PREMIUM SOLUTIONS
Shoes
Total
Solution
Severe Solution
ProSolution
Leading Brand
ULTRA-PREMIUM Friction Formulations
99% Appl. Coverage w/ 1,213 SKUs
“Safe & Sound” 90 Day Guarantee (T.S.)
Rubberized Shims (attached)
528 SKUs w/ NEC Hardware in Box
72 SKUs w/ Sensory Locking Plate
91 SKUs w/ Wire Wear Sensors in Box + 23 SKUs accessory line for 99.9% coverage
National Promotions / Advertising
Brand by Monroe
PREMIUM Friction Formulations
98% Coverage w/ 550 SKUs
Constrained Layer Shims (attached)
162 SKUs w/ NEC Hardware in Box
Total Solution
ULTRA-PREMIUM Standard Premium Price
PREMIUM Mid-Grade Price
3
Monroe Brakes Offering is Growing
Total Solution Ceramic Pads - 454 SKUs Total Solution Semi-met Pads - 664 SKUsSevere Solution Pads - 88 SKUs
• 1,129 SKUs with OE Rubberized Shims (ALL Attached)
• 528 SKUs with Noise Elim. Clips Hardware• 72 SKUs with Sensory Lock Plate• 91 SKUs with Wire Wear Sensors (+23 SKUs
Special Apps)
ProSolution Pads - 550 SKUs• 162 SKUs with Noise Elim. Clips Hardware
1,206TS + SSSKUs
ULTRA-PREMIUM Everything The Installer Needs
Electric WireWear Sensors
NoiseElimination
Clips
Silicone BasedLubricant
WolverineRubberized
Shims
Sensory LockingPlate (when more severe
Braking is possible)
Tenneco PremiumFriction
Formulations
ULTRA-PREMIUM FeatureSensory Locking Backing Plate (SLP)
One Up on the Competition:
MONROE replaces Standard Backing Plate with an SLP when more Severe Braking pressures and temperatures are possible; added to both Light & Heavy Duty applications
FROM: Ford & Chevrolet / GMC ½ Ton Pickups and Vans
TO: The Largest Medium Duty / Heavy Duty Trucks
Gripping Multi-Direction Teeth Prevent Friction Separation Under More Severe Braking
More Rigid to Prevent Friction Separation Under More Severe Braking
Fleet Managers want:• SEVERE DUTY • COMMERCIAL GRADE• PREMIUM QUALITY
MONROE SEVERE SOLUTIONanswers the need.
SOLUTIONS FOR• Fleet Maintenance Managers• Extending Maintenance Schedules• Overall Cost-Per-Mile Performance• Emergency Vehicles
Great High Heat Fade Performance Independent Lab Testing Verification
Severe-Duty Friction Formulas 88 SKUs - “HDX” prefix
39 SKUs Medium Duty – no options 49 SKUs – new Severe Duty options
NEC Hardware Kits – OE Required Applications Lead the market with Sensory Locking Plate (SLP)
Technology – 54 HDX SKUs
More Rigid to Prevent Friction Separation Under Severe Braking
Multi-Direction Teeth Grip &Prevent Friction Separation Under Severe Braking
8
45250
38500
22500
0 25000 50000
8.5
6.3
6.9
0246810
#2Comp.
#1Comp.
MONROE HDX
Noise Index (10 = Best / 0=Worst)
Pad Life (km)
D785: Dynamometer comparisonUSCT protocol
Average of Five (5) USCT Tests
PERFORMANCE VS. AFTERMARKET
• Premium friction formulations with Tenneco certified ingredients
• Noise reducing slots &/or chamfers on 95% of all pad sets
• Quality noise dampening constrained layer shims on 99% of pads
• Precision ground friction surface for uniform rotor contact
• Electro-static coating for corrosion protection
• 550 Top SKUs = 98.6% Coverage• FX prefix = Semi-Met (283 SKUs)• GX prefix = Ceramic (267 SKUs)
• 162 SKUs include Stainless Steel Noise Reduction Hrdw
0 10 20 30 40
Total Solution
C3. Premium
ProSolution
C1. Premium
C2. Premium
C4. Premium
C1. MidGrade
Pad Life Comparison
Great pad life from Monroe
Thousands, Km
Link City Traffic Testing Data
Electric Wire Wear Sensors supplied in 91 Pad Set boxes.
