Date post: | 11-Aug-2014 |
Category: |
Business |
Upload: | alok-rodinhood-kejriwal |
View: | 12,168 times |
Download: | 6 times |
Presentation Tips by Rodinhood!
[includes example slides after each tip!]
Alok Rodinhood KejriwalFounder – 2win group &
therodinhoods
Provide credentials(if required)
Credentials!
Q: What makes me worthy of this PPT?
A: Over the past 15 years, I’ve presented over one hundred times. This includes Harvard University, B-Schools like IIM, ISB, SP Jain; Fortune 500 Companies, ad:tech, TEDx, TechCrunch, etc.
Audiences everywhere have appreciated my presentations and that gives me the confidence to put this together for you!
If possible, present yourself humorously!
An IntroductionDisclosure:
I am not an MBAI am not an EngineerI am not a CAI am not an LLBI am not a PHDI am not ‘whatever’…
I am an Entrepreneur
If you are sharing a Company’s success story,
support the same by a credential:
We made a # 1 and # 2 app in the world
I love to use full screen images with one liners to create mental
stories and to start a discussion…
You are the CEO…
If possible ONLY use photos that you have shot. It adds a
special touch to the presentation and becomes
‘unique’…
Different sized slippers worn by a monk in the Hemis Monastery in Leh – Ladakh as shot by me
If possible, share images of your colleagues while making a
point! It feels good!
Use images that make an IMPACT:
And will very soon KILL you.
To wake up the crowd, ask an interactive question:
(Q to the audience) Can you spot the difference?
Try and use images that directly tell the story:
Humor ALWAYS works. Tease your audience, provoke them!
Consider the car you drive:
There are NO MANNERS in making PPTs (usually). Use
fonts & language that convey the message:
Revenues from advertising
SUCK
Use examples that people KNOW and have experienced
and then make your point.
(see next series of slides featuring Linkedin)
On Linkedin…
“Profile completion %” is the simplest game invented, to
make you add extraaaaaaaaaaaaaaaadetails to your profile…
Just to help Linkedin make lots of extraaaaaaaaa money…
By targeting your extraaaaaaaa completed profile to advertisers….
If possible, use simple business logic and examples to
SIMPLIFY a difficult topic:
How advertising works (follow the lines)A candy bar
sells for US$1Advertising &
Marketing = 30%
Advertising = 30 cents
Online ads = 10% of Advertising
Online ads = 3 cents
“Ad Network” takes 50%
1.5 cents remain
Gets distributed to websites
Website gets 1.5 cents of a 1$
Candy Bar
How in-app sales work!
I create a mobile game
Errr – A candy Game
Game is deep & long but free
The game requires you to
DIE or BUY
Nobody likes to DIE
So, we all BUY
“In-Game Candy” = 0.99
cents
Apple/Google gives me 70%!
I get 70 cents from MY OWN
CANDY SALE
Make fun of yourself on stage! It works!!
What I did before dot.com
Yeah, that’s me!
If you are using charts, use simple ones that make an impact and then can be
explained to the audience
2. Let the app float on ITS OWN
I always use my Company images, mascots, art assets to
convey messages
8. Don’t advertise.
• Unless you have a + ROI LTV
Use the language of the audience. If in Mumbai, talk like
Mumbai…
Achha, So, MTV Matlab?
MTV = Must Transform Vision
Ask a question to the audience, get a response and then reveal
your answer…
Do you want to make the most
of a Client Meeting?
First a question:
• Who do you think your client is?
I think that my client is:
If your presentation is technical or domain specific, clarify WHO
it is meant for and also some disclosures
Who is this meant for?• Entrepreneurs who need guidance on ESOP ideas and
policy for their Company.
• Employees who need to understand what ESOPs are, and
how they work.
• People elsewhere in the business ecosystem, who may
have questions on ESOPs and its core principles.
• Anyone interested in learning about a very interesting and
valuable capital idea that has been responsible for creating
massive wealth for employees and employers!
Disclosures:
• The principles and guidelines spoken about in this
presentation are used and adopted strictly for
the 2win group of companies that I operate/have invested
in.
• There are various alternative interpretations of ESOP
best practices that other companies and employers may
adopt.
• This document should serve as a guideline and reference
- not as a rule book!
People believe REAL STORIES. Provide a few to them.
ESOPS WORK! Ask these people
Summarize a presentation if you have shared lots of lessons and
insights
Summary• Think of Virality as
communication, and organic marketing, but not as advertising!
• Let people talk. Good, Bad or Ugly. Just let them talk.
• Snoop into the conversation ONLY when required. Don’t mess with the mess.
• Erect viral triggers, but subtly.
To extend your conversation with your audience, ask them to do something and revert to you!
In a business meeting, ASK for what you want so that the
discussion can then pivot from there
Google, please give us some editorial love?
To provoke your audience, present them a ‘checklist’ – this will get them thinking and call
you back!
Checklist
• Have you:– Blogged?– Been an influencer on Quora?– Presented at ad:tech, demo, pluggd.in, IITs, IIMs?– Written for leading publications?– Trended on Twitter?– Activated Pinterest?– Conducted “Hangouts”?– Been “Slideshared”?– “Tumbl’d”?
If you are pitching, directly DETAIL what you can do
What we can do for you
• Be smart about your PR and help with the checklist
• Create content, curate and host events
• Influence digiterati and generate industry invitations
• One stop shop for making sure you develop a digital ‘halo’!
Hygiene pointers
Hygiene:
• I always use Arial and either a white or black template so that there is no distortion on large screens/SlideShare, etc.
• MS PPT is the best option for me. Prezi is too complicated and distorts on screen. Keynote is cool but it gets messed up when moving between Mac and PC.
Hygiene:
• SPEND HOURS ANIMATING each slide of your PPT and getting the impact of each point across.
• Try and create impact using 8-10 slides max.• ALWAYS TEST RUN your PPT when presenting at
events. Check screen resolutions, edges that may cut your slides, etc.
• I avoid sound files. The volume is always an issue and getting audio connections is always a challenge.
• To improve your PPTs, keep checking the Top Presentations on SlideShare every week!
How to present on stage?
‘How to present’ tips
• If possible, mike-up, carry a remote control AND MOVE ACROSS THE FLOOR. Don’t get stuck like a statue whose feet are glued to the ground.
• SPEAK LESS. Let the pictures and the headers TALK.
• Be spontaneous. If the audience is cold ask them if they need sweaters…
End with THANKS and contact points
Connect with me!
e-mail - [email protected]
Facebook - facebook.com/rodinhood Twitter - @rodinhood
My social network for anyone enterprising! therodinhoods.com
Presentations – http:slideshare.net/rodinhood