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Pr cyberbullying campaign powerpoint

Date post: 19-Nov-2014
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CYBERBULLYING Team Mosaic: Hannah Morrell Emmanuelle Besnard Dustin Sikes Allison Dobosiewicz Tyler Rutledge
Transcript
Page 1: Pr cyberbullying campaign powerpoint

CYBERBULLYING

Team Mosaic:

Hannah MorrellEmmanuelle Besnard

Dustin SikesAllison Dobosiewicz

Tyler Rutledge

Page 2: Pr cyberbullying campaign powerpoint

What is Cyberbullying?

What? When a child, preteen or teen is tormented by another child, preteen or

teen using the Internet, interactive and digital technologies or mobile phones. It has to have a minor on both sides, or at least have been instigated by a minor against another minor.

How? The methods used are limited only by the child's imagination and access to

technology (Social networks, phones, chats…)

www.stopcyberbultying.org

Page 3: Pr cyberbullying campaign powerpoint

United States v. Lori Drew

Criminal case upon which Lori Drew was convicted of Computer Fraud and Abuse over the cyber-bullying of 13 year old Megan Meier.

Drew, a 49 year old woman living in Missouri, created a fake myspace account with the alias name Josh Evans to befriend Megan Meier

“Evans” and Meier began a flirtatious relationship that turned sour fast

Megan Meier hung herself because of the remarks made by “Evans”

http://abcnews.go.com/GMA/story?id=3882520&page=1

Page 4: Pr cyberbullying campaign powerpoint

Stats

20% had someone pretend to be someone else in order to trick them into revealing personal information

17% were victimized by someone lying about them online

13% learned that a cyberbully was pretending to be them while communicating with someone else

10% were victimized by someone else posting unflattering pictures of them without permission

45% of all teens have been cyberbullied in the past year alone

www.ncpc.org

Page 5: Pr cyberbullying campaign powerpoint

http://www.cyberbullying.us/research.php.

Page 6: Pr cyberbullying campaign powerpoint

Who are the key publics?

Parents Children Community Facebook/social media users

Page 7: Pr cyberbullying campaign powerpoint

Our Objective

Bring awareness to cyberbullying Ways you can be bullied Educate parents and children on

cyberbulling Get the community involved Ultimately stop and prevent cyberbullying

Page 8: Pr cyberbullying campaign powerpoint

Theme: No More Anonymity

Facebook’s marketing director Randi Zuckerberg says the best way to end cyberbullying is to not allow anonymous or spam accounts

“people hide behind anonymity and feel like they can say whatever they want behind closed doors”

Eric Schmidt, former Google CEO has made this suggestion in the past and predictes “govenments will eventually ‘demand’ that people use their names for all online activity”

http://www.huffingtonpost.com/mobileweb/2011/07/27/randi-zuckerberg-anonymity-online_n_910892.html

Page 9: Pr cyberbullying campaign powerpoint

Bringing awareness to cyberbullying

Start a anti cyberbullying campaign School involvement

Special events Public speakers and personal testimonies Pledging to not bully PSA involvement

VNR for local television stations ANR for local pop radio stations Advertisement on Facebook You tube video

Page 10: Pr cyberbullying campaign powerpoint

Communication outlets of bullying

E-mails, Instant messaging, Text or digital imaging messages sent on

cell phones, Web pages Web logs (blogs), Chat rooms or

discussion groups Social Networking sites

Page 11: Pr cyberbullying campaign powerpoint

Place a permanent ad on Facebook raising cyberbullying awareness and prevention

Page 12: Pr cyberbullying campaign powerpoint

Objective: Educating Adults and Children

ADULTS CHILDREN

Brochures sent through mail

Campaign literature Local community

meetings Online video on how

to handle cyberbullying

Learn how to report cyberbullying

Pledges to not cyberbully

Information on how to prevent cyberbullying

Q&A on how to handle cyber bullying

interactive games and activities for anti cyberbullying online

Tactics:

Page 13: Pr cyberbullying campaign powerpoint

Why do we need community involvement

With the communities help we can create enough awareness to eventually stop cyber bullying

Together we can decrease the statistics of cyber bullying

Cyber bullying is too big of an issue to handle alone

Make official laws against cyberbullying

Page 14: Pr cyberbullying campaign powerpoint

Ways for the community to be involved

Join local PTA’s Write letters to lawmakers Flag cyberbullying on social media sites Join movements/organizations

http://www.socialsafety.org/law_enforcement_cyberbullying.html

Page 15: Pr cyberbullying campaign powerpoint

Stop cyber bullying

Page 16: Pr cyberbullying campaign powerpoint

Strategies for stopping cyberbullying

Educate social media users on how to recognize, handle, and prevent cyberbullying

Show people the effects of cyberbullying

Inform people on how to report or go to higher authority if needed

Get people involved in the anti cyberbullying movement

No more anonymity Get laws passed making

cyberbullying illegal


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