1 |ANNUAL MARKET REPORT 2014/2015 FINANCIAL YEAR
Postal, Broadcasting and
Telecommunications Annual
Market & Industry Report
2014/15.
2 |ANNUAL MARKET REPORT 2014/2015 FINANCIAL YEAR
LEGAL DISCALIMER
The information and figures contained herein were obtained from licensees’
submissions to Uganda Communications Commission and other sources available
to the Commission. It is intended to provide an overview of the industry
performance to the stakeholders for the period 1st July 2014 to 30th June 2015
financial year. UCC does not give any warranty and is not be liable for any loss or
damage arising from its use or misuse.
3 |ANNUAL MARKET REPORT 2014/2015 FINANCIAL YEAR
TABLE OF CONTENT
Contents Page
LIST OF ACRONYMS ................................................................................................................................................................... 4
EXECUTIVE SUMMARY ............................................................................................................................................................. 6
ECONOMIC OUTLOOK IN COMMUNICATIONS PERSPECTIVE ........................................................................ 7
UGANDA’S GDP TREND AND TELEDENSITY ............................................................................................................... 8
TELEDENSITY AND POPULATION GROWTH RATES .............................................................................................. 9
INFLATION AS AN ECONOMIC DEFLATOR ................................................................................................................10
THE TREND IN FOREIGN EXCHANGE RATES IN UGX PER USD ................................................................11
ICT DEVELOPMENT-THE GLOBAL PERSPECTIVE ................................................................................................13
THE NATIONAL PERSPECTIVE ..........................................................................................................................................15
THE COMMUNICATIONS SECTOR CONTRIBUTIONS TO TAX REVENUE ..............................................15
SUBSCRIPTION AND PENETRATION ..............................................................................................................................16
MOBILE SUBSCRIPTION .........................................................................................................................................................16
FIXED SUBSCRIPTION .............................................................................................................................................................16
BANDWIDTH ...................................................................................................................................................................................18
TRAFFIC ............................................................................................................................................................................................19
INTERNET SUBSCRIPTION AND USE .............................................................................................................................20
TARIFFS ............................................................................................................................................................................................21
POSTAL AND COURIER SERVICES..................................................................................................................................24
INTERNATIONAL POSTAL TRAFFICS ............................................................................................................................25
POSTAL AND COURIER SERVICE PROVIDERS .......................................................................................................26
BROADCASTING SERVICES .................................................................................................................................................27
OTHER DEVELOPMENT IN THE BROADCASTING SUBSECTOR ..................................................................29
THE DIGITAL MIGRATION ....................................................................................................................................................30
DIGITAL MIGRATION TIMELINE.......................................................................................................................................31
MOBILE MONEY (MM) ..............................................................................................................................................................32
CONSUMER AFFAIRS ...............................................................................................................................................................34
CONCLUSION..................................................................................................................................................................................35
4 |ANNUAL MARKET REPORT 2014/2015 FINANCIAL YEAR
LIST OF ACRONYMS
CIS Commonwealth of Independent States
EAC East African Community
EMS Expedited Mail Services
FY Financial Year
GDP Gross Domestic Product
ICT Information Communication Technology
UCC Uganda Communications Commission
5 |ANNUAL MARKET REPORT 2014/2015 FINANCIAL YEAR
FOREWORD
The communications industry is dynamic with constant evolution of new ideas,
business models and ways of doing things. In this industry, the stakeholders
need to embrace the dynamics of new innovations and ICT technological
developments, and in most cases embrace and take advantage of the
opportunities they present.
The information presented in this report is a reflection of the sector performance
for the Financial Year 2014/2015 or rather the period from 1st July 2014 to 30th
June 2015. The following are what is covered in this report:
1. The Global Perspective
2. The EAC Perspective
3. The National Economic Outlook Perspective
4. The Fixed Telephony
5. The Mobile Telephony
6. The Broadband and Internet
7. The Broadcasting sub sector
8. The Postal and Courier sub sector
9. The Consumer Affairs
As a result of the significant impact of communications services in business,
political and economic domains, the Commission has undertaken numerous
interventions to enhance and attract innovations and investment in the sector
with the creation of an enabling and competitive environment, a clear focus on
quality of service and addressing consumer concerns.
6 |ANNUAL MARKET REPORT 2014/2015 FINANCIAL YEAR
EXECUTIVE SUMMARY
For the period under review, the total
sector contribution to tax revenue
grew by 40.9% up from UGX
434.75bn to UGX 484.42bn. This is a
higher growth than the 3.3% growth
realised in the previous FY.
A total of 113,159 new fixed line
subscribers were registered by June
2015. This represents a 43% growth
in fixed subscription, much higher
than the 26.5% growth in fixed
subscription registered in the period
July 2013 to June 2014.
The cumulative number of new
mobile subscribers was 2,815,763 by
June 2015. This 14.6% growth in
mobile subscription is lower than the
15.5% growth registered in the period
July 2013 to June 2014.
