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Ian McLaughlin
Licensing for Lettuce
© Public Health Law & Policy 2011.
This material cannot be copied or reproduced without permission.
business licensing: the basics
WHO can do business
WHERE can they locate
WHAT other conditions must be met
healthy food licensing
REQUIRE
Provide incentives when stores stock fresh
produce, post signage, etc.
INCENTIVIZE
healthy food licensing
Cheaper license program
Access to special grants,
loans, TA
Other incentives specific to
your community
lessons from tobacco retailer licensing
No licenses near schools
and youth-populated areas
Restrict density of retailers
Revocation for violation
of sales-to-minors laws
RESTRICT
why adopt a license program?
�You create the law
�Significant, meaningful penalties
• License suspension or revocation
• Holds business accountable
• Local enforcement
�Can apply to new and existing businesses
�Charge a fee for license to cover
enforcement (state law varies)
who should be licensed?
vs
implementation & enforcement
Who will issue licenses
and collect fees?
Who will conduct inspections?
Who will enforce penalties?
strategies for licensing
�Know your state and local laws
�Consider what business practices
should be required
�Identify implementation and
outreach partners
�Offer assistance to businesses in
complying with new requirements