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POST SHOW REPORT - Easyfairs · Sharon Lee - Marketing Manager, Kuehne + Nagel BeLux (exhibitor)...

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POST SHOW REPORT ANTWERP 2017 17-18-19I10I2017 ANTWERP EXPO LET'S MOVE THE FUTURE FORWARD
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Page 1: POST SHOW REPORT - Easyfairs · Sharon Lee - Marketing Manager, Kuehne + Nagel BeLux (exhibitor) Well-arranged trade show, spacious stands, interesting companies with the appropriate

POST SHOW REPORT

ANTWERP2017

17-18-19I10I2017ANTWERP EXPO

LET'S MOVE THE FUTURE FORWARD

Page 2: POST SHOW REPORT - Easyfairs · Sharon Lee - Marketing Manager, Kuehne + Nagel BeLux (exhibitor) Well-arranged trade show, spacious stands, interesting companies with the appropriate

1Transport & Logistics Antwerpen 2017

SUMMARY

• On 17, 18 & 19 October 2017 9628 professionals visited the Antwerp Expo.

• In total, 7415 unique visitors came together during the three day trade show.

• Visitors could visit the stands of 308 exhibitors who had expertise in transport, logistics, stock

management, IT, software and data communications.

A trade show that invites you to visit without having to spend a whole day there and a place where it is easy to make contacts.

Jurgen De Henau - Logistics Director, Steylaerts(visitor)

The Transport & Logistics show in Antwerp Expo has been a success for us. A place where we could set forward our new services and products. Throughout the years we feel that the T&L fair has grown. The organization understands what is needed to bring exhibitors and visitors together. A well deserved “Thank you” to the whole team. Let’s excel again next time!

Sharon Lee - Marketing Manager, Kuehne + Nagel BeLux (exhibitor)

Well-arranged trade show, spacious stands, interesting companies with the appropriate diversity and well organised.

Katleen Hoeben - Account Manager District Antwerpen, ASAP.be (visitor)

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VISITORS' SURVEY

• Visitors have given the general organisation of the trade show an average score of 7.7/10.

• In the first place, nearly 70% of the visitors comes to the trade show to

make new contacts and/or to maintain current contacts, in other words,

to network.

• 88% is satisfied to very satisfied about the number of exhibitors present.

• More than half of the visitors plans to purchase one of the products or services that they saw at

the trade show.

• Nearly 70% of visitors has indicated that they will certainly pay a visit to or contact one of the

exhibitors at the trade show.

Good trade show that meets our needs, where it is pleasant to spend time and is truly professional.

Paul Vindevoghel - Sales Manager, MAN Oost-Vlaanderen (visitor)

Good location, properly set up stands and friendly and helpful people.

Jo Speeleveld -Kaderlid Esso Belgium (visitor)

67%

95%

89%

will perhaps or certainly visit the next edition of the trade show.

is satisfied to very satisfied about the quality of the exhibitors present.

of visitors has discovered an innovation at the trade show.

Transport & Logistics Antwerpen 2017

The trade show gave us new insights and opportunities for our company. What you normally organise in weeks by making appointments at the company, you achieve there in one day!

Tom Ameel - Managing Director, AmeelCandy World nv (visitor)

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3

EXHIBITORS' SURVEY

• Exhibitors have given the general organisation of the trade show an average score of 7.2/10.

• Top three reasons to participate in the trade show:

1. Make new contacts and/or find prospects

2. Create company awareness and/or product introduction

3. Maintaining business relations with existing customers

• 85% of exhibitors is satisfied to very satisfied about the quality of visitors.

• More than half of the exhibitors will certainly participate in the next edition.

An enthusiastic sales team at the stand gives an extra dimension to the image of the company that cannot be matched by any website or brochure. After all, people do business with people – this will never change even in this digitised era.

Inny Verhelst - Sales & Marketing, DSV Road nv (exhibitor)

It was great connecting with so many like-minded logistics professionals during Transport & Logistics 2017!

Anne Van Gils -Marketing Manager, Gosselin Group (exhibitor)

The place to be to put your organisation in the picture.