The observed subscriptions growth in
the 2014/15 FY resulted into a
19.9% growth in tele-density up to
63.9% in contrast to the 53.3%
realised in the period July 2013 to
June 2014.
The communications sector has
continued to register positive growth
in bandwidth usage. During the
review period, a growth of 15.7% was
registered, from 26,986 Mbps to
31,222.79 Mbps in comparison to the
previous financial year.
The estimated number of internet
subscribers and internet users has
also grown in the review period in
comparison to the last financial year
ending June 2014. For the period
July 2014 to June 2015, the
estimated number of internet
subscribers and users grew by 43.6%
and 55.2% respectively, giving an
approximate internet penetration of
37.3% by June 2015.
During the same period, on-net traffic
dropped by 11% (1,408,438,426
minutes) compared to the 4.8% drop
registered in the previous year. The
off-net traffic dropped by 48.3%
(1,070,397) compared to the 26.1%
increase realised in the previous year,
while both the international outgoing
traffic and the international incoming
traffic respectively increased by 7.1%
(18,508,700.75 minutes) and 16.3%
(27,528,105.12 minutes).
The postal subsector continued to
register declines in domestic ordinary
7 |ANNUAL MARKET REPORT 2014/2015 FINANCIAL YEAR
letters posted. There has been a
21.3% decrease from the 881,028
letters posted in the previous year, to
the 693,453 letters posted between
July 2014 and June 2015. However
the number of domestic registered
letters posted increased from 17,319
to 17,530.
The domestic Expedited Mail Services
(EMS) dropped from 181,455 to
143,207 by June 2015, representing
a 21.1% drop.
There was no significant change in
the number of service providers in
the broadcasting subsector, save for
10 (ten) new FM radio stations
licensed during the review period.
Regarding the consumer related
issues, in the period under review, a
total of 291 second level complaints
were received by UCC, down from the
293 received in the period July 2013
to June 2014. This is a 0.7% drop in
complaints received over the review
period. The majority of complaints
registered were related to billing
queries. These were followed by
unsolicited messages, mobile money
and data queries, in that order. This
trend was unchanged from the
previous financial year.
Of the complaints registered in the
period July 2014 to June 2015, 69%
were received through phone calls,
18.8% through email, 2.5% through
the Post, 5.5% were walk-ins, and
4.1% were received through social
media.
ECONOMIC OUTLOOK IN COMMUNICATIONS PERSPECTIVE
Economic Enablers and Deflators
There are macroeconomic indicators
that influence the uptake of
communications services. These
include GDP, GDP growth rate, GDP
per capita, Income per capita,
population and population growth
rates, employment and inflation rates
among others.
Below are some comparative data for
EAC states for the selected macro-
economic indicators.
According to the World Bank (2015),
the population statistics for the EAC
member states is: 51.4 million in
Tanzania, 43 million in Kenya, 34.9
million in Uganda, 12.7 million in
8 |ANNUAL MARKET REPORT 2014/2015 FINANCIAL YEAR
Rwanda, and 11.2 million in
Burundi. With this population, the
uptake of communications services
within EAC states should be
commensurate with population
growth.
In contrast, Kenya leads the EAC
states in tele-density and internet
penetration. It is followed by Rwanda
(in tele-density) and Uganda (in
Internet penetration). Notably, only
Kenya has an internet penetration
rate above 50%.
Figure 1. Comparative data on Population, GDP, Tele density and Internet
penetration among EAC states.
[Source: World Bank and Country Website]
UGANDA’S GDP TREND AND TELEDENSITY
GDP, as a macro-economic indicator
of aggregate wealth is associated with
the uptake of communications
services. Tele-density (telephone
density) is the number of telephone
connections for every hundred
individuals living within a defined
geographical area (in this case
country).
For the period under review Uganda‟s
Tele-density as a proxy for the
consumption of communications
services, appears to be increasing
with increase in Uganda‟s GDP. This
12.7 7.9
73
25.4
34.9
26.3
63.9
33.7
43
60.9
86
68.8
51.4 49.2
71
22
11.2 3.1
31.1
5.7
POPULATION (MILLIONS) GDP IN BN USD TELEDENSITY INTERNET PENETRATION
RWANDA UGANDA KENYA TANZANIA BURUNDI
9 |ANNUAL MARKET REPORT 2014/2015 FINANCIAL YEAR
means that for the economy to
register faster growth in tele-density,
there should be a corresponding
increase in the allocation of resources
towards factors responsible for GDP
growth.
Figure 2. Relationship between Uganda’s GDP and Tele-density
Data source: UCC/UBOS
TELEDENSITY AND POPULATION GROWTH RATES
The growth rate of Uganda‟s tele-
density is the fastest in the EAC
region. This rapid tele-density growth
rate practically tracks the population
growth rate in Uganda, and bodes
well for the universal telephone
coverage that the country seeks to
achieve as part of its Vision
2040aspirations.
