Presentations from the GBG Dhaka & BD Tech Social event on September 29, 2012 in Dhaka, Bangladesh. Visit www.gbgdhaka.org and www.bdtechsocial.com for more details on the organizations and their events.
Mone%zing with AdSense Case Study (15 min) Nasir Uddin Shamim, CoFounder & CCO of DevsTeam Lessons from Google’s Power Search Course (15 min) TransEd team from TEDxDhaka GBG Community Update (5 min) Nash Islam & Salman Hossain, GBG Managers Mixer Intro to BD Tech Social (5 min) Fayaz Taher, founder of BD Tech Social & CEO of Infrablue Technologies Lightening Round Company Overviews (20 min) Seven BD companies presenHng Intro to BD Ventures (10 min) Shawkat Hossain, MD of BD Ventures Q&A on ECommerce in Bangladesh (30 min) Moderated by Fayaz Taher “Get to Know Each Other” Trivia (10 min) Everyone parHcipates! Pizza & Networking
Transcript
Mone%zing with AdSense Case Study (15 min) Nasir Uddin Shamim, Co-‐Founder & CCO of DevsTeam Lessons from Google’s Power Search Course (15 min) TransEd team from TEDxDhaka GBG Community Update (5 min) Nash Islam & Salman Hossain, GBG Managers
Mixer
Intro to BD Tech Social (5 min) Fayaz Taher, founder of BD Tech Social & CEO of Infrablue Technologies Lightening Round Company Overviews (20 min) Seven BD companies presenHng Intro to BD Ventures (10 min) Shawkat Hossain, MD of BD Ventures Q&A on E-‐Commerce in Bangladesh (30 min) Moderated by Fayaz Taher “Get to Know Each Other” Trivia (10 min) Everyone parHcipates! Pizza & Networking
N A S I R U D D I N S H A M I M
C O - F O U N D E R
O F D E V S T E A M
Google AdSense Best Practices
AdSense Earnings! An Overview!
Choose The Right Ad Units Best performing Ads are :
>336*280 Large Rectangle,
>300*250 Medium Rectangle and
>160*600 Wide Skyscraper!
>Enable Text & Rich Media Ads For Better CPC
Big is Better!
Format Your Ad Unites
>Make your Ads Background same as your Site’s Background!
>Make Your Ads Title Color as exactly what your Article Title is!
>The Ads Text Color & fonts would be same as your site’s text color & fonts!
Blend everything! Looking like an Ad is a fault by default!
Positioning Is The Real Fact!
>AdSense Ads work well in the body of Contents! Not in Sidebar or Header! >Large Rectangle just below the Title in right or Left aligned works the best!
>Ads just after the first paragraph works well too!
Stop Feeling Shy! Put Ads Above the Fold. Please!
Check How I Use Ad Units!
Another Site of Mine With Ads
Make Your Ads Targetable
>While Creating A New Ads Pallet; make this targetable to Advertisers.
>Ads a little but enticing description for each new pallets!
Placement Targeting & Adding Little Description Is Genius!
Improve Ads Relevancy! >Practice White Hat SEO & Helps Adsense Bots to Deliver Better Ads!
>Use Important Keywords in Heading like H1, H2 and so on!
>Reasonable number of Keywords in the body of Content.
>Publish High Quality and Longer articles. Better Ads would be showed up!
>Follow Google Webmasters Guideline!
More Relevant Ads Means Huge Potentials To Get A Click & So The Value!
Test Should Be Continued!
>Create Custom Channels.
>Re-position your Ads Unit.
>Use different type of Ads Unit.
>Check which colors of Ads work best to you.
� Use channels!
Never Try Those!
>Never Click on your own Ads! Google is damn strict on this issue.
>Don’t entice others to click on your Ads.
>Don’t publish any Copy Pasted /spinned/ rehashed article on your site.
>Don’t use copyrighted materials like images.
Stuffs Must Lead You To be Banned Permanently!
G B G - D H A K A D E V S T E A M
Thank You!
What is Education?!
Expose a human limited in time to the knowledge gathered by his/her culture""Understand, then solve problems & improve the human condition""It is a transformative experience"
What's wrong with education?!
1. Schooling vs. Experience"2. Teacher vs. Environment"3. Information vs. Knowledge"4. Competition vs. Collaboration"5. Being right vs. Becoming right"
What we have done?!We invited people by simply telling them this… "
True education is transformative. It helps us understand ourselves and "the world. It develops capacity, discipline and confidence. "
We are in the midst of a revolution in access to free and quality education. "The next step in that revolution is to enable collaborative learning, replacing the
age old competitive system that will transform everything as we know it. "Let's bring on that education revolution today! "
"
“ ”
What we have done?!We invited people by simply telling them this… "
True education is transformative. It helps us understand ourselves and "the world. It develops capacity, discipline and confidence. "
We are in the midst of a revolution in access to free and quality education. "The next step in that revolution is to enable collaborative learning, replacing the
age old competitive system that will transform everything as we know it. "Let's bring on that education revolution today! "
"
“ ”
Project 1: GOOGLE Power Search!
