AS FOUNDATION AS FOUNDATION PORTFOLIOPORTFOLIO
UNIT G321: MUSIC UNIT G321: MUSIC MAGAZINEMAGAZINE By Amy Moss
Masthead
Barcode, tells the reader the
price/date/issueCover line
Use of Flash
Other titles, to tell you different artists that will
be in the magazine (footer)
The main image
Artists name to draw in the target audience Red, Black and
white colours are used to contrast with the image.
The target audience for this
magazine would be aimed at 15-24
white males, but as they have differed the artists, it can appeal to either.
Also, with the artists along the bottom, it can attract both
females and males.
The background used blends in with the genre of music that Dizzee Rascal produces, as it’s graffiti and he is within the ‘rap’ scene of the music industry.
Cover 1 – NME, Dizzee Rascal Edition (Sept 2009)
‘NME’ masthead is the same colour as the one on the front
colour.
Bands are in the colour red and the page number is in black to keep with the colour scheme.
Editors introduction to the contents of
the magazine.
Enables the audience to pre-order the ‘NME’
magazine for a cheaper price, which makes the audience think they are getting
a good deal.
Banner at the top of the page to show
you what page your on, also includes
date for the reader.
Sub headings are in black and white to
attract the audience.
Image in the middle is used as an
attraction for the reader, because it’s a well known artist. Therefore it attracts the readers of NME because they are issuing you their
tour dates.
Image is also made to look like a retro
photograph, to blend in with the
rock ‘n’ roll theme the magazine has.
Contents Page 1 – NME (Sept 2009)
Main image is of Dizzee Rascal ‘tagging’ which
coincides with the cover line.
Page number and the NME logo at the bottom of the page.
Empty beer bottles and glasses knocked over show the wild and outrageous life that Dizzee Rascal leads an artist within
the ‘rap’ scene of the UK.
4 columns, and the text
wraps around the image of the radio.
Caption saying Dizzee to show that he is the main attraction in the
magazine.
By-line, so it shows the
credits for the photographer and the author of the article.
The Mise en scene is
created within this photo, through the background that Dizzee Rascal is in front. The graffiti tells
the audience about his lifestyle
before he became
famous. From being in prison to
writing music.
The picture is of him looking
behind, to show that his past is now behind him.
‘‘NME’ Magazine:NME’ Magazine:
The genre of music that NME tend to go with is indie/rock.
‘NME’ stands for ‘New Musical Express’. It has been published weekly since March 1952.
Their target audience is between 16-19 year olds.
Masthead in pink and yellow, to attract the
target audience which would be between the ages of 11-16 year old
girls.
Footer including an advertisement of the
posters that are included within the
magazine.
Iconic logo, ‘top of the pops’ could be
recognised by the illusion.
BBC trademark shows that it’s made by them,
also because the programme used to be
aired on the BBC.
“Will Shayne snog you?” is there to appeal
to the range of girls who buy the magazine, who are attracted to the
pop sensation that is Shayne Ward, it’s also
making you buy the magazine, as you
would be intrigued to whether he would.
Barcode, tells the reader the issue no, and the date. It can
also tell you the price of the magazine.
Tagline is used with slang to appeal to the
target audience. “bursting” shows
excitement.There isn’t a main
image of one celebrity, instead they’ve gone
with 4 different celebrities to appeal to the different genre of music there is. So the
audience isn’t restricted to one person, as a lot of teenagers or young
girls like more than one artist.
“Out of control” indicates a type of
rebellion that young girls would be
interested in, as most teenagers like to ‘break
the rules’ to be more like their icons.
The page is very busy and in comparison to
the NME contents page it doesn’t have the same amount of
writing, it has a lot of fun things and items to
win.
It appeals to the target audience because they’ve included
posters and jokes which make the
magazine fun and colourful in comparison
to NME.
The “win” section of the page gives the audience a sense of getting there money back from winning. Also the prize coincides with the genre of
the magazine, a ‘sound machine’.
The language they use on the contents page
includes words such as ‘ish...luverly
ladies...chitty-chat...pop-mos-phere’.
This appeals to the younger audience and
mainly girls because it’s colloquial language.
The logo for top of the pops is always at the bottom of the page,
next to the page number.
They also give away freebies within the magazine, so your friends can ‘swap’ things with you. This enables the target
audience to engage with people of a similar age and
have a middle ground of liking top of the pops.
BBC logo is still on the contents page, as BBC sponsor top of the
pops as they endorse the magazine.
The colours that they use are very bright and endearing. Its
aimed at girls, because pink is a generic colour for girls.