2008 2009 2010 2011 2012 2013 2014
Teledensity 31.6 33.5 45.6 46.5 47.7 53.3 63.9
GDP (BN) 28,176 33,596 37,412 45,944 53,202 59,202 68,400
-
10,000
20,000
30,000
40,000
50,000
60,000
70,000
80,000
0
10
20
30
40
50
60
70
TELE
DEN
SITY
10 |ANNUAL MARKET REPORT 2014/2015 FINANCIAL YEAR
Fig. 3: Tele density and Population growth rates
Data source: Country Website and World Bank
INFLATION AS AN ECONOMIC DEFLATOR
As indicated in Figure 4 below, the
majority of fluctuations in inflation
over time for all the EAC states have
been between 5 and 15%. A closer
look at the patterns shows that by
2004, Rwanda had the second
highest inflation rate which had been
fluctuating downwards and by 2015,
it has registered the lowest rate (3.6)
compared to the rest of the member
states. The analysis puts Kenya at
the highest rate (6.6) in 2015.
RWANDA UGANDA KENYA TANZANIA
6.6
19.7
8.6
10.9
2.6 2.9 2.1 2.8
Teledensity growth rate Population growth rate
11 |ANNUAL MARKET REPORT 2014/2015 FINANCIAL YEAR
Figure 4. Inflation Patterns in EAC states
Data source: World Bank
THE TREND IN FOREIGN EXCHANGE RATES IN UGX PER USD
Over time as shown in Figure 5
below, Uganda shilling has steadily
been depreciating against US Dollar.
And since 2009, the depreciation rate
has been increasing at an increasing
rate. The effect of this depreciation is
that imports, which account for the
majority of the capex in the sector,
have increasingly become more
expensive. With practically all
revenues in the communications
sector being in UGX, this
depreciation has impacted the bottom
line of the majority of service
providers in the sector.
Furthermore, since the exchange rate
is a proxy of a country's
competitiveness in the global market,
this depreciation of the UGX is
indicative of weakening and or an
erosion of Uganda‟s competitiveness
and as a destination for investment
capital.
-5
0
5
10
15
20
25
30
2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015
UGANDA KENYA TANZANIA RWANDA
12 |ANNUAL MARKET REPORT 2014/2015 FINANCIAL YEAR
Figure 5. Exchange rates trend
Data source: Bank of Uganda website
INFLATION PATTERNS IN REST OF THE WORLD
The figure below shows the average
inflation patterns for the world,
advanced economies and developing
economies. Inflation trends for all
categories of countries has mirrored
each other for the last three years,
however, the average inflation rate for
developing economies has remained
higher.
Fig. 6: Global Aggregates: Headline inflation
RATE, 3,199.90
-
500.00
1,000.00
1,500.00
2,000.00
2,500.00
3,000.00
3,500.00
Exch
ange
Rat
es
13 |ANNUAL MARKET REPORT 2014/2015 FINANCIAL YEAR
Data source: World Economic Outlook
ICT DEVELOPMENT-THE GLOBAL PERSPECTIVE
According to ITU, over the past 15
years the ICT revolution has driven
global development in an
unprecedented way. Technological
progress, infrastructure deployment,
and falling prices have brought
unexpected growth in ICT access and
connectivity to billions of people
around the world.
In 2015 there are more than 7
billion mobile cellular
subscriptions worldwide, up
from less than 1 billion in
2000, corresponding to a world
penetration rate of 97%.
Globally 3.2 billion people are
using the Internet of which 2
billion are from developing
countries.
4 billion people from developing
countries remain offline,
representing 2/3 of the
population residing in
developing countries.
Of the 940 million people living
in the least developed countries
(LDCs), only 89 million use
Internet, corresponding to a
9.5% penetration rate.
Between 2000-2015, global
Internet penetration grew 7 fold
from 6.5% to 43%. Mobile
broadband is the most dynamic
market segment; globally,
mobile broadband penetration
reaches 47% in 2015, a value
that increased 12 times since
2007.
The proportion of households
with Internet access at home
increased from 18% in 2005 to
46% in 2015
Fixed-broadband uptake is
growing at a slower pace, with
a 7% annual increase over the
past three years and reaching
11% penetration by end 2015
The proportion of the
population covered by a 2G
mobile-cellular network grew
from 58% in 2001 to 95% in
2015
14 |ANNUAL MARKET REPORT 2014/2015 FINANCIAL YEAR
3G mobile broadband coverage
has been on the rise. With
world population of 7.4bn in
2015 as estimated, 3G
population coverage hits 69%
up from 45% realised in 2011.
With the estimated world rural
population of 3.4bn in 2015,
3G penetration stands at 29%.
The urban penetration however
stands at 89% of the estimated
urban population of 4bn.
