Date post: | 02-Jul-2015 |
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Upload: | television-social-media |
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Assignment
Main principles
Framework
Porter & Barney
External – Web 2.0
External – Prosumer
External – Social TV
Internal
Internal – 101.TV
SWOT
Strength Weakness
Threat Opportunity
Recommendations
Recommendations
Trend-watching
Promote 101.TV
Further empirical research
Further empirical research
Further empirical research