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Policyprimer googleplus

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EXEGESIS I chose Google+ because it is a relatively new platform, and it is probably one that I am most familiar with. After doing some preliminary research, I found that Google had gone to considerable lengths to be transparent about how they use user’s information. As Google explains, “we want you to be clear how we’re using information and the ways in which you can protect your privacy” (Google 2013). This company-wide policy however, seems to have been efectively “killed” by the company’s adoption of Google+(Hollister 2013), as it was felt the intended privacy settings would compromise people’s willingness to share information, which is the opposite of what Google wanted. This, in the light of France’s claim that Google had not respected the data privacy of its citizens (Rushe 2013), and Google’s planned introduction of using Google+ members faces and names to endorse products (Winkler 2013), made me realise that there is a considerable developments happening with respect to Google’s online advertising, and Google+ was at the forefront of this. I want to get a better insight into what is occurring in this situation. I also hope to use Google+ in my future career to create better social networks, so I would like to know more about this service. I chose Powerpoint because I wanted to retain control of my content and I am also familiar with this software. It is also reliable, and versatile, as it can be readily adapted to being either embedded in a website, or made into a presentation. I also chose to use a series of simple slides with economical text, and a central image for each one, which forms a focal point for the message of each slide. I prefer these to help tell the story rather than relying on words alone to retain the audience’s attention, making it more appealing to a general audience. The main colours I have chosen for the policy primer are ones that mirror the red, black, white, green, and blue of Google+’s colours scheme. This choice of colours is meant to reflect the theme and give continuity to the work. I have also a limited number of fonts, mostly New Gothic, and large fonts which are easy to read, generally around 30 to 40pt, if possible. I also included a number of transitional slides, as I believe these give a sense of consistency and structure. I believe my policy primer will be effective, because it is comprehensive and easy to understand. It is broken into easy to understand simple slides, and I have avoided large blocks of text. I have also aimed to make the images to draw the viewer’s attention to the slides. In my overall design I have gone for less is more, in order to make the primer easier to understand.
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Policy Primer
Transcript
Page 1: Policyprimer googleplus

Policy Primer

Page 2: Policyprimer googleplus

Presented by Bee L Ang

This work is licensed under a Creative Commons Attribution 3.0 Unported License

Page 3: Policyprimer googleplus

is a Social Networking Service, less relationship-based than

Facebook, it is more interest-based...

(Maplesden 2013)

Google+

Page 4: Policyprimer googleplus

Whatever your leaning, politically, sexually, philosophically, if you let Google+ see it then that will be fed back to you. It's the classic "filter bubble” (Charles 2013).

Page 5: Policyprimer googleplus

Google+Policies

& Principles

Have you read them ?

Image from stock.xchng

Page 6: Policyprimer googleplus

Do you know that you have to be thirteen

years old to join Google+ and parental

consent is not required?

Page 7: Policyprimer googleplus

Images that exploit children, or present them in a sexual

way, are banned on Google+.

http://www.trondson.com/wp-content/uploads/2010/06/SafeKidsLogo.jpg

Page 8: Policyprimer googleplus

No Hate Speech,

http://farm5.staticflickr.com/4032/4401901568_94eeb7548f_o.jpg

Page 9: Policyprimer googleplus

No Bullying and Harassment!

OTHERWISE… http://farm8.staticflickr.com/7125/6993960366_96ca67f728_o.jpg

Page 10: Policyprimer googleplus

…may have the

offending content

removed or be

permanently banned from the

site.(Google+ user content &

conduct policy 2013)

http://farm5.staticflickr.com/4079/4779009114_ae18e9493f_o.jpg

Page 11: Policyprimer googleplus

Can you use a

pseudonym?

http://farm4.staticflickr.com/3612/3552123084_28b0cb7484.jpg

Page 12: Policyprimer googleplus

You are expected to use your real name or the name you are known by…

According to Google+,it will help you connect with people

you know … (Google+ user content & conduct policy 2013)

http://imaginarymen.files.wordpress.com/2011/03/the-vampire-diaries

Page 13: Policyprimer googleplus

HOWEVER…

Page 14: Policyprimer googleplus

“The more Google knows about its audience, the better it can target adverts of interest and therefore make more money," says Nate Elliott, vice-president principal analyst at technology company Forrester Research.(Hudson 2011)

http://farm3.staticflickr.com/2438/3806115100_d29b1ba4bb_o.jpg

Page 15: Policyprimer googleplus

“The more Google knows about its audience, the better it can target adverts of interest and therefore make more money," says Nate Elliott, vice-president principal analyst at technology company Forrester Research.(Hudson 2011)