Fig 7: % of Households with internet access Fig 8: % of
individuals using the internet
Source: www.itu.int/en/ITU-D/statistics
Fig 9: Fig 10:
Source: www.itu.int/en/ITU-D/statistics
82.1
60
60.1
40.3
39
10.7
81.3
46.4
34.1
6.7
0 50 100
EUROPE
THE AMERICAS
CIS
ARAB STATES
ASIA & PACIFIC
AFRICA
DEVELOPED
WORLD
DEVELOPING
LDCS
77.6
66
59.9
37
36.9
20.7
82.2
43.3
35.3
9.5
0 20 40 60 80 100
EUROPE
THE AMERICAS
CIS
ARAB STATES
ASIA & PACIFIC
AFRICA
DEVELOPED
WORLD
DEVELOPING
LDCS
78.2
77.6
49.7
40.6
42.3
17.4
86.7
46.1
39.1
12.1
0 20 40 60 80 100
EUROPE
THE AMERICAS
CIS
ARAB STATES
ASIA & PACIFIC
AFRICA
DEVELOPED
WORLD
DEVELOPING
LDCS
29.6
18
13.6
3.7
8.9
0.5
29
10.8
7.1
0.5
0 10 20 30 40
EUROPE
THE AMERICAS
CIS
ARAB STATES
ASIA & PACIFIC
AFRICA
DEVELOPED
WORLD
DEVELOPING
LDCS
15 |ANNUAL MARKET REPORT 2014/2015 FINANCIAL YEAR
THE NATIONAL PERSPECTIVE
Since its establishment as the sector regulator, the Uganda Communications
Commission has licensed a number of communications service providers of
various categories offering International, Regional, national and domestic services
as listed below.
Table 1. Number of licensed service providers in the country, 2015.
Category Licensed
National Postal Operator 1
Domestic Courier Operators 11
Regional Courier Operators 5
International Courier Operators 8
National Telecom Operators (NTO) 2
Public Infrastructure Providers (PIP) 25
Public Service Provider (PSP) - Voice & Data 36
PSP (Capacity Resale) 07
TV stations (analog) 28
Digital TV stations 05
FM Radio stations 292
Telecom operators offering Mobile Money enhancement 04
THE COMMUNICATIONS SECTOR CONTRIBUTIONS TO TAX REVENUE
During the period July 2014 to June
2015, both Exercise and PAYE grew
by 8% and 9% respectively. There
was a 17.4% drop in revenue
collected from VAT. However total
sector contribution to tax revenue
grew by 40.9% up from UGX
434.75bn in FY 2013/14 to UGX
484.42bn in FY 2014/15. This is a
higher growth rate than the 3.3%
growth in the previous FY.
16 |ANNUAL MARKET REPORT 2014/2015 FINANCIAL YEAR
Figure 11. Tax revenue in millions
SUBSCRIPTION AND PENETRATION
MOBILE SUBSCRIPTION
A total of 2,815,763 new mobile
subscribers were registered in the FY
ending June 2015. This is a 14.6% growth
in mobile subscription, and lower than the
15.5% subscription growth registered in
the previous period (July 2013 to June
2014). Total mobile phone subscriptions
now stand at 21,910,948.
FIXED SUBSCRIPTION
2008/09 2009/10 2010/11 2011/12 2012/13 2013/14 2014/15
Excise 88,775 98,001 100,750 113,319 154,869 170,431 291,907
VAT 54,628 94,278 68,245 98,330 134,723 129,663 152,209
PAYE 12,176 22,562 30,643 33,252 43,138 43,659 40,305
Total 155,579 214,841 199,638 244,901 332,730 343,753 484,421
-
100,000
200,000
300,000
400,000
500,000
600,000
-
50,000
100,000
150,000
200,000
250,000
300,000
350,000
17 |ANNUAL MARKET REPORT 2014/2015 FINANCIAL YEAR
A total of 113,159 new fixed subscribers
were registered in the FY 2014/15. This
is a 43% growth and higher than the
26.5% growth in fixed subscription
registered in the previous FY 2013/2014.
Total fixed subscriptions now stand at
375,689.
Tele density
The above subscriptions growth resulted
into a 10.6% growth in tele density, from
53.3% in 2013/14 to 63.9% in FY
2014/15.
Table 2: Fixed, Mobile and Total Subscription
Fixed and
Mobile
Subscriptions
2008/09 2009/10 2010/11 2011/12 2012/13 2013/14 2014/2015
Fixed
213,820
265,890
342,624
330,989
207,474
262,530
375,689
Mobile
9,464,979
10,375,220
14,676,505
15,535,989
16,665,310
19,244,020
21,910,948
Total
9,678,799
10,641,110
15,019,129
15,866,978
16,872,784
19,506,550
22,286,637
18 |ANNUAL MARKET REPORT 2014/2015 FINANCIAL YEAR
Figure 12. Total Subscription and Teledensity
BANDWIDTH
The sector has continued to register
positive growth in bandwidth. During
the review period, a 15.7% growth
was registered resulting to a total
bandwidth of 31,222.79mbps up
from 26,986.05mbps realised in the
previous year.