What we have done?!And we attracted a community of 100 people in less than 5 days!"
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Google Power Search Content!
Keywords Matter!
The Mid Class Assessment !
Interesting Google Stuffs!!
Operator: “site:”, “filetype:”"
Filter Image by Color"
Removing invasive results"
Conversion from searchbox"
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"
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We created out own Google cheatsheet"Google Zero to 60!!
The First Batch !
Lessons learned!Project 1: GOOGLE Power Search!
1. People are signing up, but not following-up"2. A few are autodidacts, most are not... yet"
3. Need periodic physical meetings (collaboration)"4. First acquire, then transfer. "
What we're working on?!Mapping free resources online to help Class 9th & 10th students locally
A project supported by!
GBG Dhaka Community Updates
Nash Islam & Salman Hossain GBG Dhaka Managers
Coming up for GBG Dhaka
• Event on Nov. 3 featuring a speaker from Google
• Internship program
• NewsleNer
Intro to BD Tech Social By Fayaz taher
Founder BD Tech
• Technology Community for startups, companies, entrepreneurs to promote Bangladesh Tech
• Network, share ideas, help
• PlaSorm for dialogue on innovaTon, entrepreneurship and internaTonal networking
• LighTng round PresentaTon/Pitch – Help develop pitch skills – We have an feedback form for your presentaTon from Judges which we will compile and send to you
– Take this as an opportunity to impress / find future partners, investors, you never know who is in the audience?
Content: - 1,000,000 words of world class health info (in English) - 100 health articles in Bangla - 80 unique articles in English and Bangla written by Maya Team and Community
Q&A forum for women to ask pertinent questions directly to medical and legal experts & the Maya user community - Full Launch Mid October - English & Bangla - Accessible from Desktop, Mobile (App + SMS)
Lightening Round: bGlobal Interac%ve
Samuel Bretzfield, CEO
Introducing bGlobal Sept 29th 2012
Introduction
§ bGlobal was established to provide “leading edge” outsourcing solutions to high tech, online media, creative and design agencies in the fields of Internet technology, software programming, electronic arts production and Business Process Outsourcing
§ bGlobal takes an active role in the creation, architecture, program management,
and implementation of eCommerce, SaaS driven platforms, social media driven online properties, mobile application programming, and back office processes
§ bGlobal’s interactive group offers outsourced: § Advanced Programming and Customized Software Development
§ Mobile Application Development § Online Marketing Services and Social Media Strategies
§ Branding Services and Creative Design § Interactive Strategic Consulting
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Clients
Services at a glance
§ Back Office Application Production and Programming § Interactive Web Application Development § Mobile Application Development § User Interface Design and User Experience Creation § Database and System Architecture Creation § Content Management System Integration § e-Commerce Integration § Search Engine Optimization § Facebook and Social Networking Applications § Interactive Business Consulting § Site maintenance and Support
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Contact
§ bGlobal USA (Los Angeles - Corporate HQ ) 5405 Wilshire Blvd Suite # 247 Los Angeles, CA 90036 Phone Number: +1 310 594 3637 "
§ bGlobal MENA (Bahrain) Flat 73, Building 8, Road 1901 Block 319 Exhibition Road Manama, Bahrain "
§ bGlobal ASIA (Dhaka) Building# 67/A, Road# 4, Block C Banani, Dhaka 1213 Bangladesh Phone Number: +88 01713 311193 "
Lightening Round: Biddy Bidz
Quazi Shafi Sunny
THE MODEL * Users pay for bids, rather than staTng the maximum amount they
are willing to pay for. * Each bid cost around $0.60. * Every Bid increases the Tme 1p. * Last Bidder wins when the bid Tmer reaches 0:00:00 Each Bid also increases the Tmer 10sec to 20sec. * Winner Pays final price reached before Tme finally ends.
The amount is fairly low since each bid increases the Price by 1p.
WHY BIDDYBIDZ? Our InnovaTons:
01: The Biddy Bidder *Tool that places bids for you between pre-‐determined set range. *Users are able to set their bids range and be acTvely involved in the aucTons while they are away from their systems.
02:The Biddy Meter *AcTve Bidders ojen start bidding on a product with an passionate intenTon to WIN. *Making them aware of the number of bids available in their account was a challenge, we innovated the biddy meter.
