SportansFinde Sportclubs in deiner Nähe
Find Clubs & Trainer in 3 simple steps:
Trainer, Team or Studio?Choose the favored sport Filter outcomes by city
*It‘s also possible to start a more detailed search or filter by location!
Advantages for customers...
...trainer and sports clubs:
Compare studioswith each other
Rate the studios you‘ve been at and use existing ratings beside other parameter for a better comparisonFind trainer in your
city. It won‘t take you long
Choose the best studio
that fits your requirements
Is the customer happy with my service?
Attract more customers and achieve higher revenues based on good ratings
Relax folks! The page will
go online shortly!
Is there any demand for the product?
Results of a public survey with 127 participants:
0
10
20
30
40
50
60
Not
Good
Naah Quite
ok
I like it I love it
1 12 9%
2 21 17%
3 23 18%
4 49 39%
5 22 17%
35
92
Likelihood of Use
No
Yes
10
117
Former Experience
Yes
No
76
51
Gender
Female
Male
118
9
0Age
19-29 years
30-45 years
46 < years
Rating (1 = not good, 5 = very good)
Market Size
Persons in Germany >14 years with a veryhigh interest in sports
(2013)
Number of inhabitants: Germany and Bavaria(2013)
Divided by age:15-20 Years: 4,88 mio.21-39 Years: 18,41 mio.40-59 Years: 24,93 mio.
80.5 mio.
12.5 mio.
Sports associations with the highest amount of members (2009)
1.) Fußballbund2.) Turnerbund
Total quantaty of valid trainer licenses in 2009
Amount of persons that visited a gym in 2012 Age 14-29 yrs.
67,3%
31,3%
12,6%0
20
40
60
80
Internet
research
Sport Online dating
Interest in using certain internet
applications (0-100%)
Total quantity ofsports clubs in Germany
and Bavaria in 2013
5.09 mio.
264.093 tsd.
6.7 mio.
5 mio.
21,21 mio.
90.800 tsd.
12.090 tsd.
The Marketing Plan: be aggressive...
and try to reach as many customers as possible!
I‘ll get THEM ALL!!!
Marketing Channels:
Adds in cinemas... in busses and trams... and at bus stops
dorms university events radio
And who‘s in the team?
There is no team! It‘s just me.... yet!
But...
Founder: Annette Loch, 27 yrs.
Cooperative State University Mannheim, GermanyBachelor in International Business Administration
Medical certified personal trainer, A-licence
Current position: buyer, purchse department BMW Munich
freelance work as personal trainer
... I‘m still looking for teammates
to share in this big adventure! Feel free to contact me: [email protected]
And have a nice day! :)