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Presented by: Jennifer L. Pricci Account Executive, WHTZ-FM Z100 NY.917.542.5620 | NJ.201.209.6220 | Cell.646.246.5176 [email protected] www.Z100.com
Presented by:
Jennifer L. PricciAccount Executive, WHTZ-FM Z100
NY.917.542.5620 | NJ.201.209.6220 | [email protected]
www.Z100.com
Presented by:
Jennifer L. PricciAccount Executive, WHTZ-FM Z100
NY.917.542.5620 | NJ.201.209.6220 | [email protected]
www.Z100.com
Source: 2007 Research Director, Inc.
Target: A18-34Median Age: 24
Format: Urban Contemporary61% Female / 39% Male
66% Black, 22% Hispanic, 13% Other
Target: A18-34Median Age: 26
Format: Contemporary Hits Radio64% Female / 36% Male
12% Black, 24% Hispanic, 63% Other#1 Morning Show in NY A25-54!
Target: A25-54Median Age: 45
Format: (New York’s Only) Classic Rock32% Female / 68% Male
3% Black, 7% Hispanic, 90% Other
Target: A25-49Median Age: 36
Format: Rhythmic Adult Contemporary54% Female / 46% Male
13% Black, 34% Hispanic, 53% Other
Target: A25-54Median Age: 49
Format: Adult Contemporary66% Female / 34% Male
17% Black, 15% Hispanic, 68% Other
Source: 2007 Research Director, Inc.
25 35 45 55+
Male
Female
Z100 is Grown Up!While strong with the 12-17 portion of the New York market, Z100 is truly an adult radio station. On a Mon-Fri 6a-7p AQH basis, 82% of Z100's listening comes from Adults, with 25-34 being the station’s largest demo cell. The average age of Z100's listener is 31 years.
Audience CompositionIn an average week, almost eighteen percent (17.9%) of the “Other” New York population ages 12+ tunes to Z100.
This is also strong in target cume demos. In an average week, WHTZ-FM reaches:
Ζ 54.8% of all “Other” Women 18-24 - #1 in the marketΖ 40.4% of all “Other” Women 25-34 - #1 in the marketΖ 44.5% of all “Other” Persons 18-24 - #1 in the marketΖ 31.7% of all “Other” Persons 25-34 - #1 in the market
Source: 2007 Research Director, Inc.
New York’s #1 Hit Music StationZ100 is a consistent leader in the New York market. While other stations constantly move up and down the ranker, Z100 maintains its leadership position.
Source: 2007 Research Director, Inc.
Z100 CUME Adults 18 – 49Monday – Sunday 6AM – 12Mid
Source: 2007 Research Director, Inc.
Z100 Has the Competitive EdgeZ100 has the clear advantage over our biggest competitor, WPLJ-FM across all demographic groups!
CUMEMonday – Sunday 6AM – 12Mid
Reaching the Right Demo CellsZ100's audience is not over dependent on a single demo cell, but is spread across numerous important demo cells.
Daypart ConsistencyZ100 reaches a large audience of 18-49 year old consumers in every daypart. Few stations are successful at holding a top rank in every daypart all week long.
Strong Exclusive CumeExclusive listeners are those consumers who tune only to one station during a given daypart. Z100 is a strong station for reaching exclusive listeners in the market. Z100 reaches 123,700 Adults 18-49 each week who listen exclusively to WHTZ-FM, ranking #1.
Source: 2007 Research Director, Inc.
High Household Incomes1 out of every 2 of Z100's female 18-49 listeners live in a household with an annual income that exceeds $75,000 (Cume, Mon-Sun 6AM-12M). And, Z100 is a top station reaching Adults and Women of all ages who live in households with an annual income of $75,000+.
Source: 2007 Research Director, Inc.
Reaches At-Work ListenersZ100 is a great place to target your customers during the busy workday. On a M-F 9A-5P Cume basis, Z100 ranks #3 with Women 18-49.
Great In-Car ListeningZ100 is a top way to influence in-car listeners. This great delivery follows across all major demos. On a M-F 6A-10A+10A-3P AQH basis, Z100 ranks:
Ζ #1 with Women 18-49Ζ #1 with Adults 18-49Ζ #2 with Men 18-49
Great Away-From-Home Listening45% of Z100's Women 18-49 listening is done either in-car or away fromhome.
Source: 2007 Research Director, Inc.
Source: 2007 Research Director, Inc.
