Date post: | 10-Nov-2014 |
Category: |
Technology |
Upload: | stellar-media-marketing |
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Kelly Mirabella Stellar Media Marketing
StellarMediaMarketing.com
Monday, January 6, 14
Get your profile right
Monday, January 6, 14
PinsShare the love
Your original content is VERY important.
Optimize
Tell a story
Add pinable content to your website
Monday, January 6, 14
Images1 Profile images: 165 x 165 pixels.2 Pins in feed: 238 pixels x adjusted to height.3 Expanded pin size: 735 pixels x adjusted to height.
“When you think of a single word, your images wil l always be focused, and they’l l always
convey a meaning that makes a real impact.” – Smashing Magazine.
Monday, January 6, 14
Visual Concepts• Color maters - Images that are redish orange get twice as many
repins than blueish tints
• Size matters - Vertical images with an aspect ratio between 2:3 and 4:5 get repined 60% more than very tall images. This is despite what people tell you about having very tall images to catch people’s eye in the feed.
• Brand images without faces get 23% more pins than those with faces in the image.
• What else can you pin?
Monday, January 6, 14
Increase Engagement
• Include a call to action - 80% increase in engagement when there is a call to action.
Data Source: Hubspot.com
Monday, January 6, 14
Increase Engagement
• Include a call to action - 80% increase in engagement when there is a call to action.
• Relate your Pins to trending topics - 90% increase in click throughs when your pin is related to a trending topic.
Data Source: Hubspot.com
Monday, January 6, 14
Increase Engagement
• Include a call to action - 80% increase in engagement when there is a call to action.
• Relate your Pins to trending topics - 90% increase in click throughs when your pin is related to a trending topic.
• Tutorial pins see a 42% higher click-through rate than the average pin. [Source: Pinerly]
Data Source: Hubspot.com
Monday, January 6, 14
Increase Engagement
• Include a call to action - 80% increase in engagement when there is a call to action.
• Relate your Pins to trending topics - 90% increase in click throughs when your pin is related to a trending topic.
• Tutorial pins see a 42% higher click-through rate than the average pin. [Source: Pinerly]
Data Source: Hubspot.com
Monday, January 6, 14
Increase Engagement
• Include a call to action - 80% increase in engagement when there is a call to action.
• Relate your Pins to trending topics - 90% increase in click throughs when your pin is related to a trending topic.
• Tutorial pins see a 42% higher click-through rate than the average pin. [Source: Pinerly]
Data Source: Hubspot.com
Monday, January 6, 14
Increase Engagement
• Include a call to action - 80% increase in engagement when there is a call to action.
• Relate your Pins to trending topics - 90% increase in click throughs when your pin is related to a trending topic.
• Tutorial pins see a 42% higher click-through rate than the average pin. [Source: Pinerly]
Data Source: Hubspot.com
Monday, January 6, 14
Increase Engagement
• Include a call to action - 80% increase in engagement when there is a call to action.
• Relate your Pins to trending topics - 90% increase in click throughs when your pin is related to a trending topic.
• Tutorial pins see a 42% higher click-through rate than the average pin. [Source: Pinerly]
Data Source: Hubspot.com
Monday, January 6, 14
Increase Engagement
• Include a call to action - 80% increase in engagement when there is a call to action.
• Relate your Pins to trending topics - 90% increase in click throughs when your pin is related to a trending topic.
• Tutorial pins see a 42% higher click-through rate than the average pin. [Source: Pinerly]
Data Source: Hubspot.com
Monday, January 6, 14
Increase Engagement
• Include a call to action - 80% increase in engagement when there is a call to action.
• Relate your Pins to trending topics - 90% increase in click throughs when your pin is related to a trending topic.
• Tutorial pins see a 42% higher click-through rate than the average pin. [Source: Pinerly]
• Timing: 2pm - 4pm 8PM - 1AM
Data Source: Hubspot.com
Monday, January 6, 14
Best PracticesCreate a handful of boards that cover a broad range of interests.
Repin within Pinterest to engage other users
Don’t pin too many times in a row, especially if you’re linked to your social platforms.
Pin regularly
http://business.pinterest.com
Monday, January 6, 14