03: Buy It Now *We encourage our users to be acTvely involved in aucTons. *As an incenTve we offer 'Buy it Now' opTon where users can purchase the product at MSRP minus the cost of bids spend on the aucTon.
Lightening Round: G&R Case Study
Milon Nazimudaula, Chief Product Officer
Driving Video Views for TEDxDhaka Campaign Report: In-Banner Video Ads Client: TEDxDhaka Duration: 18 – 21 Sep 2012 Muhammad Nazimuddaula Chief Product Officer Green and Red Technologies Limited [email protected]
Bangladesh’s First & Only Digital Ad Network - Connecting Advertisers with an Online Audience @ Scale
3,000,000 Daily Impressions
90% Reach of Bangladeshis Online
Ad Network Creative Services
Social
2. Users click to watch video in the ad unit itself!
1. In-Banner Video ad (a first for Bangladesh) appears on leading sites targeting overseas only
3. Users could also click to watch the video in the TEDxDhaka YouTube page
How the campaign worked
The G&R campaign results in major uplift in views
Source: YouTube, G&R Ad Network
6,881 Combined Video Views Feb 26 – Sep 16, 2012
8,546 Combined Videos
Sep 17 – Sep 21, 2012
+25% Video Views in 5 Days
[ 275,000 Total Ad Impressions ]
4 TEDxDhaka (Feb 2012) videos selected: Ejaj Ahmed, Khaled Mahmud, Iraj Islam & Ivy H. Russell
BEFORE AFTER
Driving Video Views for TEDxDhaka Campaign Report: In-Banner Video Ads Client: TEDxDhaka Duration: 18 – 21 Sep 2012 Muhammad Nazimuddaula Chief Product Officer Green and Red Technologies Limited [email protected]
Lightening Round: Zakat Connect
Munazer Chowdhury, Root Digital
Do we give a poor fisherman fish as a gift or a net to earn a livelihood?
2.5% of savings is given to the needy as Zakat, the inbuilt charity system of Islam
THE IDEA THAT CAN CHANGE THE WORLD!
PLEASE US! facebook.com/zakatconnect Munazer A. Chowdhury
Our Vision……….. To energize the entrepreneurial ecosystem in Bangladesh.
Who We are…………. " BD venture limited is a venture capital company, which helps entrepreneurs reach their full potential and fulfill their dreams. We provide finance to enterprises to support the ir growth by participating as a shareholder in the company.
Who We are (cont…)
" Private limited company incorporated under Companies Act 1913
" Paid up capital BDT 100 million " Obtained No Objection certificates from
Bangladesh Bank and The SEC " Sponsor shareholders are reputed
organizations like Mutual Trust Bank, National Bank, Lanka-Bangla Finance, Midas, BGIC, Green Delta Insurance, Asia Paci f ic General Insurance, DataEdge & IPE Capital
What We Offer…………. " We invest in the form of equity to
growing businesses which empowers them to expand their operations. It is an alternative method of financing for companies that do not qualify for bank loans.
" We participate as a shareholder in the company and play an active role in the growth and nurturing of the company.
Terms of Financing…………
" Maximum ceiling: Tk 20 million " Minimum limit: Tk 2.5 million " Exit time: 5 years " Maximum stake in an investee company: 49% " Minimum stake in an investee company: 10%
Eligibility……..
" Age of business: minimum 1 year " Preferred sectors: Information Technology,
Eligibility (cont..) " Firm Size: " bd venture limited will invest in small and medium size enterprises, as defined by Bangladesh Bank. It has to be a private limited company or in case of firm, the entrepreneur will be ready to register as private limited company as and when bd venture makes its investment
Mode of Operation………. " bd venture comprises office staff and a board of directors who are responsible for overseeing and approving the applicaTon process. They look over the proposal, financial statements, projecTons, interview the owner, visit the operaTons, gather various other informaTon to assess if the business is worth invesTng in. Ajer that assessment, bd venture will negoTate with the project promoter/business owner and come to an agreement. The details of the memorandum of understanding must be agreed upon by both the parTes. The staff of bd venture will regularly monitor the sales, growth and other financials to see how well the business is performing.
Mode of Operation (cont.)
" By investing in a business, bd venture effectively becomes part owner of the business. The investee company will not have to repay the capital; rather, the venture capitalist expect to take a return on capital gains. The investee company will have a sizeable amount of money to work with, while the venture capitalist takes an active role in managing the company to ensure its success.
Exit route………. " Ajer a certain Tme has passed and the investment has been realized, bd venture will sell its shares to:
" Sponsor (the original entrepreneur) " Third party (Mutually agreed by both bd venture and investee company)
