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Walt DisneyBY

K.MILINDA

1234108116

It all started with a mouse..

---Walt Disney

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Walt Disneys Life

Born in December 5, 1901 inChicago Illinois

Moved to a farm in Marceline,Missouri, then to Kansas City

He was the fourth son of thefamily

He would have to work several jobs

to maintain the family .

Father expected everyone in the

family to work

He loved to be on the farm.

Thought of farm animals as friends

His aunt and mom convinced his dad to let them givehim paper and colored pencils. At age 14, he began artlessons at Kansas City Art Institute.

Drove an ambulance in France during World War I.

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Early Animation Career

Pesman- Rubin

Studios hired Walt.

Fired from Pesman-Rubin Studios

Created Laugh- O-

Grams First cartoon was

Alices Day at Sea.

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Walt Disney StudioBeginning of His Artistic Career

At age 19, he started his first company with his friendUb Iworks called the Iwerks-Disney CommercialArtists. Unfortunately it went into bankruptcy.

In 1913 he and his brother Roy moved to

Hollywood to make films, and this marked thebeginning of his animation films. While he did thedrawings, Roy managed the films.

Around 1924, the brothers changed the studio nameto Walt Disney Studioor the Disney Brothers

Studio. They struggled to pay for themselves and theemployees

Walt Disney continued to persevere and try to lookfor new ideas in his sketchbook.

HenceMickey Mouse, who saved the studio.

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Awards and Accomplishments

Mary Poppins was nominated for an Oscar for best picture.

November 18, 1928Steamboat Willieis aired.

July 30, 1932Flowers and Trees, the first color animation is

aired, a Academy Award is presented for it. December 21, 1937Snow White and the Seven Dwarfs

premiers. It also wins and Academy Award.

He won honorary award for Snow White and the Seven Dwarfs.

Won Oscar for Three Little Pigs

Won Oscar for Der Fuehrers Face

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Animated Films

Mickey Mouse was created in 1928 as aresponse to the double-dealing of their N.Y.distributor. His design was kept simple: aseries of circles, in order for Disneysanimator, Ub Iwerks to animate at asuperhuman speed.

The first showing of Mickey in Plane Crazypreviewed well and Disney was encouragedto make another animation about Mickey.

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Animated Films Steamboat Willie was the

first cartoon to usesynchronized sound. Criticswere pleased with it and inweeks, Mickey was anationwide sensation. But,

the recording process (for thesound) was a terrible disaster.Although it was eventuallyfinished,. Eventually, Waltsupplied the voices of Minnieand a parrot in the film.Because of this, in about threeyears, Mickey was a nationalinstitution.

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Animated Films

Color came to animation on July 30th, 1932,Flowers and Trees was released. It was thefirst full-color cartoon ever made (CharnanSimon).

Snow White and the Seven Dwarfs premieredat the Carthay Circle Theater in Hollywood onDecember 21, 1937 and was the first full-length animated feature.

Hollywood insiders called it, Disneys Follybecause, no one was sure that Disney couldfind audiences of adults as well as children

who would pay to watch a feature-lengthcartoon (Disney Releases Snow White andthe Seven Dwarfs, 1937). Moreover, the endcost totaled up to $1,488,000.

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Animated Films It was a huge success, and it made more

money than any other film in 1938 - $8million incredible because of the fact thatchildren paid 10 cents to be admitted inthe theater.

Critics praised it superbly and it receivedan Academy Award from Shirley Templethat consisted of seven small Oscars forthe Seven Dwarfs.

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Animated Films Fantasia in 1940 was Disneys attempt to expand the scope of

animation. He combined classical music with abstract animation and asa result, some called it his biggest failure, while others called it asuccess.

Because of the critics and the loss of money Fantasia created, Disneynever planned to do a Fantasia II. However, it did spawn other things.

Carl Stalling, co creator of Disney's Silly Symphonies, had left Disneybefore the Fantasia project, yet he began working classical melodiesinto greater and greater roles in "Loony Toons" and "Merrie Melodies"shorts (Disney's Fantasia Redefines Scope Of Animation, November13, 1940).

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ACTIVITIES OF WD

In the wake of the class conflicts of the 1930sand the war, he supported numerousconservative causes hostile to unions, thewelfare state, and communism, and developeda series of products that reinforced a culturalvision of social harmony.

His company served as an agent of defensemobilization with the resulting of such cartooncharacters as Mickey Mouse and Donald Duck,who became known around the world.

The studio produced films with subjects ranging from aircraft, war taxes, Nazism to

water purification, malaria prevention, and mass hysteria. The most memorable of thelatter was Der Fuehrers Face, in which Donald Duck dreamed of being in NaziGermany.

