

Presence

Redundancy & Failover

Soft Phone

Teleworker Support

True Server based Unified Messaging

Visual Voice Mail

SIP, ISDN PRI, Analog Trunks without the need for External Gateways

Remote Phones don’t require VPN

Yep…all in one tidy and efficient box!

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© Phone Systems Brisbane Pty Ltd 2015, All rights reserved | www.phonesystemsbrisbane.net.au | 1300 851 411 |

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9. Mobility

It takes more than a laptop and mobile phone to keep remote employees connected today.

Being connected means instant access no matter where and when. Zultys have developed

applications for smart phones and tablets so users can instantly access the same

information on their mobile devices just like they would on their desk top in the office.

Zultys mobile communicator is a real time presence and communications client for Android,

iPhone and BlackBerry that delivers a complete unified communications network experience

to mobile workers. Some of the best features include;

Rich mobile presence

Secure Instant Message

Mobile Privacy – Protect your mobile number

Single number contact – Eliminate telephone tag

Corporate directory access

Hold, Transfer and park calls from your mobile

Did you know?

60% of employees say they don’t need to be in an office

32% of employees globally now rely on more than one mobile device

38% of employees are most productive at home

Cisco Systems Mobility Survey, 2012.

The daily commute to work is stressing out Australian workers more than ever and

technology is badly needed to improve things, according to a new study… technological

solutions include introducing greater flexibility to work from home (35%)…

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© Phone Systems Brisbane Pty Ltd 2015, All rights reserved | www.phonesystemsbrisbane.net.au | 1300 851 411 |

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Testimonials From Our Happy Customers

I’ve always believed that happy customers who repeat purchase and refer others are the

cornerstone of a successful enterprise. That’s why we bend over backwards to make sure

that our customers are as happy as they can be with their new phone system. Here’s what

just some of our happy customers have said…

Just under half of the businesses in the new Vanson Bourne survey already had a unified

communications strategy in place. Those companies noted 10 percent productivity gains,

and a 21 percent improvement in customer satisfaction, from using the technology. Some six

in ten businesses said unified communications was a key element in supporting the growth

of their company, helping with internal collaboration, greater business efficiency, reduced

travel costs and a more flexible workforce.

“Normally a sales person will tell you anything to make a sale… he delivered on his promises.”

Ross Tait, CEO - Ballina Toyota.

“Greg recommended the new system based on our long-term business plans and the requirements of our recently opened Melbourne office…”

Deidre Grace, Director - People in Plastic.

“Greg also freely advised, without favour, on solutions which were outside his commercial realm”.

Tim Isaacs, General Manager – FITEC.


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