31.6 33.5
45.6 46.5 47.7
53.3
63.9
0
10
20
30
40
50
60
70
-
5,000,000
10,000,000
15,000,000
20,000,000
25,000,000
2008/09 2009/10 2010/11 2011/12 2012/13 2013/14 2014/15
Subscription Teledensity
19 |ANNUAL MARKET REPORT 2014/2015 FINANCIAL YEAR
Figure 13. Total bandwidth and bandwidth per million inhabitants
TRAFFIC
Voice traffic
On-net and off net-traffic
During the period under review, the
on net traffic dropped by 10.6%
(1,408,438,426 minutes), a larger
drop than the 4.8% experienced in
2013/14 financial year. Off-net traffic
dropped by 48.3% (1,070,394,171),
reflecting a decrease in interconnect
revenue compared to the 26.1%
growth registered in the previous FY.
Both the international outgoing
traffic and the international incoming
traffic grew by 7.1% (18,508,701
minutes) and 7.7% (27,528,105
minutes) respectively. This is a
positive development compared to the
2.3% and the 16.3% drops in
international outgoing and incoming
traffic respectively that were
registered in the previous FY.
2009/10 2010/11 2011/12 2012/13 2013/14 2014/15
Total Bandwidth 5,145.70 15,739.20 22,664.45 25,678.82 26,986.05 31,222.75
Bandwidth per 1,000,000 inhabitants 161.89 477.82 664.04 726.27 737.01 895.74
-
100.00
200.00
300.00
400.00
500.00
600.00
700.00
800.00
900.00
1,000.00
-
5,000.00
10,000.00
15,000.00
20,000.00
25,000.00
30,000.00
35,000.00To
tal B
and
wid
th
20 |ANNUAL MARKET REPORT 2014/2015 FINANCIAL YEAR
Figure 14: Traffic trend
INTERNET SUBSCRIPTION AND USE
As estimated, the number of internet
subscribers and internet users
continued to grow as illustrated
below. For the period under review,
the number of internet subscribers
and users grew respectively by 44%
and 52% resulting in a 37.3%
internet penetration as of June 2015.
2008/09 2009/10 2010/11 2011/12 2012/13 2013/14 2014/15
on net 5,423 6,500 9,385 11,131 14,002 13,335 11,926
Off net 1,065 827 3,042 1,716 1,758 2,217 1,147
International Outgoing 147 107 173 228 266 260 278
International incoming 399 460 426 357 384
-
2,000
4,000
6,000
8,000
10,000
12,000
14,000
16,000
TRA
FFIC
IN
MIL
LIO
NS
OF
MIN
UTE
S
TRAFFIC TREND
21 |ANNUAL MARKET REPORT 2014/2015 FINANCIAL YEAR
Figure 15. Estimated internet subscription and estimated internet users.
(Est) means estimated
TARIFFS
By June 2015, K2 Telecom and UTL
were offering the lowest per second
voice rates (3/= per second)
compared to the rates charged by
other service providers. The lowest
international voice rates per second
is offered by UTL (UGX 3) followed by
Vodafone (UGX 5). However, these
rates vary based on the country of
voice traffic termination. Due to the
competitive nature and varied data
offerings by operators, the majority of
internet tariffs available are based on
data bundles / plans with duration
limits. The Digital pay TV pricing also
varies based on the channel
bouquets, duration of subscription
and the service provider. For more
information on tariffs in Uganda,
please check www.kompare.ug and
www.price-check.co.ug.
2008/9 2009/10 2010/11 2011/12 2012/13 2013/14 2014/15
Subscriptions (Est) 58,648 541,000 934,758 1,679,259 3,556,851 4,303,013 6,179,698
Users (Est) 2,800,000 3,500,000 4,662,240 5,700,000 6,800,000 8,531,081 12,986,216
-
2,000,000
4,000,000
6,000,000
8,000,000
10,000,000
12,000,000
14,000,000
SUB
SCR
IBER
S A
ND
USE
RS
ESTIMATED INTERNET SUBSCRIBERS AND USERS
22 |ANNUAL MARKET REPORT 2014/2015 FINANCIAL YEAR
Table 3: Voice Tariffs (Local)
Provider Plan Name On-net Rate Per
second
Off-Net rate Per
second
Smart Standard Local 4 5
K2 Tariff Rate 3 4
Vodafone Per second 5 5
Airtel Payphone Tariffs 3.6 5
Airtel Airtel Zone 6 7
UTL Tariffs 3 4
UTL GSM Fixed 3.5 4
UTL Utl Standard Rates 3 4
Africell Talk Now Per
Second
4 7
Africell Talk Now Per
Minute
4 6
Africell Talk more Per
Second
5 5
MTN MTN Per Minute 5 5
MTN MTN Per Second 5.5 5.5
MTN MTN Pay Phone 1 3
MTN MTN Easy Talk 4 4
MTN MTN Zone 7.5 7.5
MTN MTN Fixed 5 5.5
23 |ANNUAL MARKET REPORT 2014/2015 FINANCIAL YEAR
Table 4: Voice Tariffs (International)
The international tariffs are charged based on the zones of service. The rates
provided below are mainly averages from the different zones of service.
