Populism
Unrest in Rural America
• Populism
• Farm prices fell in years following the civil war
• High tariffs made it hard for farmers to sell their goods overseas
• They were exploited by…– Banks– Shipping companies
The Money Supply
• A rapid increase in greenbacks caused inflation
• As money lost value, prices went up
• Greatly hurt the economy
The Money Supply
• Resolution:– Stopped printing greenbacks– Stopped making silver into their coins– began paying off their bonds
• The economy recovered, and the value of money increased (deflation)– Prices fall
Deflation Hurts Farmers
• Falling Prices meant farmers must sell their crops for less– They still had to pay the same mortgage to banks
The Grange Takes Action
• The Grange– Nation’s first national farm organization
• They pooled their resources together, creating a cooperatives
Cooperatives
• Hold their products off the market in order to force up prices
• Since co-ops controlled a large quantity of product, they could better negotiate shipping rates
The Grange Falls
• Most cooperatives were too small to make an impact
• European railroads and businesses refused to negotiate with them– Saying they resemble unions
The Farmer’s Alliance
• Another group who sought to achieve the same thing as the Grange
• Had more of an impact because it had more members– Formed large cooperatives (Exchanges)
• Still not very successful
The People’s Party
• Was first formed in Kansas by the Farmer’s Alliance
• seeking to gain power and push for political reform
• Better known as the Populists
The Rise of Populism
• They pushed for:– coinage of silver, – end of protective tariffs, – tighter regulation of RRs– Direct election of senators by voters
The Rise of Populism
• The main goal was to protect the public from greedy private investors
• Gained a big following– In 1890, 8 populists were elected to the House
and 2 to the Senate
South Turns to Populism
• This is because many Democrats who promised to support the Alliance, failed to keep those promises
The Panic of 1893
• After the election of 1892, the US went into a depression
The Panic of 1893
• American and European Investors began cashing in the their bonds for gold– Quickly drained gold reserves
The Panic of 1893
• The panic brought about 2 factions in the US
– Goldbugs
– Silverites
The Election of 1896
• The populists had hoped to steal pro-silver, Democratic, votes if the Democrats nominated Grover Cleveland
• They instead nominated William Jennings Bryan (a pro-silver Democrat)
– The populists were forced to support him, otherwise split the pro-silver votes
Bryan’s Campaign
• Won Southern and Western support through relentless campaigning.
• Republicans knew that they needed someone who could sweep the Midwest and Northeast– William McKinley was their choice
The Front Porch Campaign
• McKinley conducted his campaign from home by meeting with various delegates that came to visit him
• His Republican party launched a campaign that focused on highly populated areas.
The Front Porch Campaign
• Gained support of common laborers by promising a “full dinner pail”
• Had large donations from big business leaders– They supported his plan to not use silver coins
• McKinley won decisively
Populism Declines
• In 1896 and 1898, prospectors found gold in Canada and Alaska
• This, combined with gold strikes in South Africa, increased the money supply without ever turning to silver.
Populism Declines
• In 1900, the US adopted the Gold Standard Act– put the US currency on gold standard
– As the silver crusade died out , Populists lost their momentum