Date post: | 17-Dec-2015 |
Category: |
Documents |
Upload: | junior-ford |
View: | 219 times |
Download: | 0 times |
Presentation des produits Mishki
1
Natural Cosmetics
Presentation des produits Mishki
2
Exclusively made with native Peruvian organic
products cultivated or wild harvested by Peruvian
indigenous communities
Presentation des produits Mishki
3
After obtaining an MBA in Brussels, Valerie Barbier went to Peru for two months to assist an NGO. She fell in love with the food, country and people, and returned for a sabbatical year in October 2004.
Mishki is the realization of a dream.
Story
Presentation des produits Mishki
4
Yana Cosmetics originated in December of 2004 in Huancayo (Peru) during a workshop on the Solanum tuberosum species, one of the some 300 potatoes cultivated in Peru.
Story
Presentation des produits Mishki
5
Inspired by the biodiversity and the potential for development of the species, the idea of formulating and developing facial creams based on products native to Peru emerged.
Story
Presentation des produits Mishki
6
After more than 2 years of research and development, Yana launched its first three products in May 2007: Mishki for normal-to-oily skin with a potato base, Mishki for normal-to-dry skin with ungurahui oil, and Mishki for oily skin with essential oil of muña.
Story
Presentation des produits Mishki
7
Now the company is ready to launch a cleansing lotion with potato, an exfoliating soap with ungurahui and a cleansing water with muña.
Story
Presentation des produits Mishki
8
•Alliances were created with several communities
and
the San Marcos University Pharmacy School.
Story
Presentation des produits Mishki
9
•Yana Cosmetic’s creams are sold under the Mishki
brand, a Quechua word that means “sweet” and
implies high self esteem.
Story
Presentation des produits Mishki
10
•The products are all natural and both the products and their
ingredients reflect respect for the environment, one of the
basic tenets of Yana Cosmetics.
General objectives
Presentation des produits Mishki
11
•To create cruelty-free products, we never use animal
testing.
General objectives
Presentation des produits Mishki
12
•A third tenet is sustainable development. Through this
project we are supporting the Andean and Amazon forest
communities through the use of ingredients produced
directly from nature, the employment of indigenous people
for harvesting and pre-processing, and local educational and
training programs.
General objectives
Presentation des produits Mishki
13
●Defense of the cultural identity of Andean and Amazonian communities through the use of these plants and their patents
Objectives for the communities
Presentation des produits Mishki
14
●Close relationship with the different communities through research and dialogue, direct purchase at fair prices, feedback and producers’ pride in their participation in this project
Objectives for the communities
Presentation des produits Mishki
15
●Economic growth and reduction of poverty
●Improvement of the educational system through the establishment of a pilot school (in the future)
Objectives for the communities
Presentation des produits Mishki
16
●Yana Cosmetics has an on-going commitment to researching indigenous plants and communities
●Work with local organizations such as an NGO for the potato, a foundation for ungurahui and an association for muña
How do we work?
Presentation des produits Mishki
17
●Direct purchases of plants from the producers
●100% Peruvian Products, from the raw material to the tubes and the Pharmaceutical Laboratory (with Good Manufacturing Practices), creating an added value chain
How do we work?