Provider Average Price per second
Smart 40
K2 13
Vodafone 21
Airtel 26
UTL 8
Africel 11
MTN 16
Table 5: Data Tariffs
Provider Plan Name Validity Technology Average
Data
(MB)
Average
Price
Average Daily Rates
Smart Smart BYB
Data Bundle
1 Day 3G 123.5 574.1
UTL Mobile Data
Bundle
1 Day GSM/GPRS/EDGE 75 800
MTN Mobile Data
Bundle
1 Day 4G/LTE 27 667
Vodafone 24 Hr Mini 1 Day 4G 50 1,000
Airtel Data Bundle 1 Day 3.75G 57 860
Africell Data Bundle 1 Day 3.7G 58 1,667
Average Weekly Rates
Africell Data Bundle 1 week 3.7G 238 15,000
24 |ANNUAL MARKET REPORT 2014/2015 FINANCIAL YEAR
Smart Smart BYB
Data Bundle
1 week 3G 357 3,285
UTL Mobile Data
Bundle
7 Days GSM/GPRS/EDGE 100 2,000
MTN Mobile Data
Bundle
7 Days 4G/LTE 67 2,667
Vodafone 7 Day 7 Days 4G 500 14,400
Airtel Data Bundle 7 Day 3.75G 440 16,071
Average Monthly Rates
Smart Smart BYB
Data Bundle
1
Month
3G 663 11,874
UTL Mobile Data
Bundle
1
Month
GSM/GPRS/EDGE 3,900 64,500
Smile Smile Anytime
Bundle
1
Month
4G 4,150 151,750
MTN Mobile Data
Bundle
1
Month
4G/LTE 3,692 64,300
Tangerine Evo Unlimited 1
Month
3G 6,000 148,333
Tangerine WiMAX/EVDO 1
Month
4G 17,969 281,437
Vodafone 30 Day
Bundle
1
Month
4G 9,583 119,900
Airtel Data Bundle 1
Month
3.75G 9,115 115,208
Africel Data Bundle 1
Month
3.7G 7,618 104,097
POSTAL AND COURIER SERVICES
The number of domestic ordinary
letter posted dropped from 881,028
to 693,453 from the end of June
2014 to the beginning of July 2015,
25 |ANNUAL MARKET REPORT 2014/2015 FINANCIAL YEAR
representing a 21% drop. The
Domestic Expedited Mail Service
numbers dropped by 21% from
181,455 to 143,207. However, there
had been a 1% increase in Domestic
registered letters post from 17,319 to
17,530 for the period under review.
Fig. 16. Postal services
INTERNATIONAL POSTAL TRAFFICS
The number of incoming European
letters was highest, compared to the
outgoing ones. The number of letters
coming into Uganda from the East
African states was higher than those
posted from Uganda to rest of the EA
region.
1,080,945
1,425,099 1,388,419
997,399
881,028
693,453
36,456 23,412 20,130 14,348 17,319 17,530
106,707
230,998 173,236 197,630 181,455
143,207
-
200,000
400,000
600,000
800,000
1,000,000
1,200,000
1,400,000
1,600,000
2009/10 2010/11 2011/12 2012/13 2013/14 2014/15
Domestic Ordinary Letter posted Domestic Registered letter posted Domestic EMS
26 |ANNUAL MARKET REPORT 2014/2015 FINANCIAL YEAR
Figure 17: International Postal Traffic
POSTAL AND COURIER SERVICE PROVIDERS
The number of service providers in
the postal subsector remained
unchanged for the period under
review. The exception was the
number of Regional and Domestic
Curriers which dropped by two each.
With respect to regional couriers,
Skynet Uganda Ltd and East African
Couriers had their licenses revoked;
while for domestic couriers, Country
Safaris and Kampala Coach Ltd also
had their licenses revoked.
5,970
1,308
57,117
13,453
- 10,000 20,000 30,000 40,000 50,000 60,000
East African Letter post Incoming
East African Letter post Outgoing
European letter post Incoming
European letter post Outgoing
27 |ANNUAL MARKET REPORT 2014/2015 FINANCIAL YEAR
Table 6. Showing number of postal and currier service providers in the
Country
Service
providers
June
2009
June
2010
June
2011
June
2012
June
2013
June
2014
June
2015
Major postal 1 1 1 1 1 1 1
International
currier
6 7 8 8 8 8 8
Regional
currier
8 8 8 6 7 7 5
Domestic
currier
8 14 14 13 13 13 11
BROADCASTING SERVICES
The broadcasting industry is pivotal
in the mobilization of the public for
the socio-economic development of
most countries in sub-Saharan
Africa. This it does through
educational, informational and
entertainment programmes. For
Uganda, broadcasting is the main
channel for the implementation of the
National Development Plan and
Vision that envisages having “A
transformed Ugandan society from
a peasant to a modern and
prosperous country within 30
years” as indicated in the Uganda
Vision 2040 plan. As an essential
facilitator of this broader plan, the
broadcasting enables the
dissemination of information about
services aimed at addressing the
needs of the poor, vulnerable and
marginalized groups in society. In
addition, broadcasting is responsible
for keeping the nation informed of the
national and the international events.
