PLMA Conference 2013
Adam Leyland, Editor of The Grocer
OWN LABEL IN THE UK
Waitrose embraces value
Discounters embracing
premium
Tesco Tertiary Brands
Asda Chosen by you
Morrisons M Savers
Tesco Everyday Value
Asda Extra Special
Waitrose Seriously
Heston from Waitrose
Waitrose Love Life range
M&S Delicious & Nutritious
Tesco healthy living relaunches
Waitrose Good to Go
Fast growth
Noodles 49%
Sports nutrition 45%
Nappies 37%
Sparkling wine 27.8%
Soup 16.1%
Slow growth
Cereal bars -18%
Fabric conditioners -15%
Shampoo -15%
Lager -14.5%
Canned meat -14.3%