Presentation des produits Mishki
18
●Respect for the environment: training the communities on extracting wild plants in a sustainable manner and avoiding the use of pesticides on potato plants
Objectives for the environment
Presentation des produits Mishki
19
●Effective use of the entire plant: for example, in the case of muña, following the extraction process, use of the essential oil of the muña and the water as well
Objectives for the environment
Presentation des produits Mishki
20
•Moisturizing facial cream
•Antioxidants – extract of a native potato
Mishki Normal-to-oily skin
Products
Presentation des produits Mishki
21
Potato:
●From the Peruvian Highlands – 3500 m Caina (Huanuco)
●Organic and cultivated by 40 producers
MishkiNormal-to-oily skin
Products
Presentation des produits Mishki
22
Pearly cream, with a white to light yellow color
Scent-free
Not oily
Characteristics of the cream
Products
Presentation des produits Mishki
23
The antioxidants present in the potato extract help to prevent wrinkles
●Mishki Normal-to-oily skin improves the skin
●Mishki Normal-to-oily skin balances oily skin
Benefits of the cream
Products
Presentation des produits Mishki
24
●Mishki Normal-to-oily skin helps keep skin smoother, firmer and cleaner
●Mishki Normal-to-oily skin is effective against discoloration due to sun exposure and ageing
●Mishki Normal-to-oily skin decongests
Benefits of the cream
Products
Presentation des produits Mishki
25
●Moisturizing facial cream
●Contains Omega 9, 6 and 3 fatty acids and other fatty acids from ungurahui oil -similar to olive oil
Mishki Normal-to-dry skin
Products
Presentation des produits Mishki
26
Ungurahui: Palm tree
●Wild, organic and harvested by 3 communities
●Oil extraction process: cold-press production
Products Mishki
Normal-to-dry skin
Presentation des produits Mishki
27
Pearly cream, of a white to light yellow color
The delicate smell of the cream evokes pleasant, woody aromas Not oily
Characteristics of the cream
Products
Presentation des produits Mishki
28
●Mishki Normal-to-dry skin helps to keep skin smoother, firmer and cleaner
●Mishki Normal-to-dry skin helps prevent wrinkles and protects the skin from environmental effects
●Mishki Normal-to-dry skin promotes regeneration of skin cells for rapid healing of dry or cracked skin
Benefits of the cream
Products
Presentation des produits Mishki
29
●Mishki Normal-to-dry skin moisturizes and protects, while improving elasticity and softness
●Mishki Normal-to-dry skin: Dermatologists recommend this cream for patients with allergies or eczema
●Mishki Normal-to-dry skin is absorbedby the skin without leaving an oily film
Benefits of the the cream
Products
Presentation des produits Mishki
30
●Moisturizing facial cream
●Antioxidants – essential oil of muña
Mishki Oily skin
Products
Presentation des produits Mishki
31
●Muña: Essential oil with antioxidants and antibacterial agents
Harvested wild or cultivated sustainably and organically by the community of Puquio (20 people involved)
●Oil extraction process: steam
Products Mishki Oily skin
Presentation des produits Mishki
32
Pearly cream, of a white to light yellow color
The fragrance of the essential oil provides a fresh sensation. Not oily
Characteristics of the cream
Products
Presentation des produits Mishki
33
●Mishki Oily skin cares for your skin and helps prevent wrinkles by counteracting the negative effects of the elements
●Mishki Oily skin helps to prevent wrinkles
●Mishki Oily skin is absorbed quickly without leaving an oily film
Benefits of the cream
Products
Presentation des produits Mishki
34
●Mishki Oily skin is relaxing and promotes a sense of wellbeing
●Mishki Oily skin can be very effective against acne
Benefits of the cream
Products
Presentation des produits Mishki
35
54% reported that the cream penetrates very rapidly.
31% reported that the creamis not oily.
46 women between the ages of 28 and 65 years of age(Peruvian, French, Belgian, American, Canadian and British)
Trials: Evaluation of effectiveness, suitability and tolerance
Presentation des produits Mishki
36
• 48% reported that their skin was smoother.
• 20% reported that their skin was more hydrated.
• 17% reported that their skin was firmer.
46 women between the ages of 28 and 65 years of age(Peruvian, French, Belgian, American, Canadian and British)
Trials: Evaluation of effectiveness, suitability and tolerance
Presentation des produits Mishki
37
From the Peruvian Association of Dermatology:
●The potato cream is effective against discoloration due to sun exposure and ageing. ●The ungurahui cream promotes regeneration of skin cells for rapid healing of dry or cracked skin.
●The muña cream is very effective against acne.
Trials: Evaluation of effectiveness, suitability and tolerance
Presentation des produits Mishki
38
New Products
●Cleansing lotion with potato
●Cleansing water with muña
●Exfoliating soap with ungurahui
●Mask with petals of calendula