Mieke Coppieters -Coordinator, Talentenstroom(exhibitor)

Transport & Logistics Antwerpen 2017

VISITOR QUALITY

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VISITORS' FIGURES

Language Country

Provinces (BE)Company size

Transport & Logistics Antwerpen 2017

87%

8%5%

Dutch French Engels

86%

9%5%

BelgiumThe NetherlandsOther

24%

12% 12% 12% 12%

8%

5%

15%

53%

13%9% 8%

5% 5% 3% 2% 1%<1% <1%

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VISITORS' PROFILES

Top 10 industries

Top 10 positions

Transport & Logistics Antwerpen 2017

2%

2%

3%

3%

4%

5%

5%

10%

15%

19%

Food & drink

Service Construction

Chemical & petrochemical industry

Distribution

Consultancy

Import & export

Manufacturers & producers

Services

Transport

Logistics services

2%

2%

3%

4%

5%

6%

8%

8%

11%

12%

Supply chain manager

Technical manager

Purchasing & procurement manager

Operations manager

Consultant

Entrepreneur

Logistics manager

Logistics assistant

Managing director

Sales & marketing manager

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TRADE SHOW EXPERIENCE: PROGRAMME

“The specific questions asked by Alex Van Breedam and the permanent involvement of the audience in the (varied) panel discussion meant that an open debate was achieved in which all aspect of the modal shift were discussed.”

Raf Van Gysel – Lawyer, Ponet & De Vleeschauwer Advocaten (visitor)

Transport & Logistics Antwerpen 2017

Business@breakfastWith Jacques Vermeiren, CEO Port of Antwerp

“I consciously chose this event since my knowledge of "port flows" is very limited. I wanted to expand my knowledge. I wanted more insight into the port transport domain. I am now up-to-date with the challenges, opportunities and threats within this market because I participated. I have also been inspired with regard to possible synergies with other transport 'paths'.”

Andrea Siteur - Sales Director, Eurotranspharma(visitor)

VIP lunchWith Karel De Gucht

ConferencesLogistics in Wallonia - Multimodall - Risk Management - Trends & Innovations - HR

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TRADE SHOW EXPERIENCE: FUN AT THE SHOW

Exhibitor drink “Maritieme Pint”

Transport & Logistics Antwerpen 2017

TransportMedia Live tv studio “Spoordrink Lineas”

Routes

Vias simulatorAward presentation T&L Gazellen

Followed by a gala dinner (by Johan Segers)

Digital signposts

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! NEW ! SMART BADGE

Very positive experience, I saved a lot of time and you get sound information.

Louis Somers - Managing Director Soliq-Trans (visitor)

Everything run smoothly and the hurdle of approaching someone was immediately removed.

Roel Noé - Adjunct, Vlaamse Overheid (visitor)

A positive experience that was less of a hassle on the day itself and still gave me the chance to process more information afterwards. You could pay more effective attention on the contact instead of continuously having to make notes because of the use of smart badges.

Nathalie Fierens - Office Manager, ASAP.be (visitor)

Very useful, no brochures or paper that you lose or throw away later anyway.

Anneleen Wellemans - Supply Chain Project, Barry Callebaut (visitor)

• 90% of all exhibitors at Transport & Logistics acquired more than 20 concrete

leads thanks to the new Touch & Collect smart badge system.

• No fewer than 84% of visitors and 77% of exhibitors have used the Touch &

Collect technology. In total, 23,065 touches took place on the entire trade

show floor.

• Visitors have given the smart badge an average score of 7.9/10.

• One exhibitor collected an average of 73 touches.

Transport & Logistics Antwerpen 2017

73

Page 10: POST SHOW REPORT - Easyfairs · Sharon Lee - Marketing Manager, Kuehne + Nagel BeLux (exhibitor) Well-arranged trade show, spacious stands, interesting companies with the appropriate

PRINT, ONLINE & SOCIALE MEDIA

Exhibitors enjoy an expansive promotional campaign around the trade show that ranges from

the trade show websites and segmented emailings to invitation cards and publications in print

and online media. Transport & Logistics is even present on social media!

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• Business Logistics

• Flows Magazine

• KMO Insider

• Link2Logistics

• Non Stop Magazine

• Retail

• Seaport Magazine

• TLV Magazine

• Transport & Logistiek

• Transport Management

• VIB Magazine

• VIL Magazine

Transport & Logistics Antwerpen 2017

Our partners

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10

NEXT EDITIONS

Transport & Logistics Antwerpen 2017

Belgium

Europe

More pictures & videos: www.transport-logistics.be


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