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1
MCD
Platform Support Recommendations
2014 Third Quarter
2
Quarterly, Magnani Caruso Dutton tracks
the use of stable releases of browsers,
operating systems, and devices for the
general U.S. population, identifying the
current share of the user base and
potential velocity for large-scale adoption
of new and obsolesce of old platforms.
Overview
3
The following table is our recommended
platform support policy. Both velocity
and lifecycle are factored. Platforms that
fit into these categories change
regularly, some faster than others.
Full and partial support types are defined
after the table.
Overview
4
D ŽĚĞƌŶ ϵϰй
Upcoming <=2%
Experimental <=1%
Antiquated <=1%
Aging <=2%
Might not function or display properly; no longer supported
Full core functionality with some display errors acceptable.
Full functionality and error-free display. Full core functionality with minor display & formatting errors acceptable.
Might not function or display properly; future support may be needed.
None Partial Full Partial None
Support Policy
5
Full Functionality
All features and functions display and
operates as designed and specified.
Support Type Definitions
6
Partial Functionality
Core functionality works correctly but
may have some display errors.
Functional errors may occur but will not
impinge on core functionality. Special
features, overlays or advanced
animation, may not function properly or
at all.
Support Type Definitions
7
As a new stable release of a browser, device, or
operating system moves into the Upcoming
category, it does not necessarily displace any
other supported platform. Conversely, a platform
in the Experimental category may never move
into the mainstream environment. We also
monitor certain platforms that have been “stuck”
in the Experimental group for some time but have
a high potential to suddenly break out and
become an Upcoming or even Modern platform.
A Note on Support Type Definitions
8
The recommendations outlined in this
report are based on the general U.S.
consumer market; with a couple of noted
exceptions. An individual website’s
platform support should be identified
based on its measurement analytics and
inform the design and development
specifications throughout the project.
Recommendations Summary
9
The following table summarizes the
browser by operating system support
recommendations as of September 2014.
Supporting documentation is provided
later.
Browser Support Recommendations
10
Browser Support Recommendations
Win XP Win 7 Win 8 Mac 10.9 iOS Android1
IE 8.x Partial Partial
IE 9.x Partial
IE 10.x Partial Partial
IE 11.x Full Full
Firefox 30.x Partial Partial Partial
Firefox 31.x Full Full Full Full
Firefox 32.x Full Full Full Full
Chrome 37 Full Full Full Full
Safari 7 Full
Mobile Safari Full
Android Browser
Full
Mobile Chrome Full
11
• Add full support of Firefox 31 and 32 to Win XP, Win 7, and Mac 10.9• Add partial support of Firefox 30 on Win XP, Win 7, and Mac 10.9• Drop support for versions of Firefox prior to version 30• Add full support of Chrome 37 to Win XP, Win 7, and Mac 10.9• Drop support for versions of Chrome prior to version 37• Chrome 38 is not added to the list since the stable version was just
recently released. As of this report, support isn’t warranted but we
expect full support by the end of the 4th quarter 2014 due to
automatic upgrades.
As of this report, the Chrome for Mobile Browsers has slowly gained share on mobile devices. However, this share is almost completely on Android. For Android devices, its share is 23.41% and for iOS devices its share is 0.01% according to NetMarketshare. Therefore, we are not recommending the support of Chrome for Mobile on iOS devices.
Recommendation Changes for This Report
12
Device Support Recommendations
iPod
Touch /
iPhone
4s
iPhon
e 5 iPad 2
iPad
3Gen
Kindle
Fire
Kindl
e Fire
HD
Galaxy
S3
Galaxy
S4
Galaxy
Tab 2
Nexus 7
iOS6 Full Full Full Full
iOS 7 Full Full Full Full
iOS 8 Full Full
Full Full
Android v2.3 Partial
Android v4.1 Full
Android v4.2 Full Full
Android v4.3 Full
Android v4.4 Full Partial
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• Add full support of Samsung Galaxy S3 on Android v4.1 and Android
v4.3.• Add full support of Samsung Galaxy S4 on Android v4.4.• Add full support of Amazon Kindle Fire HD on Android v4.2.• Add partial support of Google Nexus 7 on Android v4.4. • Add partial support of Samsung Galaxy Tab 2 on Android v4.2.
As of this report, Kindle Fire Phone market penetration is not available; as a result, we will continue to monitor this device for possible inclusion later this year.