Many people do not want their real names online. This may include women with safety concerns, and people who have been in abusive relationships (Boyd 2011).

http://farm3.staticflickr.com/2438/3806115100_d29b1ba4bb_o.jpg

Page 16: Policyprimer googleplus

this is easy enough to get

around if a pseudonym is credible – aka,

not over the top – and is connected to a legit email

address.(Malenkovich, S. 2013)

HOWEVER…

http://www.jeremyriad.com/wp-content/uploads/2008/08/huck-gee-hello.jpg

Page 17: Policyprimer googleplus

Google’s privacy policy pools information from all Google products

-- Google+, Gmail, YouTube and others. This allows Google to “tailor

search results, target users with advertising and make other uses of

the information” http://www.rrgcorporation.com/images/PrivacyPolicy_banner.jpg

Page 18: Policyprimer googleplus

France has fined Google for pooling of data across services, which it claims is contrary to the privacy interests of its citizens. Other European countries such as Holland and the UK are investigating... (Rushe 2013)

http://www.rrgcorporation.com/images/PrivacyPolicy_banner.jpg

Page 19: Policyprimer googleplus

IN “GOOD FAITH”, Google+ may offer

up your information to “companies, organizations or individuals,” to

comply with legal or governmental

requests, or the interests of Google or Google users.

Page 20: Policyprimer googleplus

“Good faith” is subjective … how or if this impinges

on your civil liberties is unclear

Page 21: Policyprimer googleplus

HOWEVER…

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YOUR CONTEN

T

What belongs to you stays

yours(Google+ Terms of Service)

http://fc08.deviantart.net/fs70/i/2013/204/5/5/red_color_glossy_pen_psd_by_psdbird

Page 23: Policyprimer googleplus

COPYRIGHT PROTECTIO

N

…Google responds to

alleged copyright

infringement and terminate

accounts of repeat

infringers…(Google+ Terms of Service)

http://fc08.deviantart.net/fs70/i/2013/204/5/5/red_color_glossy_pen_psd_by_psdbird

Page 24: Policyprimer googleplus

SUSPENSION TERMINATION

Google+ blocks or

removes its pages that violate the

law, its terms of service,

Google policies, or third party interests.

Repeat offenders may have accounts

terminated

(Google+ Terms of Service)

http://1a-design.deviantart.com/art/plus-245438647

Page 25: Policyprimer googleplus

SHARING CONTENT

Google+ allows you to share and reshare images freely.

http://cdn.cutestpaw.com/wp-content/uploads/2012/05/l-Sharing-is-caring.jpg

Page 26: Policyprimer googleplus

HOWEVER…

if you have shared an image with copyright issues, or you change your mind, and don’t want to share, it might be impossible to stop it from circulation. Potentially hundreds of people have shared or reshared the image (Shervington 2013)

http://cdn.cutestpaw.com/wp-content/uploads/2012/05/l-Sharing-is-caring.jpg

Page 27: Policyprimer googleplus

You are responsible for all content included in a Hangout which you initiate

(Google+ Hangouts On Air – additional Terms)

Page 28: Policyprimer googleplus

http://www.flickr.com/photos/cordiaz/6381381695/

The +1 button shows a user’s interest in a post or publication. A publisher cannot find out the identity of the person who clicked the button, unless the person has consented to this.

(Buttons Policy – Google+ Platform – Google Developers)

Buttons Policy

Page 29: Policyprimer googleplus

Google plans to include users’ endorsements of products via the +1 button. People’s faces will appear in their circles next to the product, saying that they +1’d the product

(Winkler 2013)http://loudmeyell.com/wp-content/uploads/2013/09/google-plus-button.jpg

Page 30: Policyprimer googleplus

This may raise privacy concerns, HOWEVER one need only needs to disable shared endorsements in settings, which is quite straightforward.

http://loudmeyell.com/wp-content/uploads/2013/09/google-plus-button.jpg

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Reference List

Boyd, D. (2011) “Real Names” Policies Are an Abuse of Power. Danah Boyd/Apophenia. Retrieved from http://www.zephoria.org/thoughts/archives/2011/08/04/real-names.html

Charles, A. (2013) Google+ isn't a social network; it's The Matrix. Retrieved from http://www.theguardian.com/technology/blog/2013/jun/04/google-plus-the-matrix

Cutes Paw (2012) [Image] Squirrels sharing food. Retrieved fromhttp://cdn.cutestpaw.com/wp-content/uploads/2012/05/l-Sharing-is-caring.jpg

Deviant Art (n.d.) [Image] Google+ symbol. Retrieved fromhttp://1a-design.deviantart.com/art/plus-245438647