6 of the 91 Pad Sets require multiple designs for Import applications
91 Pads Sets with EWWS plus the 23 special designs for full coverage
Monroe # Years Sample Makes/Models Position
DX396A 1987-02 BMW 300’s, 500’s, 700’s M & Z Series R
DX681 1995-06 BMW 530’s, 540’s, 740’s, M, X Series F
DX683 1995-08 BMW/Land Rover 330’s, 525i, 740’s, M, X, Z, Land Rover Series R
DX692A 1994-08 BMW 300’s, 500’s & Z Series R
DX847A 1999-10 Mercedes C, S, & E Series F
DX853A 1998-09 Mercedes CLK, E, SLK Series & Chrysler Crossfire F
• 23 part numbers priced to match marketplace
Electronic Wire Wear Sensor Accessory Line
Yes, Monroe Brakes has the correct EWWS for ImportsBe a Competitive Supplier of Import Application Brake Parts
WX101 WX106 WX111 WX116 WX121WX102 WX107 WX112 WX117 WX122WX103 WX108 WX113 WX118 WX123WX104 WX109 WX114 WX119WX105 WX110 WX115 WX120
Installer End Tab Point
OESpectrum/Reflex/Sensa-Trac Shocks and Struts 90Quick-Struts 225Rancho 40Gas-Magnum 25Strut-Mate Mounting Kits 25Quiet-FlowSS/Welded Muffler Assemblies 90Direct-Fit/Universal Converters 90CalCat Converters 90Dynomax (VT/ Ultra Flo SS/Welded/Super Turbo) 60Thrush Turbo/Welded 40SoundFX Mufflers 30Monroe Ceramics/Dynamics Brake Pads 180/setProSolution Ceramics/Semi-Met Brake Pads 90/set NEW!
Brake Service Training Video
Industry’s Latest, Best in ClassBrake Service Techniques
22 Minute Investment in your ongoing success
Includes a second Video; “Rotor Turning Hazards”
Find and Repair the Problemsmore quickly and accurately
Very Satisfied Customers
Contact your Tenneco SalesRepresentative for your copy
15
MonroeBrakes.com Website
Many categories of support & information
2013 Sales Support Materials
16
17
Simplified Catalog
Bold / Highlighted Indicates O.E.
“Δ“ Wire Wear Sensors included
“WX” Wire Wear Sensors listed
ProSolution listed
18
Simplified Catalog
“●“ Sensory Lock Plate Technology
“HDX” Severe Solution listed
““ Noise Elimination Kits Included
“BX” Shoes listed
Professional Installer’sBrake Pad BEST VALUE
Ultra-PremiumQuality
Ultra-Premium Price
• Monroe Total Solution + Severe Solution
PremiumQuality
Premium (-)Quality
Mid-GradeQuality
EconomyQuality
Economy Price
Mid-Grade Price
Premium (-) Price
Premium Price
• Monroe ProSolution + Shoes
MONROE TRUSTED BRAND
WHY Monroe Brakes?
MONROE Brand – Trusted and Respected By Installers for 90+ years
99% Application Coverage – Import, Domestic, Medium Duty
Product Features & Performance Benefits BETTER than all competitors ►Positive Molding Technology, ►New Ceramic Formula tested BEST ►Full Coverage Ceramic line, ►Sensory Locking Plates, ►NEC Hardware in Box, ►Wolverine Rubberized Shims attached, ►Wire Wear Sensors in Box, ► Lube in Box, ►Protective Shrink Wrap Package.
Strong Sales, Marketing and Technical support
Pad formulas, design & quality verified by Tenneco Engineers using OE Product Quality approval processes.
Truly ULTRA-PREMIUM Quality at a STANDARD PREMIUM Price. Why would a Prof. Installer buy a Standard Premium Product at a Standard Premium Price when they can get Ultra-Premium for the same price or less?
PROSOLUTION – Premium Pads at a Mid-Grade Price
Monroe Brake Fall Programs
Countermen Spiff - $2 Back Per Total Solution Pad SoldDates: 9/1/13 through 10/31/13Earn Up To $500 on a Visa Prepaid Gift Card(Min 25 Brake Pads Sold Qualifies for Promotion)
Consumer Rebate:$15 Rebate on 1 Set of Monroe Total Solution Pads$30 Rebate on 2 Set of Monroe Total Solution PadsDates: 9/1/13 through 10/31/13Rebate Paid in the form of a Visa Prepaid Gift Card