Augmented RealityThe New Social Media

Worlds First 3 D Fitting RoomVirtual Fitting Room Features

Gesture ControlsControls for FittingControls for Color/Fabric Change

Worlds First 3 D Fitting Room3 D Models 360 Degree ViewHand Gesturing Controls Social Media Integration

First Customer launched in 2011 zooandco.com

immediaC

Software company Founded in 1989Built one of the first CMS in 2000Launched 1000th websites in December 2011

Augmented Reality?

What is Augmented Reality?

Real Time CGI - Same Technology that is used to put a first down line on a live football broadcast Allows the insertion of 3 D models of Garments into the live webcam stream Allows the recognition of hand gestures

How is it Done?

Online is a Critical Component 17% year over year Growth of Online Sales of apparel, accessories and foot ware

42% of all retails sales are effected by the web with consumers researching their purchase online

8% of U.S. retail sales in 2014 will be online sales $248 Billion Online Retails Sales

Source:Forester Research

Retail...and Social Media"Reaching out to and engaging with the digital-savvy, young

consumer is something all retailers are striving to do." Joe Feczko Senior Vice President for Innovation Macy's

"The online shopper is where the money is this year!"Ellen Davis National Retail federation on CNBC October 19, 2010

This holiday season people who will shop online will spend 24.6 percent more than average adults

($858.49 for online shoppers vs. $688.87 for all adults).

National Retail Federation Survey

EU Online Sales

.. nearly half of UK residents regularly make a purchase online, a mere 10% of online Spaniards and 11% of online Italians do so today. Still, with compound annual growth rates approaching 20% in markets like Spain, emerging European eCommerce markets are poised for a vigorous period of growth."

Patti Freeman Evans, vice president and research director of Forrester Research

Business Solutions

"Augmented reality is one of the top 10 disruptive technologies of our time."

-Gartner Group

AR Happening Now

Macys Magic MirrorSeventeen/JCPhttp://www.fruktcomms.com/wp-content/uploads/2010/10/mirrorFS1.jpg

www.seventeen.com/fashion/virtual-dressing-room

Tobi/ZugaraRequires a Printed Marker2D

Imagine That - Your Fitting Room Full Featured Virtual Fitting Room

Drive Store Traffic and Online SalesIdeal for Product Launches or CampaignsNew Data Collection and AnalyticsFull Integration With Existing Web Stores

First Tool with 3d Garment ModelsFirst Tool with Sophisticated Gesture Controls

So what do you need?

Web with Just a browser and a webcamWeb browser (Safari, Internet Explorer or Firefox) WebcamInternet Connection

MobileVarious Smart Phone Apps

KioskA Marker or Package

Links

http://www.youtube.com/watch?v=YKcTIcPXZXQ

http://www.youtube.com/user/TImmersion07#p/u/5/agwFbTwg9HA

http://www.Zooandco.com

Thank You!

Suite 600, 1550 Bedford HighwayBedford Nova Scotia

CanadaB4A 1E6

@johnaleahy