The type of font used in the magazine is very easy on the eyes,
so that you can see and read everything that’s going on the
page. So nothing distracts you. They have a very intimate relationship with the target audience, as the paragraph
written by the editor is ended with “love”.
Pull quote
The main image is of her in a medium/long
shot to show the outfit that she’s wearing. As she has a smile upon her face, it gives off a friendly and inviting vibe to the audience. It can also appeal to young boys because she is showing a lot of
flesh.
As the magazine edition is Christmas, they have used the game bingo because it involves numbered balls to revolve
around the festive theme. Also, by her holding them out to the audience, it’s inviting them to join in with the game.
In one of the Christmas
balls, there is a fans head who has written in to
ask Kelly Clarkson a
question. This is done
because it makes the
audience think that they can
have a chance of talking to Kelly, from a fans point of
view.
There is also a link to
‘Catch Kelly’ on the
programme, this enables the audience to watch their idol in action.
Also, advertises the BBC because TOTP is aired on the BBC.
They use colloquial language to appeal to their target audience. The font in which they use for this also stands out, and makes the page look fun and exciting. For example, in the box below Kelly Clarkson, they are using a task that involves the
audience to play along also.
The colours used on the double page
spread is green, yellow and pink.
These are neutral colours, and the pink allows the white writing to
stand out. This is because the
magazines target audience is young girls, therefore by
using pink and floral colours, it
appeals to them.
The footer at the bottom of the page entices the reader
to buy the magazine because they are showing
the bands within the magazine, as though you are getting more for your money.
The ‘Kerrang’ masthead at the top, has cracks through it to
show that the magazine has an edge, because broken items often resemble rebellion, and as rock is the main theme for this magazine, it fits perfectly.
The language in which they use on the front of
the magazine is appealing to the
audience because in comparison to a
magazine such as ‘totp’ they tend to be very
friendly and enticing. As Kerrang approach it
differently by telling the audience what will happen within the
magazine, and if they buy it. Which is
appealing to them.
The main image on the front cover is of the lead
singer from Foo Fighters, this is the most
important attraction to the target audience
because everything else works around his face.
Foo fighters are iconic to the rock/alternative
genre.
The colours in which they used are dark and the yellow makes the important aspects stand out, this is done for a
reason because black is something which you associate with mystery, and rock is a genre that can be quite edgy and
mysterious.
There are also a list of bands on the header, this
is the way that the magazine entices the
reader because they are well known bands, and
they offer the reader more at the bottom, which link
together.
The exclamation mark at the end tells the reader that they are trying to make a
statement to their audience.
The barcode at the bottom of the page enables the
target audience to buy the magazine.
Issue number and date.
Kerrang! Magazine also has a main image on the contents page, unlike top of the pops who have several and ‘NME’
who only have one. This means they have a chance to give the reader more. Which
appeals to the target audience because they usually include ‘funny’ captions at the bottom
of a gig photo.
The sub titles on this page are also made to stand out with yellow writing, just like on the front cover, so the audience are able to jump to the section they most
enjoy.
Kerrang also offer the readers a chance to subscribe to Kerrang
magazine, and they also offer an exclusive deal if you buy the
magazine. This enables them to broaden their target audience because many people suggest their magazines to friends, and
so on.
The 3 pictures that they have at the top, is their way of introducing new and upcoming artists, they do this because they are appealing to
the audience by supplying them with
music they know they will be interested with
because they are in the genre of the majority of
the artists that they advertise within the rest
of the magazine.
They also have a message from the editor to the target
audience, mainly using friendly language so they
can appeal to their audience.
The contents title at the top of the page is written in the font
of their trademark ‘broken’ font, to allow the magazine to
be recognisable.
The font colours that are used are white, red, and black.
This is because they are notorious
colours in which are associated
with the rock scene, they enable the reader to
distinguish the theme of the article.
There is a medium long shot of Lily Allen, this is for the reader to
associate with the article, it took up one page so they were able to include
information about her also.
The writing in which Lily Allen’s name is written in the font of
their trademark ‘broken’ font, to allow the magazine to be
recognisable.
There is a small introduction underneath the pull quote which allows the reader to find out in a couple of
sentences what the article is about, and who it is about, if they haven’t heard of them before.
The pull quote which they used as the title for the article is in
newspaper font, this is to appeal to the audience the main point Lily
Allen is trying to get across.
The dark make up that Lily Allen is
wearing is to show the controversy of
her personality, she is known to be
outspoken and very edgy. This bonds
well with the magazine because the genre is rock,
and they are showing a
rebellious artist.