Deviant Art (2008) [Image] Matrix red pill blue pill. Retrieved from http://fc07.deviantart.net/fs33/i/2008/291/2/2/Choose_Pill_by_rockyspringsster.jpg

Deviant Art (n.d.) Pen Drawing. Retrieved from http://fc08.deviantart.net/fs70/i/2013/204/5/5/red_color_glossy_pen_psd_by_psdbird

Dreams Time (n.d.) [Image] Privacy Policy. Retrieved from http://www.dreamstime.com

Flickr (n.d.) [Image] Angry dog. Retrieved fromhttp://farm8.staticflickr.com/7125/6993960366_96ca67f728_o.jpg

Flickr (n.d.) [Image] Ku Klux Klan. Retrieved fromhttp://farm5.staticflickr.com/4032/4401901568_94eeb7548f_o.jpg

Flickr (n.d.) [Image] Name. Retrieved fromhttp://farm3.staticflickr.com/2438/3806115100_d29b1ba4bb_o.jpg

Page 32: Policyprimer googleplus

Google (2013) Policies & Principles: Privacy Policy. Retrieved fromhttp://www.google.com/policies/privacy/

Google (2013) Policies & Principles: Terms 0f Service. Retrieved fromhttp://www.google.com/intl/en/policies/terms/

Google (2013) Policies & Principles: User Content & Conduct Policy. Retrieved from http://www.google.com/intl/en-US/+/policy/content.html

Google Developers (2013) Buttons Policy. Retrieved from https://developers.google.com/+/web/buttons-policy

Google+ Hangouts (2013) Google+ Hangouts On Air - additional terms. Retrieved from http://www.google.com/+/policy/hangoutsonair.html

Google+ Pages (2013) Additional Terms of Service. Retrieved fromhttp://www.google.com/+/policy/pagesterm.html

Flickr (n.d.) [Image] Plus +1 Button. Retrieved from http://www.flickr.com/photos/cordiaz/6381381695/

Flickr (n.d.) [Image] Red Question mark Dice. Retrieved from http://farm5.staticflickr.com/4066/4638981545_f0578a16fe_z.jpg

Flickr (n.d.) [Image] Stop Sign. Retrieved from http://farm5.staticflickr.com/4079/4779009114_ae18e9493f_o.jpg

Hudson, A. (2011) Why does Google+ insist on having your real name? The Guardian. Retrieved from

http://www.bbc.co.uk/news/magazine-14312047

Imaginary Men (2011) [Image] Man in a Mask. Retrieved from http://imaginarymen.files.wordpress.com/2011/03/the-vampire-diaries-masquerade-

Page 33: Policyprimer googleplus

Imaginary Men (2011) [Image] Man in a Mask. Retrieved from http://imaginarymen.files.wordpress.com/2011/03/the-vampire-diaries-masquerade-

Jeremyriad.com (2008) [Image] Name. retrieved from http://www.jeremyriad.com/wp-content/uploads/2008/08/huck-gee-hello.jpg

Loudmeyell.com (n.d.) [Image] + Button. Retrieved fromhttp://loudmeyell.com/wp-content/uploads/2013/09/google-plus-button.jpg

Malenkovich, S. (2013) 10 Ways to manage Privacy in Google+. Kaspersky Lab Blog.Retrieved from http://blog.kaspersky.com/10-ways-to-manage-privacy-in-google/

Maplesden, P. (2013) The Main Differences Between Facebook & Google+. Google Plus Daily.Retrieved from http://www.googleplusdaily.com/2013/02/differences-google-plus-face

RRG Corporation (n.d.) [Image] Privacy. Retrieved fromhttp://www.rrgcorporation.com/images/PrivacyPolicy_banner.jpg

RRG Corporation (n.d.) [Image] Privacy 2. Retrieved fromhttp://www.rrgcorporation.com/images/PrivacyPolicy_banner.jpg

Rushe, D. (2013) French watchdog barks at Google over missed deadline on privacy policy. The Guardian. Retrieved from http://www.theguardian.com/technology/2013/sep/27/goog

Shervington (2013) Google+ and the copyright issues of sharing images. Martin Shervington. Retrieved from http://www.martinshervington.com/google-plus-copyright-issues-sharing-

Trondson.com (n.d.) Safe Kids Logo. Retrieved from http://www.trondson.com/wp-content/uploads/2010/06/SafeKidsLogo.jpg

Winkler, R. (2013) Google unveils privacy change, Google+ users to appear in ads. The Australian. Retrieved from http://www.theaustralian.com.au/business/wall-street-journal


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