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Advertisement Late 1940s Disneys characters

appeared on advertisements andeveryday products.

Disney made use of the new technologyin the 1950s. Example: he usedtelevision programming to promote hissuccessful these parks.

His brother would not allow him tobuild the theme parks so he usedtelevision to convince others that it wasgood to have theme parks.

Televisions were thought to be a threat for theatres, but Disney felt it wouldlead them into theatres instead. Instead of considering television a rival,when I saw it, I said, I can use that, said Disney.

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Later Life and Theme Parks

Only Walt and his

daughters believed in his

theme park idea.

Wanted a place children

could play- Disneyland

Park

Building park days before

opining

One million visitors in

seven days

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During the 1980s, the theme parks were very

successful, but people were becoming lessinterested in the types of family films Disneyproduced. They had to produce films thatwould appeal to adults and teenager as well tocompete against other film companies.(Richardson)

The leaders formed Touchstones Pictures,which released the huge hit Splash. Theyhired Michael Eisner as chairman, and heworked for Paramount Pictures. He was ableto produce not only successful films, but alsoat less cost. Under his leadership, Disneybecame affiliated with Hollywood Pictures,Miramax Films, and Hollywood Records.

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After 1995, in a merger, Disneyowned all the AMC television

programs and many otherentertainment media. Separate (orsmaller) Disney companiesproduce plays for the theatre,manage the television stations, andhandle the cable networks. Disneyis a publicly traded company,

which means that peoplethroughout the world can buy andsell stock in it.

Around that time, the Walt DisneyInternet Group formed, and thiscompany manages some of themost popular sites such as

Disney.com, ESPN.com, andABCnews.com.

www.Disney.com

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Disneys Hand to Community

In 1983, Disneys sponsored program VoluntEARS (Mickey Mouses ears) haveserved the community with volunteers. They serve the elderly in Southern Cal,help raise money for cancer research and hospitals, actively take part incommunity programs, and workd with children and young people at risk. Theyhelp remodel clubhouses, sponsor field trips and helpful educational activities.

www.Disney.com

The Walt Disney Company is very critical when itcomes to the policy of good citizenship. It believesthat a good citizen protects the environment, treatsothers fairly, and encourages volunteer work.

The company has strong minority

hiring practices, meaning African-Americans and women and anyminority groups are hired areequally as important.

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World Impacts - themeparks!

By the 1970s vast amusement parks, like his original Disneyland constructed in1955 in Anaheim, California, had spread to Florida, Japan, and France, testifyingthat the Disney touch appealed to the popular imagination in other nations as well.Astroboy is sort of the "Mickey Mouse" of Japanese animation, if one equates Dr.Tezuka with Walt Disney. The difference is that while Mickey was a character whoplayed different roles seven minutes at a time dependent upon the cartoon,

Astroboy was about social change in Japan, and the future of technology as weview it

On one side, Disney, andall of the attractions thatfollowed, hastransformed the metro

Orlando area into themost popular touristdestination in the world.On the other side

Grand Opening of

Tokyo Disney theme park

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Beliefs and Values

Disney tried and succeeded in appealingto the entire family and because of that,[they] are timeless because they appealto everyone .

Moreover, Disney is strongly patriotic.When Disneyland opened in 1955, he ledthe crowd in reciting the pledge ofallegiance, raising the American flag andsigning the national anthem beforededicating the park to the ideals, thedreams and the hard facts which havecreated America.

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Opposition to Disney

The American Family Association (AFA) organized a boycott of DisneyWorld in June 1997. The organization's Disney boycott was launched inopposition to Disney films that the AFA considered anti-Christian andpornographic. The organization also opposed the Disney employee

policy that allowed partner benefits to homosexual employees. WhenDisney sponsored a segment of the television series Ellen(April 1997)which featured a lesbian character coming out on television in asupportive environment, the event added fuel to the AFA's campaignagainst the entertainment giant (American Family Association (AFA))this was done together with the Southern Baptists in Texas.

Citizens of Virginia protested when the company planned to build ahistorical theme park called Disneys America in a rural area 30 miles(48 km) from Washington, D.C. People worried that Disney planswould increase traffic pollution, and noise near their homes. Othersworried that Disney would not take care to make the park historicallyaccurate. The Walt Disney Company eventually canceled its plans.

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Opposition to Disney

Others accuse Disney of exploitingsweatshops in Asia. Disney hirescompanies in Asia to make Disneyclothing Many Asian factories pay

such low wages that their employeeslive in poverty-even when they worklong hours. Critics believe Disneyshould either stop making clothes inAsia, or, better yet, insist that thefactories it uses pay employees a fair

wage .

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M-I-C (See ya

real soon.)K-E-Y (Why?

Because I likeyou!)

M-O-U-S-E!