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Presentation on Presenting

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Are You Being Heard: Speaking That Gets You What You Want Presented by Ariane David, PhD Senior Partner THE VERITAS GROUP Senior Lecturer CALIFORNIA STATE UNIVERSITY, NORTHRIDGE [email protected]
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Page 1: Presentation on Presenting

Are You Being Heard: Speaking That Gets You What You Want

Presented by

Ariane David, PhDSenior Partner

THE VERITAS GROUP

Senior Lecturer

CALIFORNIA STATE UNIVERSITY, NORTHRIDGE

[email protected]

Page 2: Presentation on Presenting

A Presentation About Presenting

Agenda• Preparation• Content • Creating a great PPT• Preparing to present• Delivery: speaking• Delivery: using your body• Answering questions • Going after money

:

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Preparation

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Your Audience

• Who are they?

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Your Audience

• Who are they?

• What are their interests?

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• Who are they?

• What are their interests?

• What are their needs, expectations, beliefs, culture, norms, history as a group? As individuals?

Your Audience

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• Who are they?

• What are their interests?

• What are their needs, expectations, beliefs, culture, norms, history as a group? As individuals?

• Is there a generational issue?

Your Audience

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Your Thinking

• What is the purpose/goal of the presentation?– Educate/inform– Convince– Elicit action– Be liked

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• What is the purpose/goal of the presentation?– Educate/inform– Convince– Elicit action– Be liked

• What is your purpose/goal for the presentation?– Stated– Personal

Your Thinking

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• What is the purpose/goal of the presentation?– Educate/inform– Convince– Elicit action– Be liked

• What is your purpose/goal for the presentation?– Stated– Personal

• What point do you want to get across?– Stated– Personal

Your Thinking

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Your Knowledge: Rule of Ten

• Know ten times more than you say

• Say ten times more than your slides say

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Critical Thinking

• Are all my points, premises, assumptions substantiated?

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• Are all my points, premises, assumptions substantiated?

• Can I show the “logic” of my conclusions?

Critical Thinking

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• Are all my points, premises, assumptions substantiated?

• Can I show the “logic” of my conclusions?

• Play Devil’s advocate - try to shoot yourself down, because someone else will.

Critical Thinking

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Content

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Organizing Content• Decide on the most important points (5 to 7)

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Organizing Content• Decide on the most important points (5 to 7)

• How many points and how deeply you delve

depends on available time

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Organizing Content• Decide on the most important points (5 to 7)

• How many points and how deeply you delve

depends on available time

• Add only what directly contributes to your points

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Organizing Content• Decide on the most important points (5 to 7)

• How many points and how deeply you delve

depends on available time

• Add only what directly contributes to your points

• Make an outline and stick to it

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Organizing Content• Decide on the most important points (5 to 7)

• How many points and how deeply you delve

depends on available time

• Add only what directly contributes to your points

• Make an outline

• and stay on point!

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Illustrating Content• People learn best when ideas become concrete

• Give examples

• Tell short relevant stories

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Content: Three “C”s

• Clear

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Content: Three “C”s

• Clear

• Concise

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Content: Three “C”s

• Clear

• Concise

• Complete

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Content: Language

Beware of:

• Acronyms, abbreviations and jargon that you

have not defined in this presentation

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“ The RFP calls for an SOW on the ASP before the SAP go-live. Also, need RSVP to ASE: ASAP!”

Taken from a major consulting firm’s PPT briefing to a new change management team

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Content: Language

Beware of:

• Acronyms, abbreviations and jargon that you have not defined in this presentation

• Fuzzy words

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Fuzzy Words

…are judgmental in nature

…are not actionable

…carry no specific meaning

…and you’re going to be surprised what words count as “fuzzy”.

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Examples of Fuzzy Words

• team player• (in)effective• (ir)responsible• doesn't listen• is overbearing• crazy• lazy

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Creating Powerful PowerPoints

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Power Point: Rules

Rule # 1: YOU are the show.

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Power Point: Rules

Rule # 1: YOU are the show.

Rule # 2: Go for clarity: clean and simple

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Power Point: Rules

Rule # 1: YOU are the show.

Rule # 2: Go for clarity: clean and simple

Rule # 3: Form follows function

Fun is good when appropriate!