It also aims to promote the delivery of
high quality and efficient
28 |ANNUAL MARKET REPORT 2014/2015 FINANCIAL YEAR
broadcasting services by both public
and private service providers.
In this subsector, the number of
service providers changed only
slightly with the licensing of an
additional ten FM radio stations,
during the period under review.
It should also be noted that the
licenses for three radio stations were
revoked during the just ended
financial year, namely: Bugisu
cooperative union; Baptist Mission
Kanungu; and Radio Management
services in Jinja.
Table 7. Number of Operational TV and FM radios
Service
stations
June 2011 June 2012 June 2013 June
2014
June
2015
Operational
analogue
TV stations
54 60 68 67 28
Non-
operational
analogue
TV stations
14 10 10 4 2
Operational
Digital
Terrestrial
TV stations
3 3 3 3
Operational
Digital
Satellite TV
stations
1 1 2 2 2
Operational
FM radio
stations
229 250 251 257 292
29 |ANNUAL MARKET REPORT 2014/2015 FINANCIAL YEAR
Non
Operational
FM radio
stations
48 36 35 40 12
OTHER DEVELOPMENT IN THE BROADCASTING SUBSECTOR
In a bid to set standards, monitor
and enforce compliance relating to
content as one of the Commission‟s
mandate, the Commission has set
local content quotas on Ugandan
television broadcasting stations with
the objective of promoting national
culture, pluralism and diversity and
to enhance the employment capacity,
identity of the nationals as well as
developing the local film and radio
industry.
In accordance with the National
Broadcasting Policy, local content is
defined as “content that recognizes
the cultural and linguistic diversity of
Uganda carrying themes of relevance
to the local audience and produced
under Ugandan‟s creative control”.
UCC has identified the genres of
drama, documentary, sports and
children‟s entertainment as needing
special attention, and it set a 70%
local content quota with special
attention on drama (50%),
documentary (10%), and sports (5%)
and children (5%) each.
30 |ANNUAL MARKET REPORT 2014/2015 FINANCIAL YEAR
Figure 16; Pie- chart showing the recommended local content quotas per
genre
THE DIGITAL MIGRATION
Analogue to Digital Migration is the
process in which broadcasting
services offered on the traditional
analog technology are replaced
with digital based networks over a
specific period. The transition or
switch from analog television
to digital television is referred to as
the Digital Migration. Digital signals
take up much less bandwidth
compared to analog and this means
that more channels can be
broadcast with the same
amount of spectrum.
The Analogue to Digital
Migration arises out of the
Regional Radio-
Local Children Program
5%
Local Sport Program 5%
Local documentery 10%
Other foreign content
30%
Local drama 50%
31 |ANNUAL MARKET REPORT 2014/2015 FINANCIAL YEAR
communications Conference of 2006 (RRC06) and the subsequent Geneva
2006 Agreement (GE06) of the International Telecommunications Union (ITU)
„Recommendations‟ of which Uganda is a party and signatory. All countries
signatory to this agreement agreed to migrate from analogue to digital
broadcasting services by June 2015.
In one of the first major moves to
migrate the country to Digital TV,
the Uganda Communications
Commission (UCC) on Monday 15
June 2015, ordered broadcasters to
switch off their analogue
transmissions in and around
Kampala. As expected most of the
broadcasters complied, and
Television consumers in this market
who had not transitioned from their
old analog TV sets were switched off.
DIGITAL MIGRATION TIMELINE
Date Phase Area Covered
17th June 2015 ITU Deadline All ITU signatories
15 June 2015 Phase I Greater Kampala (This
region includes
Kampala, Entebbe and
parts of Masaka, Jinja,
Nakasongola, Mityana
and Mubende)
September 2015 Phase II (17 SITES) Arua, Gulu, Lira,
Masindi, Soroti, Hoima,
Kiboga, Mbale,
Kabarole, Jinja, Wakiso,
Masaka, Mbarara,
Rukungiri, Ntungamo,
Kabale, Kisoro.
32 |ANNUAL MARKET REPORT 2014/2015 FINANCIAL YEAR
Phase III (9 SITES) Moyo, Kitgum, Kotido,
Kapchorwa,
Nakasongola, Tororo,
Bundibugyo, Mubende,
Kasese.