As of writing this report, the market penetration for Kindle Fire and Kindle Fire HD is not available. Chikita stated that kindle Fire grabs 6.10% market share in North America. At this point, we recommend including both Kindle Fire and Kindle Hire HD since usage of Amazon Kindle Fire family has 6.10% and falls within our support policy.
Recommendation Changes for This Report
14
This section details the operating system (OS)
versions that garner 1% or more of total sessions.
Operating System Version Analysis
15
Desktop (Windows and Macintosh)
Total
Win and Mac
Mac
October 88.60% 12.40% 56.70% 9.90% 9.60%
November 86.30% 11.70% 56.40% 8.60% 9.60%
December 86.70% 11.60% 55.90% 10.00% 9.20%
January 89.60% 11.00% 55.3% 13.40% 9.90%
February 89.30% 10.10% 55.0% 14.20% 10.00%
March 89.10% 9.40% 55.1% 15.00% 9.60%
April 89.90% 8.00% 55.40% 15.80% 10.30%
May 89.70% 7.30% 55.20% 16.60% 10.00%
June 89.40% 7.10% 55.30% 17.00% 9.60%
July 89.70% 7.00% 54.80% 17.30% 9.50%
August 89.40% 6.50% 54.20% 18.10% 9.70%
September 89.80% 5.90% 55.60% 18.10% 9.60%
16
Windows 7 is the top operating system in use with over 55% market share. Also note the remaining percentage includes operating systems such as Linux and Windows NT.
17
Desktop (Macintosh Only)
Mac 10.6
Mac 10.7
Mac 10.8
Mac 10.9
October 1.60% 1.56% 3.31% 0.84%
November 1.53% 1.34% 1.85% 2.42%
December 1.47% 1.23% 1.66% 2.79%
January 1.43% 1.19% 1.47% 3.19%
February 1.40% 1.13% 1.32% 3.48%
March 1.29% 1.05% 1.18% 3.75%
April 1.23% 0.96% 1.06% 4.07%
May 1.11% 0.87% 0.97% 4.15%
June 0.94% 0.74% 0.80% 3.95%
July 0.84% 0.65% 0.70% 4.12%
August 0.78% 0.60% 0.65% 4.29%
September 0.74% 0.57% 0.60% 4.05%
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Although Mac 10.9 has dropped below 4% we still expect it to quickly reach this market
penetration this quarter. We recommend adding full support to the Mac 10.9 operating
system. Mac 10.7 and 10.8 are significantly dropping against Mac 10.9; as a result, we
recommend dropping support of 10.7 and 10.8 for this current quarter.
Apple’s OS X Yosemite Beta was released on July 21st, 2014 and will be available to 1M Mavericks user according to Tech Times. However, Apple only released Mac OS X Yosemite on October 17, so usage is not yet available.
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Mobile and Tablet
Total iOS Android Others
October 3.29% 1.12% 1.44% 0.73%
November 3.68% 1.20% 1.67% 0.81%
December 3.80% 1.13% 1.76% 0.91%
January 4.00% 1.23% 1.93% 0.84%
February 4.00% 1.21% 2.01% 0.78%
March 4.00% 1.32% 2.01% 0.67%
April 4.03% 1.20% 2.10% 0.80%
May 4.16% 1.27% 2.14% 0.75%
June 4.34% 1.23% 2.31% 0.73%
July 4.17% 1.13% 2.46% 0.58%
August 4.44% 1.37% 2.51% 0.56%
September 3.86% 1.11% 2.34% 0.41%
20
Android and iOS are both enjoying growth in current quarter. However, we’re
beginning to see hints Android-based systems (mostly Samsung mobile devices
and tablets) are creeping into new territory as they pass 2% market share.
21
The following tables and charts
highlight desktop browser types and
versions with 1% or more of total
sessions.
Browser Type Analysis
22
Browser Type Analysis
Internet Explorer
Firefox
Safari
Chrome
October 11.70% 27.20% 3.80% 54.10%
November 10.50% 26.80% 4.00% 54.80%
December 9.00% 26.80% 3.80% 55.80%
January 10.20% 26.90% 3.90% 55.70%
February 9.80% 26.40% 4.00% 56.40%
March 9.70% 25.60% 3.90% 57.50%
April 9.40% 25.00% 4.00% 58.40%
May 8.90% 24.10% 3.80% 59.20%
June 8.80% 25.10% 3.70% 59.30%
July 8.50% 24.90% 3.50% 59.80%
August 8.30% 24.70% 3.70% 60.10%
September 9.90% 24.00% 3.60% 59.60%
23
We compared browser use for October 2013 to September 2014 by general market
browser share, as reported by w3schools, and noted some interesting differences in
browser use. Chrome use is significantly higher among the browsers in the general market
as it outpaces Firefox and Safari. Also note the very large difference in Safari – a browser
primarily used in iOS devices.
