Enhanced Performance. Enduring Results.1
Richard Larson, PMP, CBAP, PMI-PBAPresident and FounderWatermark Learning
@Rich_Larson
bapmtraining
Enhanced Performance. Enduring Results.©
Define what entrepreneurship means as it applies to business analysis
Discuss typical entrepreneurial types and traits and how BA skills can contribute to business growth and competiveness
List the keys to being a successful entrepreneur or intrapreneur
After this presentation you will be able to:
Enhanced Performance. Enduring Results.©
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Enhanced Performance. Enduring Results.©
Adapted from “10 Things Entrepreneurs Need to Know about Intrapreneurship,”by Murray Newlands, www.inc.com
Answer: Usually Sometimes Rarely
Enhanced Performance. Enduring Results.©
“Entrepreneurs are everywhere.” Eric Ries, The Lean Startup
Enhanced Performance. Enduring Results.©
Someone who “undertakes” something and “assumes risks”
“An individual who, rather than working as an employee, runs a small business and assumes
all the risk and reward of a given business venture, idea, or good or service offered for
sale. The entrepreneur is commonly seen as a business leader and innovator of new ideas and business processes.” Source: investopedia
http://www.investopedia.com/terms/e/entrepreneur.asp
Enhanced Performance. Enduring Results.©
Enhanced Performance. Enduring Results.©
“Lifelong” Entrepreneur
“Reluctant” Entrepreneur
“Elder”preneur
Brian Quittner
Linda NagamineLevi StraussCoco Chanel
Judy and Steve Soldinger
???
Enhanced Performance. Enduring Results.©
Someone who “undertakes” something without the same risk
“An inside entrepreneur, or an entrepreneur within a large firm, who uses entrepreneurial
skills without incurring the risks associated with those activities. Intrapreneurs are usually
employees within a company who are assigned a special idea or project, and are instructed to develop the project like an entrepreneur would.” Source: investopedia
http://www.investopedia.com/terms/i/intrapreneur.asp
Enhanced Performance. Enduring Results.©
My Intrapreneurial Journey: Part 1…
Enhanced Performance. Enduring Results.©
”Smart companies want you to become
an intrapreneur because it fuels
business growth and allows them to gain a
competitive advantage in their
industry.”
“Why Companies Want You to Become An Intrapreneur” by Dan Schawbel, Forbes Magazine, Sept. 9, 2013
Enhanced Performance. Enduring Results.©
Change Change Change
Organization Direction and Strategy
Process Improvement
Projects & Programs
BreakthroughInnovation
Enhanced Performance. Enduring Results.©
“Why Companies Want You To Become An Intrapreneur” by Dan Schawbel, Forbes Magazine, Sept. 9, 2013
Enhanced Performance. Enduring Results.©
Alan Wizemann, Target Corp.
Sarah Peterson, Target Corp.
Enhanced Performance. Enduring Results.©
Types of Opportunities
Motivation
Internal Politics
From The Lean Enterprise by Trevor Owens and Obie Fernandez
My Intrapreneurial Journey: Part 2…
Enhanced Performance. Enduring Results.©
BA Skills and talents are the most important for Product Management
…and for innovation and startups
BA Skills and Talents
Enhanced Performance. Enduring Results.©
Entrepreneurial Trait/Skill BA Trait/Skill
Innovation Analyzing, proposing, and designing new solutions to meet business needs
Problem-solving Problem definition, Root-cause analysis, Brainstorming
Observation and experience Observation skills, especially participant observation, Benchmarking
Product testing Ensuring all requirements and product features are tested
Influencing skills Influencing stakeholders, Especially needed to be treated as a trusted advisor
Communication skills Asking great questions and listening carefully to answers, both content and affect of them
Portions adapted from The Reluctant Entrepreneur by Michael Masterson
Which of these do BAs have?
Enhanced Performance. Enduring Results.©
CTA #1: How can I apply my BA skills in an
entrepreneurial way?
Enhanced Performance. Enduring Results.©
Inspiration Passion Commitment
Entrepreneurial Keys
Enhanced Performance. Enduring Results.©
Inspiration Passion Commitment
Entrepreneurial Keys
“Success is often the result of taking a misstep in the right direction.“Al Bernstein
Enhanced Performance. Enduring Results.©
“Just because there’s another product on the market like yours doesn’t mean you can’t be a player. Just create a better product.”
Liz Lange, founder of Liz Lange Clothes,Creating a Business You’ll Love
Enhanced Performance. Enduring Results.©
“Every successful business begins with a good idea.”
Michael Masterson, The Reluctant Entrepreneur
vs.
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What do these examples have in common?
Enhanced Performance. Enduring Results.©
What else do these examples have in common?
Enhanced Performance. Enduring Results.©
So…What Inspires You?
Enhanced Performance. Enduring Results.©
Inspiration Passion Commitment
Entrepreneurial Keys
Enhanced Performance. Enduring Results.©
Mary Jo Cook Suzanne Sengelmann
Enhanced Performance. Enduring Results.©
Sustains us through
slow times
Fuels our commitment
Customers sense it
Entrepreneurial Passion
Loving what we do
Enhanced Performance. Enduring Results.©
“Entrepreneurial passion is never having to say you are bored.”
What are YOU passionate about?
Enhanced Performance. Enduring Results.©
bhgrealestateblog.com
CTA #2: How can I act more entrepreneurial?
Enhanced Performance. Enduring Results.©
Inspiration Passion Commitment
Entrepreneurial Keys
“Success is 10 percent inspiration and 90 percent perspiration.”Thomas Edison
Enhanced Performance. Enduring Results.©
“It’s about people, and people connecting with each other in their day-to-day lives.” Craig Newmark, from Creating a Business You’ll Love
“The craigslist community has grown exponentially…but our philosophy about how we run it hasn’t changed at all.”
Enhanced Performance. Enduring Results.©
Confidence Courage Commitment
Competence
Cognizance
“Well Done is better than Well Said.”
Benjamin Franklin
Enhanced Performance. Enduring Results.©
My Intrapreneurial Journey: Part 3…
”Passion isn’t quite enough. You have to do the hard work,
and the research.” Liz Lange from Creating a Business You’ll Love
Enhanced Performance. Enduring Results.©
Your calls to action (PACE Yourself): P – Prepare yourselfA – Analyze opportunitiesC – Commit to your opportunityE - Evaluate your venture
Enhanced Performance. Enduring Results.©
Define what entrepreneurship means as it applies to business analysis
Discuss typical entrepreneurial types and traits and how BA skills can contribute to business growth and competiveness
List the keys to being a successful entrepreneur or intrapreneur
After this presentation you should now be able to:
Enhanced Performance. Enduring Results.©
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Resources--The Influencing Formula:
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--Realizing Value – The Latest Trend or Here to Stay?(Article Series on BA Times and Project Times) by Elizabeth Larson and Richard Larson
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Enhanced Performance. Enduring Results.©
Creating a Business you’ll Love – Top Entrepreneurs Share their Secrets, 2011, edited by Ronnie Sellers, Sellers Publishing, Inc. Group Genius, 2007, by Keith Sawyer, Basic Books.The Innovation Strategy Big Companies Should Pursue,” by Tony Davila, Harvard Business Review, June 2014.The Lean Enterprise: How Corporations Can Innovate Like Startups, 2014, Trevor Owens and Obie Fernandez, John Wiley and Sons.The Lean Startup, 2011, Eric Ries, Random House Inc.The Reluctant Entrepreneur, 2012, Michael Masterson, John Wiley and Sons.Your Small Business Adventure, 2014, James W. Halloran, The American Library Association.
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