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Business PPT Slide Design: DO’s• One thought per slide

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Business PPT Slide Design: DO’s• One thought per slide

• White or light background

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Business PPT Slide Design: DO’s• One thought per slide

• White or light background

• Dark type - color highlights OK

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Business PPT Slide Design: DO’s• One thought per slide

• White or light background

• Dark type - color highlights OK

• Cite your facts where possible

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Business PPT Slide Design: DO’s• One thought per slide

• White or light background

• Dark type - color highlights OK

• Cite your facts where possible

• Poof read

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Business PPT Slide Design: DON’Ts

• Negative (white on black)

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Business PPT Slide Design: DON’Ts

• Negative (white on black)• Dark on dark; light on light; red on green

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Business PPT Slide Design: DON’Ts

• Negative (white on black)• Dark on dark; light on light; red on green

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Business PPT Slide Design: DON’Ts

• Negative (white on black)• Dark on dark; light on light; red on green• Animation, graphics, cartoons, special effects

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Business PPT Slide Design: DON’Ts

• Negative (white on black)• Dark on dark; light on light; red on green• Animation, graphics, cartoons, special effects

• Fancy fonts and small type

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Business PPT Slide Design: DON’Ts

• Negative (white on black)• Dark on dark; light on light; red on green• Animation, graphics, cartoons, special effects

• Fancy fonts and small type

• Decorative or personalized background

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Business PPT Slide Design: DON’Ts

• Negative (white on black)• Dark on dark; light on light; red on green• Animation, graphics, cartoons, special effects

• Fancy fonts and small type

• Decorative or personalized background• Slides crammed with “stuff”

Note: these things might look good on your monitor but often don’t work when projected.

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Business PPT Slide Design: Exceptions

Charts, graphs and diagrams

• Clarify

• Simplify

• Add a visual component

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Pie Chart

• Represents a bounded/whole • Shows how the bounded whole is divided into

parts• Depicts an instant in time

Ex. Budget

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48

Financials: Expenses by Category

Program Expenses, $795,536

(70%)

Personnel, $203,550

(18%)

Program and Fund

Development, $61,700 (5%)

Other Operational Expenses,

$81,726 (7%)

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Bar Graph

• Unbounded –no limit to size or number of entries

• Compares or charts values of related but discrete quantities

• Can represent numerous items at one instant in time or in a small number of time frames

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50

Long-term Priorities

15%

23%

23%

31%

38%

69%

0% 20% 40% 60% 80% 100%

Form Partnerships

Fundraise

Develop Board

Increase Awareness

Diversify Funding Sources

Innovate

Long-term Priorities

Percentage of BoardMembers

Note: Priorities were counted only once per board member (even if the board member mentioned it 2 or more times).

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Line Graphs

• Unbounded –no limit to size or number of entries

• Each line represents the trend in one item over time

• Can show numerous lines to compare trends

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The Little Shop of PPT HORRORS!

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MLE RFI/RFP Process XXXXXX)

MLE Service Level Agreement (SLA) Matrix

Critical Service LevelsTower - Finance and AccountingTotal Supplier At Risk - Expressed in term of percentage of the Monthly Charge 15%At Risk Pool Percentage Available For Allocation - Expressed as a % of the "At Risk" amount 350%At Risk Pool Available Unallocated -- Expressed as % of the Pool not Allocated 0%F&A Tower % of All Towers 0%

Section Ref - Accounts PayableAllocation of Pool Percentage 40% Measurement 100.00% % of

1.1 Invoice Processing and Disbursements - Performance category Eff + mos** Expected Minimum Window Allocation* Invoice1.1.1 Timely and Accurate Processing of Invoices 0 98.00% 97.00% Monthly 30.0% 0.00%1.1.2 Timely and Accurate Accounts Payable Disbursements 0 98.00% 97.00% Monthly 30.0% 0.00%1.1.3 Timely and Accurate Payment of "Urgent" Payment Requests 0 98.00% 97.00% Monthly 40.0% 0.00%

Section Ref - Travel and EntertainmentAllocation of Pool Percentage 25% Measurement 100.00% % of

1.2 T&E Report Processing and Disbursements - Performance category Eff + mos** Expected Minimum Window Allocation* Invoice1.2.1 Timely and Accurate processing of Expense Reports 0 98.00% 97.00% Monthly 50.0% 0.00%1.2.2 Expense Report Reimbursements 0 98.00% 97.00% Monthly 50.0% 0.00%

Section Ref - Treasury Support / Cash ManagementAllocation of Pool Percentage 30% Measurement 100.0% % of

