Date post: | 21-Aug-2015 |
Category: |
Social Media |
Upload: | mary-wu |
View: | 36 times |
Download: | 0 times |
Social Media Calendar Plan Overview of your business, products, services,
market, target audience, and Internet marketing activities
Determine the one or two best platforms for your business communications based on your target market and audience
Help you determine your online voice
Create a publishing plan using the PIC principle: (20% Promotional, 40% Informational, 40% Conversational)
Goal of Social Media
The goal is to offer consistent quality information to your past and current clients. Keep in contact with your clients so they are aware of your current specials and promotions. Make it easy and natural for your clients to refer you to their friends and colleagues.
Social Media Platform Setup
Interesting and relevant profile summary
Showcase your top skills
Speak to your target audience
Let your “elevator speech” be seen on every social media platform
Monthly Social Media Package Customized social media posts
Content shared that speaks to your clientele
Timely and relevant conversation with your readers
Monthly Reviews
Monthly Communication Package Customized newsletter and/or blog posts
Content shared that speaks to your clientele
Easy to read formatting and relevant royalty free images
Monthly Reviews
Testimonials
I had the good fortune to work with Mary Wu on the Sparkle & Thrive Women's Empowerment Conference. She is a lovely woman with a quick sense of humor, and an incredible sense of planning. She is extremely creative in her presentations and with her social media posts. I highly recommend her to anyone who wants to have fun on social media and connect with their clients!
Cindy Tschosik SoConnected, LLC
Testimonials
I hired an expert to take care of it for me. What that means is that I only need to find an hour to write my articles and that the time to place them into Mailchimp and on my blog, as well as to edit/format, is all saved because my expert is taking care of it. My expert also creates the content for my Facebook page. Yes, you heard that right. Until last month, I was never able to find time to do that. However, it needs to be done so that I can have the credibility with my followers. When I considered the big picture and the limited hours I have in the day, it makes much better sense to spend that time working directly with my clients (who invest a pretty penny to work with me) than it does to put info out on social media.
Michelle SmithZ&B Consulting