Nights
7p-12m
12M-6a
10a-2p
6a-10a
M T W TH F SA SU
“PRIME”
1,475,700 Total Listeners A 18-49
WeekendSa/Su 6a-12m
1,145,500 Total Listeners A 18-49
Evening/WeekendDelivers77% ofPRIMEAudience!
2p-7p
Z100’s A 18-49 Nights and Weekend listenership of 1,145,500
is larger than most stations PRIME Listenership!
WINS 980,900WQHT-FM 960,400WPLJ-FM 797,700WCBS-FM 639,100WNEW-FM 450,000KFNY-FM 430,500
Reaching Full-Time EmployeesPersons who are employed full-time are going to be those consumers who are more likely to have spending power. These are the consumers who are going to be able to purchase your products or services. On a Cume total week basis, Z100 ranks #1 with Women 18-49 who are employed full-time.
Educated ListenersZ100 is unmatched at reaching Adult college graduates. On a Cume total week basis, Z100 ranks:
Ζ #1 with Women 25-49Ζ #1 with Women 18-49
Source: 2007 Research Director, Inc.
Reaching Consumers In PlayResearch shows consumers who are in a positive mindset are more apt to remember your messaging… Z100 hosts more live events than any other station in the country, offering marketers face-to-face engagement with their target consumers and the unique opportunity to align their brand with consumers’ greatest passions.
National PartnersZ100 and Clear Channel NY maintain relationships with national print partners and online photo journalists adding legs to any grassroots campaign to give it that national reach!
The Sky’s The Limit with Clear Channel New York OnlineUnique and customizable online capabilities offer marketers the ability to align with multiple stations in the powerful Clear Channel NY cluster offering access to millions of consumers across the nation tapping into our exclusive online content and offerings!
Source: 2007 Research Director, Inc.
The Clear Channel NY DatabaseOnline properties leveraging our vast database delivers incredible reach.
Source: 2007 Research Director, Inc.
1.3 million members in CCNY database 455,793 members in email database
9.9 million average monthly pageviews 734,415 average monthly uniques
1.2 average monthly streaming sessions 259,616 average monthly streaming cume 61.3 hrs average monthly streaming TSL
Source: 2007 Research Director, Inc.
Z100.com 826,947 members in ZVIP Database
231,517 members in ZVIP Email Database 5.6 million average monthly pageviews
446,000 average monthly uniques
Q1043.com 166,396 members in Q Workforce Database
65,953 members in Q Workforce Email Database 1,572,588 average monthly pageviews
74,910 average monthly uniquesKTU.com
197,386 members in A List Database 78,693 members in A List Email Database
780,840 average monthly pageviews74,910 average monthly uniques
1067litefm.com 130,823 members in Lite fm Database
49,983 members in Lite fm Email Database 950,009 average monthly pageviews
75,084 average monthly uniques
power1051fm.com 63,107 members in Power Playaz Database 29,647 members in Power Email Database
988,954 average monthly pageviews86,258 average monthly uniques
Just a Sampling of OpportunitiesAsk me how we can customize our combination of online properties your brand taps into in order to reach your attentive and captive target consumer by leveraging our exclusive, sought-after content.
Ζ STRIPPED is an exclusive in-studio performance series created for artists who thrive on performing without the typical studio and video embellishments, this content is exclusive to Clear Channel.
Ζ Sneak Peek- Exclusive music from your favorite artists BEFORE it's available in stores.
Ζ In-Concert Live & On Demand-Get a front row seat to watch concert footage of your favorite artists.
Ζ Music on Demand- Allows listeners to hear music before you can buy it in stores. It is also an opportunity to hear music that is currently available in stores from today's hottest artists.
Ζ NEW-A Star making vehicle showcasing tomorrow’s biggest artistsΖ Podcasting Unique Viral content as podcasts may be sharedΖ Streaming Banners Listen to your favorite radio station live on your
computer. Ζ Email Blast Sponsorship sent to opt-in database membersΖ Keyword Compliments on-air messaging providing a shortcut to
finding important information about you (powered by Google)
The integrated marketing opportunities with Z100 and Clear Channel properties are endless!
Coming from an experiential marketing background,
I know that when afforded the opportunity to dig deeper into your plans I will be able to provide
a turn-key customized solution that deliverson your various marketing objectives!
Account ExecutiveZ100 WHTZ-FM
NY.917.542.5620NJ.201.209.6220
www.Z100.com
Account ExecutiveZ100 WHTZ-FM
NY.917.542.5620NJ.201.209.6220
www.Z100.com