http://www.w3schools.com/browsers/browsers_stats.asp
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Internet Explorer
IE 8 IE 9 IE 10 IE 11
October 4.10% 3.00% 4.00% 1.49%
November 3.60% 2.50% 3.50% 2.27%
December 3.20% 2.40% 2.10% 2.40%
January 3.10% 2.30% 1.70% 2.50%
February 2.70% 2.10% 1.70% 2.50%
March 2.50% 2.10% 1.60% 2.60%
April 2.40% 2.00% 1.60% 2.70%
May 2.10% 1.90% 1.40% 2.70%
June 2.10% 1.20% 1.40% 3.00%
July 1.80% 1.80% 1.50% 3.00%
August 1.80% 1.60% 1.40% 3.20%
September 2.00% 1.50% 1.30% 3.80%
25
26
We’re seeing the slow deflation of the IE10 and 9 browsers largely
due to Microsoft auto updates. At 1.50% and 1.30% and gradually
moving down we recommend partial support of these browsers in
the current quarter. There is a possibility of 2014 will continue to see
large corporate users upgrading directly to IE11, Firefox, or Chrome.
IE11 has been intensely watched due to the connection between the
latest browser version auto updates on Windows 8 and 7. Until
recently, IE11 was only available on Windows 8 machines and
Windows RT devices, such as the Surface. However, Microsoft pushed
IE11 auto updates to Windows 7 machines as well. As a result we can
reliably say that IE11 will take a large percentage of market share in
the coming quarter against all IE browsers. At 3.80%, we recommend
full support of this browser version.
Internet Explorer
27
Firefox
Firefox 30 Firefox 31 Firefox 32
October
November
December
January
February
March
April 0.10%
May 0.20% 1.20%
June 9.00% 2.20% 0.30%
July 15.60% 3.10% 0.50%
August 1.50% 17.00% 1.30%
September 1.00% 6.70% 10.90%
28
29
Firefox
Firefox has considerable competition from Safari and
Chrome. We see Firefox version 28 dropping sharply
from its release date to now. Since the browser
continues to drop, we can reliably project it will fall
below 1% by the end of the 3rd quarter of 2014.
Little more than a month after the release of Firefox 32, Mozilla released Firefox 33 beta on September 6th, 2014. Firefox 33 market penetration is less than 1%; therefore, we will monitor Firefox 33 in the coming quarters for possible inclusion.
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Safari
Safari 5 Safari 6 Safari 7
October 0.70% 2.10% 1.00%
November 0.60% 1.40% 2.00%
December 0.50% 1.10% 2.20%
January 0.50% 1.10% 2.30%
February 0.50% 1.00% 2.50%
March 0.50% 0.90% 2.50%
April 0.40% 0.80% 2.80%
May 0.30% 0.70% 3.00%
June 0.30% 0.60% 2.80%
July 0.30% 0.50% 2.70%
August 0.30% 0.30% 2.90%
September 0.30% 0.40% 2.60%
31
32
Safari
We’re watching a gradual decline in Safari 5 on the desktop. But at 0.30% and gradually moving down, therefore, we recommend not supporting Safari 5 in current quarter. However, Safari 6 usage significantly drops in the past quarter and at 0.40% and gradually moving down, we recommend not supporting Safari 6 in current quarter. Safari 7 usage significantly increased against the Safari 6 browser. At 2.60, we recommend fully supporting Safari 7 in the current quarter.
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Chrome
Chrome 35 Chrome 36 Chrome 37
October
November
December
January
February
March
April
May 12.80%
June 49.90% 0.50%
July 34.00% 19.20% 0.50%
August 3.00% 49.50% 2.30%
September 1.90% 8.30% 43.60%
34
35
We’re seeing a substantial deflation of Chrome 35 gradually
moving down, we recommend partial or no support for these
browsers.
Google released Chrome 38 version on September 6th, 2014. Chrome 38 market penetrations is less than 1%, therefore, we will monitor Chrome 38 in the coming quarters for possible inclusion.
