POP POWER RELEASE

Team BABY FACE

Introduction

Limited Local Market

Demand from World Wide Young Generation

Traditional Business Pattern become unprofitable

New Ideas

Boundless Online Bangumi Channel

Multilingual Idol Group

Pop All star

Primary Power: Animation

Traditional Model

Producing TV Channel DVD/BD

Pirate Version

Fan-Subtitled Animations shared by P2P (within half day after broadcast)

Online Scanned Mangas

Spec. of Pirates

Supported by High Speed Internet

Satisfy Users with convenient digital form and high speed

User interaction Platform

Break into Online Channel

NICONICO

YOUTUBE

TUDOU

Online Manga Reading

NICONICO is taking Action! – in 9 Languages

Contents Provider Innovates

Free Internet Contents• Animation• Manga• Music

Fans (Potential Consumer)• Membership• Fan Club• Interactive

SNS

Products• Peripheral products• Live Show• Brand

Representation

Interactive Products• Regular Fans

Meeting• Membership• Joint

Contents Making

Multilingual Idol Group

Animation vs. Idol Group

Korean Pop

Language Capability: English/ Japanese/Chinese/Korean

Oricon Ranking

Last Month

the first time the two Oricon ranking were both occupied by Korean idols

Single Album

2011.10.02 CD single rank 1 Bo Peep Bo Peep by T-ARA

2011.09.26-2011.10.02 CD Album rank 1 TONE by 東方神起

J-POP

Johnny’s Boys

AKB

Idol Business

Make more Money

Invade Oversea Market

POP ALL STAR

Domestic Promotion Tactic

Otaku side

Otaku do not interfere with society

Ordinary people side

Negative feeling toward Otaku people

Pop All Star

Super Cute Otaku Team

National competition

Pop Power Out Ride

Team Policy

Bring forward Pop Power to another society

Bring forward Otaku to meet another society

Conclusion

Look out to Worldwide Market

Pop Power Planet linkage

Brand New Shine Otaku