There will be a dual illumination
period, when both analogue TVs
broadcasting will co-exist with digital
TV broadcasting, up to such a time
when the DTT infrastructure
necessary for digital signal
distribution has been fully
established in Uganda.
MOBILE MONEY (MM)
Mobile money services is one of many
value-added services that since
gained a significant foothold in the
communications sector. Since its
introduction about five years ago,
mobile money services have grown by
leaps and bounds, to the point where
much as mobile telephony
subscription grew faster than MM
subscription (14% compared to 10%),
when one makes adjustment for the
multi-SIM culture and environment
in Uganda, MM subscription actually
grew faster than mobile telephony
subscription. For the review period,
the number of mobile money
subscribers grew by 10%, resulting
into 1,846,773 new mobile money
subscribers. On the other hand, the
number of mobile SIMs subscribers
grew by 14% bringing on board
2,666,928 new mobile subscribers.
The drop in the growth rate of the
mobile money subscribers is partly
attributed to inability of the agent
network expanding fast enough to
cope with extra demand for cash-in
and cash-out services needed by
subscribers.
Figure 19. Comparison of mobile phones and mobile money subscribers’ statistics
33 |ANNUAL MARKET REPORT 2014/2015 FINANCIAL YEAR
For the last three financial years, the
number and the value of transactions
have been on the increase. For the
review period the number of
transactions grew by 24%
(46,255,000) and the value of
transactions grew by 43.4% or UGX
3,599.1 billion.
Figure. 20. Number of transactions and value of transactions this year
15,535,989 16,665,310
19,244,020
21,910,948
5,662,871
12,117,821
17,644,162
19,490,935
-
5,000,000
10,000,000
15,000,000
20,000,000
25,000,000
2011/12 2012/13 2013/14 2014/2015
No of mobile subscribers Mobile Money Registered subscribers
10%
89% of mob subs
14
%
47
%
16
%
34 |ANNUAL MARKET REPORT 2014/2015 FINANCIAL YEAR
CONSUMER AFFAIRS
The Uganda Communications
Commission is mandated to protect
interests of consumers in the
Communications sector. Monitoring
the efficacy of the consumer
complaints handling systems of
service providers is critical to the
Commission‟s fulfillment of its
consumer protection mandate.
It should be noted that the UCC only
handles second level consumers
complaints, and as such requires to
first seek redress and or remedy from
service providers. If dissatisfied with
the service provider‟s remedial
actions or solutions, consumers can
then can lodge their complaint with
UCC. The data in Figure 21, capture
these second level consumer
complaints that are brought to the
UCC. The figures may, however,
include some first level complaints to
UCC by consumers who claim
inability to access the service
providers.
In the period under review, a total of
291 complaints were received, a
decline of 0.7% from 293 received in
2013/14 financial year. Ranked in
descending order, the highest
number of complaints received by
UCC were related to billing. These are
followed by complaints about
unsolicited messages, mobile money
and lastly data related complaints.
This was the trend as well in the
previous financial year.
2009 2010 2011 2012 2013 2014
No of transactions'000 2,840 28,820 87,500 241,727 207,098 496,269
Value of transactions (billions) 132.6 962.7 3,753 11,662.8 18,982.5 24,053.9
0
5000
10000
15000
20000
25000
30000
-
100,000
200,000
300,000
400,000
500,000
600,000
Number and Value of Transactions
Va
lue
of
tra
nsa
ctio
n
Nu
mb
er o
f tra
nsa
ctio
n
35 |ANNUAL MARKET REPORT 2014/2015 FINANCIAL YEAR
With regards to the modes or
channels through which complaints
were submitted during the period of
review, 69% were received through
phone calls, 18.8% were through
email, 2.5% were through post, 5.5%
were walk-ins, and 4.1% came in
through social media.
Figure. 21. Nature of complaints handled
CONCLUSION
This report has been compiled
entirely from the data reported by
licensees to the UCC. A major
challenge in the compilation of this
report is late data submissions by the
licensees. The other challenge is
related to the potential bias that
creeps into such a report from self-
reporting. The UCC has instituted
plans to ensure timely submission of
data by licensees. This report has
been compiled by Economic
Regulation Unit, within the
Directorate of Competition &
Consumer affairs of the Uganda
Communications Commission.
65
3
76
26
7
14
30
1
2
11
27
0
0
23
59
7
105
65
12
4
24
5
3
13
15
21
51
19
29
9
175
12
7
17
91
37
16
10
5
3
75
18
UNSOLICITED SMS
CALLER RINGBACK TUNES
BILLING
INTERNET / DATA SERVICES
SIMCARD REGISTRATION
QUALITY OF SERVICE RELATED ISSUES
MOBILE MONEY SERVICES
AIRTIME LOADING
PROMOTIONS
VALUE ADDED SERVICES
BROADCASTING
MISPLACED COMPLAINTS
DROPPED CALLS
OTHERS
2012/13 2013/14 2014/15