Chrome
36
http://gs.statcounter.com/#desktop+mobile-browser-US-monthly-201304-201403
Mobile and Tablet Browsers
Android
Mobile Safari
Blackberry
Mobile Chrome
October 30.19% 51.43% 4.62% 7.50%
November 29.84% 51.01% 4.39% 8.93%
December 29.03% 50.57% 4.14% 10.32%
January 27.60% 49.79% 3.25% 10.57%
February 26.09% 48.34% 2.52% 14.52%
March 24.43% 48.64% 1.64% 16.53%
April 22.67% 48.07% 1.43% 18.90%
May 21.24% 47.04% 1.35% 21.53%
June 19.53% 47.31% 1.32% 23.41%
July 17.74% 47.48% 1.29% 25.13%
August 16.56% 47.73% 1.20% 26.81%
September 14.74% 50.25% 1.15% 27.60%
37
38
We are watching considerable difference between the Mobile Safari and Android browser usage on mobile phones and tablets. Also note that the usage of the Mobile Chrome browser is significantly increasing. At 27.60 % and gradually moving up, we recommend full support of this browser in current quarter. However, it is worth monitoring in 2014, as there is a possibility by the end of second quarter numbers of people may opt for the Nexus devices, LG G3, and Galaxy S5, along with existing Android devices, which will impact the market share.
Despite Blackberry having market penetrations just above
1.15%, the general trend for Blackberry continues down;
therefore, we recommend not supporting this browser.
Mobile and Tablet Browsers
39http://gs.statcounter.com/#desktop+mobile+tablet-comparison-US-monthly-201404-201406
Desktop and Tablet/Mobile Analysis
Desktop Mobile Tablet
October 80.07% 13.73% 6.20%
November 78.01% 15.23% 6.76%
December 72.68% 19.18% 8.13%
January 70.50% 20.47% 9.03%
February 69.53% 21.36% 9.11%
March 69.88% 21.43% 8.69%
April 71.31% 20.24% 8.45%
May 70.88% 20.78% 8.34%
June 68.00% 23.17% 8.83%
July 68.92% 22.18% 8.91%
August 65.79% 24.45% 9.70%
September 65.08% 25.22% 9.77%
40
41
The desktop versus mobile and tablet difference is
considerable. Note that touch device usage is
considerably lower than might be expected given the
hype of touch devices in the general market. Even
though mobile and tablet use is small – it is worth
monitoring in 2014, as there is a possibility by the
end of the year to see an overwhelming majority of
people opting to use touch devices instead of
desktop. The last quarter already shows this growth
beginning to happen.
Desktop and Tablet/Mobile Analysis
42
By the end of the 3rd quarter of 2014, 52.13% percent of U.S. mobile and tablet owners had a device that runs iOS.
http://gs.statcounter.com/#mobile_browser-US-quarterly-201302-201401-bar
Tablet/Mobile Operating System Overview
RIM
iOS
Android Others
Q4 2013 5.37% 51.65% 39.05% 3.74%
Q1 2014 2.06% 60.62% 32.44% 4.88%
Q2 2014 1.56% 51.66% 42.36% 3.97%
Q3 2014 1.27% 52.13% 42.84% 3.76%
43
44
In the U.S. iOS continues to dominate
market share of mobile and tablet
operating systems. Given RIM 1.27% and
the Blackberry browser share usage
hovers at 1.15% we do not recommend
support for this browser at this time.
Tablet/Mobile Operating System Analysis
45http://netmarketshare.com/operating-system-market-share.aspx?qprid=10&qpcustomd=1
Android Analysis
Android 2.3
Android 4.1
Android 4.2
Android 4.3
Android 4.4
October 5.49% 12.46% 4.06% 1.02%
November 5.80% 13.55% 4.73% 1.67% 0.19%
December 5.64% 13.29% 5.41% 2.18% 0.84%
January 4.80% 11.69% 5.72% 4.85% 1.07%
February 4.55% 11.58% 6.34% 6.07% 1.37%
March 4.35% 11.42% 6.64% 6.18% 2.30%
April 3.89% 11.19% 7.13%% 5.70% 3.92%
May 3.88% 10.61% 7.49% 4.98% 5.54%
June 3.83% 10.33% 8.53% 5.58% 7.25%
July 3.29% 10.03% 8.77% 4.02% 9.28%
August 3.07% 9.56% 8.74% 3.78% 11.10%
September 3.02% 9.45% 9.13% 3.58% 12.76%
46
As of writing this this report, Android 3.1, 3.2 and 5.0 are less than 1% market penetration and falls below our recommended support policy.