1.3 Treasury Support and Cash Management Services - Performance Category Eff + mos** Expected Minimum Window Allocation* Invoice1.3.1 Bank accounts reconcile to the general ledger 0 98.00% 95.00% Monthly 100.0% 0.00%

Section Ref - Projects/Fixed Asset AccountingAllocation of Pool Percentage 25% 5.5 Measurement 100.0% % of

1.4 Projects and Fixed Asset Accounting - Performance Category Eff + mos** Expected Minimum Window Allocation* Invoice1.4.1 Timely and accurate settlements processing, internal order processing, and reconciliations 0 98.00% 95.00% Monthly 50.0% 0.00%1.4.2 Timely and accurate depreciation entry 0 98.00% 95.00% Monthly 50.0% 0.00%

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Spend Analysis Module• A comprehensive view of spend

across all categories business units, suppliers, and systems

• Rapid, cost effective and repeatable visibility

• Natural language processing to classify free form text descriptions

• Rich granular, normalized spend detail

- Supplier name normalization

- Parent / subsidiary relationship

- Commodity category assessment

eSourcing Module • Template driven on-line RFP/RFQ• Repeatable formats and content• Enables knowledge transfer through deep knowledge

base• Formatted supplier responses for easier comparison• On-line reverse auctions Category Management Module• Single dashboard with multiple views – single project

status – all projects • Document repository • Module where all sourcing project specific steps are

built• Provides e-mail warnings or updates on events or steps

of an event

A R I B A

iProcurement Module• Provides intuitive web-based screens with the look and feel of a commercial shopping site• Catalogs channel requisitioner to approved suppliers

O R A C L E

PROCESS / TECHNOLOGY

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56

Generalized Process for User Engagement Research

- Consider user pain points

- Consider user mental models & metaphors

- Consider leading practices & standards

- Generate design ideas

- Document design ideas in UCD logs- Develop

prototype scenarios / task

flows- Whiteboard /

storyboard interaction and UI designs

- Design templates for prototype

1Research & Analysis

2Synthesis

3Rapid Design /Visualization

& User Testing

Gather Contextual Research

Plan & Perform User Research

DevelopDesignInsights

Document Findings

- Create Research Plan

- Prep interview

guides based on process maps (if available)

- Site visits: - Observe & interview users - Record all w/ audio or video

- Take pictures

- Collect artifacts

- Capture notes for requirements

- Initial design ideas

- Capture profile data- Use other

specific methods as needed,

- Label tapes- Tag artifacts- Review tapes

to fill in notes

- Update process flows as needed- Log research

observations in UCD ob log

- Create initial user personas

- Create initial scenarios of use

- Create initial data maps

- Refine personas and scenarios

- Identify associated data points required in scenario tasks

- Distill user requirements from all

- Filter against existing user & business reqs

- Load new reqs to requirements database

- Industry: Benchmark leaders & best practices

- Company bkgrnd- Company’s

products, services, markets, audiences

- Company’s business processes

- Company’s business, marketing & strategies

- Research competitors: site audits, case studies

Generate Requirements Iterative

4Specificatio

n

- Create high-level information architecture

- Build out sample scenarios in either low- or high-fidelity- Validate with

internal experts

- Create question guide for user design reviews

- Validate with external users

- Create test plan for usability test

- Create detailed information architecture & interaction flows- Prototype addtl

scenarios & screens if needed

- Create addtl wireframes if needed

- Create Style Guide & all screen & UI

specifications- Create all

production graphics

Create Specs for Production

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Evidence of the Leadership LabyrinthEvidence of the Leadership LabyrinthEducational and Work AttainmentEducational and Work Attainment

16.816.8%% 83.2%83.2%

Members of U.S. CongressMembers of U.S. Congress

15.215.2%% 84.8%84.8%

Holding Board Seats in Fortune 500 CompaniesHolding Board Seats in Fortune 500 Companies

33%% 97%97%

CEOs in Fortune 500 CompaniesCEOs in Fortune 500 Companies

WomenWomen MenMen

The Leadership GapThe Leadership Gap

57.557.5%% 42.5%42.5%

Earning BachelorEarning Bachelor’’s Degreess Degrees

46.746.7%% 53.3%53.3%

In U.S. Labor ForceIn U.S. Labor Force

50.850.8%% 49.2%49.2%

In Managerial/Professional PositionsIn Managerial/Professional Positions

WomenWomen MenMen

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Real Property Lien

Automation Generates

Traditionally Record Lien

“E-Record” Real Property Lien

Notice of SupportJudgment

County RecorderOffice

Enter RecordingInfo

Local CSP Generates

Notice of Support Judgment

Local Agency Professional

Title Company

Request for Demand

OR

Example: Support Order terms are entered in System - Pay $300 per month on behalf of Johnny effective 1/1/11 and $150 per month towards arrears.”