47
Above are the top Android devices by market share as of June 2014. The Samsung
Galaxy S3, S4, and S2 are the far and away favorites with the S2 dropping
considerably against the S4 in the last quarter. http://www.appbrain.com/stats/top-android-phones
Android Device Analysis
48
The Samsung Galaxy S3 and S4 are now listed in the top
Android phone list. At 6.10% and 5.40%, we recommend
continue to full support of Samsung Galaxy S4 and S3 in
current quarter. It is worth monitoring in 2014, as there is a
possibility by the end of the 4th quarter to see an
overwhelming majority of people opting to use Samsung
Galaxy S4.
As of this report, Galaxy S5 market penetration is not
available; as a result, we will continue to monitor this device
for possible inclusion in upcoming quarter.
Android Device Analysis
49
Android Tablet Breakdown
Amazon Kindle Fire Samsung Galaxy Google Nexus
4Q 2013 7.30% 5.75% 1.80%
1Q 2014 7.70% 6.10% 1.90%
2Q 2014 6.10% 8.30% 2.20%
3Q 2014 7.30% 6.30% 2.10%
50
51
Over the past year, the tablet market has seen major changes. Chikita completed a study to determine which tablet devices are seeing the most success in the terms of usage. This chart shows the Kindle Fire holds the top Android tablet market share while Samsung Galaxy tablets are second with Google Nexus Tablets coming in third. At this point, we recommend full support of Kindle Fire and the Samsung Galaxy tablet and partial support for Google Nexus 7 tablet.
htttp://chitika.com/insights/2014/Q3-tablet-update
Android Tablet Analysis
52 https://mixpanel.com/trends/#report/ios_frag/from_date:-122,to_date:-32
iOS Breakdown
iOS 5.x
iOS 6.x
iOS 7.x
iOS 8.x
October 2.82% 23.37% 73.57%
November 2.80% 20.05% 76.83%
December 2.79% 18.45% 78.37%
January 2.65% 15.66% 81.25%
February 2.15% 12.55% 85.04%
March 1.73% 9.98% 88.14%
April 1.51% 8.36% 89.95%
May 1.37% 7.29% 91.14%
June 1.29% 6.96% 91.49%
July 1.14% 5.66% 92.76%
August 0.98% 5.07% 93.30%
September 0.73% 3.94% 73.60% 21.45%
53
54
In the U.S. iOS 7 continues to dominate market share of mobile and tablet operating systems until iOS 8.x released over iOS 6 and 5. Note that iOS 8.x adoption rate significantly high as it hit over 20.00% in little over 20 days. At this point, we recommend full for this operating system. However, also note that iOS 5.x market share falls below 1% and gradually moving down. At 0.73% we do recommend no support for this operating system at this time.
As of this report, iOS4 is less than 1% market
penetration and falls below our recommended
support policy.
iOS Analysis
55 http://marketshare.hitslink.com/operating-system-market-share.aspx?qprid=10&qpcustomd=1
iPhone versus iPad Breakdown
iPhone
iPad
October 22.25% 32.53%
November 22.01% 32.57%
December 22.36% 31.29%
January 21.51% 32.34%
February 22.48% 29.87%
March 23.15% 29.58%
April 22.31% 28.80%
May 21.75% 26.10%
June 21.03% 24.14%
July 21.18% 22.61%
August 21.49% 22.45%
September 20.74% 22.76%
56
57http://david-smith.org/iosversionstats/
iPad Breakdown
iPad 2G iPad 3G iPad 4G iPad Mini iPad Air
iOS 5.x 0.60% 0.90%
iOS 6.x 4.10% 8.00% 5.00% 1.10%
iOS 7.x 45.40% 55.30% 51.40% 51.50% 30.30%
iOS 8.x 49.90% 35.80% 43.70% 47.50% 69.70%
58
59
The adoption rate of iOS 8.x is significantly higher than iOS 6.x and iOS 7.x among iPad users. At this time, we recommend full support of iOS 8.x in current quarter. It is worth monitoring in 2014, as there is a possibility by the end of the 4th quarter to see an overwhelming majority of people upgrading their devices to iOS 8.x.
iPad Analysis
Look for the next quarterly update in January 2015.
60
MCD
Platform Support Recommendations
2014 Third Quarter