SDU

1

Demand2 3

Release4

FormsGeneration

LienInfo

NCP Address & NCP’s Parents’ Address

Recording Info

Recording Info

Notice of Support Judgment Conditions Are Met

Task

- OR -

90 Day

Task

Responding Case

CP Source Notification

Interstate Notice of Lien

90 Day

Task

Recording InfoRecording Info

Task

Other State Agency

Liens Process

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CSG: CONSOLIDATED SOURCING GROUPS

Other Key Stakeholders & Business Units

Design

Marketing

Manufacturing

Engineering

Legal

Finance

Produ

ct

Promotion

Price

Distrib

ution

Customers

Accounts Payable

IT

HR

Through Consolidated Sourcing Groups (CSG), Global Procurement will collaborate with cross-functional teams of all relevant stakeholders to drive results, meet requirements and

achieve savings.

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CSG: CONSOLIDATED SOURCING GROUPS

Other Key Stakeholders & Business Units

Design

Marketing

Manufacturing

Engineering

Legal

Finance Accounts Payable

IT

HR

Global Procurement will collaborate with cross-functional teams of all relevant stakeholders to drive results.

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Delivery

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Preparing The Show

• Know exactly what you want to say

(clear and concise)

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Preparing The Show

• Know exactly what you want to say

(clear and concise)

• Rehearse, rehearse, rehearse

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Preparing The Show

• Know exactly what you want to say

(clear and concise)

• Rehearse, rehearse, rehearse

• Send out pre-reads where possible

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Speaking

• Start powerfully!

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Speaking

• Start powerfully!

• Stay on point

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Speaking

• Start powerfully!

• Stay on point

• Say it once the best way

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Speaking

• Start powerfully!

• Stay on point

• Say it once the best way

• Big words don’t make you look smart

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Speaking

• Start powerfully!

• Stay on point

• Say it once the best way

• Big words don’t make you look smart

• Neither do filler words (white space)

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Speaking

• Start powerfully!

• Stay on point

• Say it once the best way

• Big words don’t make you look smart

• Neither do filler words (white space)

• Abide by time limits

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Using Your Body

• Use the space in the room – move around

• Use your voice: less is more

• Make eye contact– Small group: look each person in the eye– Larger group: pan the room – OK to speak to particular people

• Look for dead spots in the room

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Taking Questions

If the questions are about how you created your

PPT special effects…you’ve failed!

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Taking Questions

• Anticipate questions

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Taking Questions

• Anticipate questions

• Be your own devil’s advocate

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Taking Questions

• Anticipate questions

• Be your own devil’s advocate

• Take a full breath before speaking

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Taking Questions

• Anticipate questions

• Be your own devil’s advocate

• Take a full breath before speaking

• Understand the question before answering -

ask

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Taking Questions

• Anticipate questions

• Be your own devil’s advocate

• Take a full breath before speaking

• Understand the question before answering -

ask

• Keep answers short (3 Cs)

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Taking Questions

• Anticipate questions

• Be your own devil’s advocate

• Take a full breath before speaking

• Understand the question before answering -

ask

• Keep answers short (3 Cs)

• Be on point

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Taking Questions

• Anticipate questions

• Be your own devil’s advocate

• Take a full breath before speaking

• Understand the question before answering -

ask

• Keep answers short (3 Cs)

• Be on point

• Stay cool

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Going After Money

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The Law of Giving

Law : People give because they are moved i.e., their emotions are engaged.

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The Law of Giving

Law : People give because they are moved i.e., their emotions are engaged.

Corollary: People are NOT moved by the thought of writing a check.

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How to Engage Emotions

Make them care.

– What moves them? Why are you talking to them?

– Tell a story; avoid emotionally loaded words.

– Provide moving facts• ex., “50% of kids in Los Angeles County drop out of

high school.” • ex.,“6000 violent crimes a year can be traced to the

high school dropout rate.”

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Let them become excited and when they are…

give them the opportunity to participate by giving money.

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Are You Being Heard: Speaking That Gets You What You Want

Questions/Comments/Feedback?Ariane David

[email protected]

Additional InformationThe Veritas Group

TheVeritasGroup.com

818-704-6718


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