EMTEC www.emtecelectronics.com [email protected]7607 Green Meadows Drive Lewis Center, Ohio 43035 t: 740.549.6999 f: 740.549.6643 Press Release EMTEC Launches Kooky USB Drives, Based on Popular Kooky Klickers TM Brand EMTEC launches its latest line of USB flash drives, modeled after the popular character pens known as Kooky Klickers TM . Columbus, OHIO December 26, 2008 – EMTEC, a leading manufacturer of USB flash drives and accessories, has officially launched Kooky USB Drives. Based on the popular character pens known as Kooky Klickers TM , Kooky USB Drives feature a range of fun and unique personalities. Each Kooky USB Drive is based on one of the uniquely named and numbered Kooky Klickers pens, and collections of USB drives are released in limited edition “Waves.” Each drive is marked with a holographic sticker to affirm its authenticity. “e Kookys’ distinctive shape, design, color and range of unique personalities make them a perfect fit for other Kookys products,” said Brent Reese, Founder and Senior Vice President of Courage International, rights holder and marketer of the Kooky Klickers. “We are very excited to partner with EMTEC to apply the Kooky brand to their USB drives.” “It is our goal that Kooky USB Drives become the next big trend,” said Chris Mack, EVP Sales & Marketing, EMTEC, North America. “Kooky USB Drives have the opportunity to carve their own niche in the flash market. We foresee them being very popular with technology users who are seeking the fashionable alternative to the standard USB drive. Kookys are a highly recognizable trademark and EMTEC is excited to partner with such a distinctive brand.” Each Kooky Klicker collectible pen is uniquely named and numbered, and collections are released in limited edition “Krews.” With millions of Kooky Klickers sold since they hit the market in 2002, the Kooky Klickers were recently recognized as one of “Ten Hottest Toys at Retail” by industry trade publication Toy Book. Kooky USB Drives, which share the unique personalities that has made this brand so popular, are an ideal storage solution for stylish technology users. Kooky USB Drives are currently available at over 1,200 Office Depot retail locations throughout the United States. In addition to Kooky USB drives, the Kooky brand has expanded into a full line of licensed products. As worldwide licensing agent, 4Kids Entertainment is developing a comprehensive licensing program for the Kooky brand.
EMTEC Launches Kooky USB Drives, Based on Popular Kooky KlickersTM Brand
EMTEC launches its latest line of USB flash drives, modeled after the popular character pens known as Kooky KlickersTM.
Columbus, OHIO December 26, 2008 – EMTEC, a leading manufacturer of USB flash drives and accessories, has officially launched Kooky USB Drives. Based on the popular character pens known as Kooky KlickersTM, Kooky USB Drives feature a range of fun and unique personalities.
Each Kooky USB Drive is based on one of the uniquely named and numbered Kooky Klickers pens, and collections of USB drives are released in limited edition “Waves.” Each drive is marked with a holographic sticker to affirm its authenticity.
“�e Kookys’ distinctive shape, design, color and range of unique personalities make them a perfect fit for other Kookys products,” said Brent Reese, Founder and Senior Vice President of Courage International, rights holder and marketer of the Kooky Klickers. “We are very excited to partner with EMTEC to apply the Kooky brand to their USB drives.”
“It is our goal that Kooky USB Drives become the next big trend,” said Chris Mack, EVP Sales & Marketing, EMTEC, North America. “Kooky USB Drives have the opportunity to carve their own niche in the flash market. We foresee them being very popular with technology users who are seeking the fashionable alternative to the standard USB drive. Kookys are a highly recognizable trademark and EMTEC is excited to partner with such a distinctive brand.”
Each Kooky Klicker collectible pen is uniquely named and numbered, and collections are released in limited edition “Krews.” With millions of Kooky Klickers sold since they hit the market in 2002, the Kooky Klickers were recently recognized as one of “Ten Hottest Toys at Retail” by industry trade publication Toy Book. Kooky USB Drives, which share the unique personalities that has made this brand so popular, are an ideal storage solution for stylish technology users. Kooky USB Drives are currently available at over 1,200 Office Depot retail locations throughout the United States.
In addition to Kooky USB drives, the Kooky brand has expanded into a full line of licensed products. As worldwide licensing agent, 4Kids Entertainment is developing a comprehensive licensing program for the Kooky brand.
EMTEC, the inventor of the first magnetic tape for audio recording, boasting more than seventy years of experience, is a widely recognized brand in Europe and now in the United States. EMTEC offers a large range of consumer IT solutions, from USB flash drives to netbooks. For more information, please visit www.emtecelectronics.com.
About Courage International
Based in Las Vegas, Nevada, Courage International was founded in 1989 and is now part of the Ultra Pro Corporation of global brands and companies. Courage Interna-tional specializes in designing and marketing unique and innovative products such as the Kooky Klickers collectible pens to retail outlets throughout the world. Visit the world of Kookys online at www.kookys.com.
About 4Kids Entertainment
With U.S. headquarters in New York City, regional offices for its trading card business in San Diego, California and international offices in London, 4Kids Entertainment, Inc. (NYSE: KDE) is a global organization devoted to the creation, development, production, broadcasting, distribution, licensing and manufacturing of children’s entertainment products. Additional information is available on the www.4kidsentertainment.com corporate web site.
Great design and peace of mind, at a price you can afford.
�at is EMTEC’s mission. Active in over 23 countries with distribution in 70, EMTEC prides itself on a 70-year history of creating innovative products that embody our spirit: to capture, protect and share the most valuable moments of daily life.
Whatever the technology or media, EMTEC commits to providing hassle-free, secure and stylish solutions that make technology easy to use and satisfying to the consumer. �at is what we sum up in our brand signature: l'émotion technologique.
Innovation calls for greater peace of mind.
In today's digital world, consumers are more creative and demand more advanced tech-nologies to express themselves. EMTEC answers the call with the lastest technological developments, while making sure that the products we develop are also secure and easy to use. Because we understand the value of your data, our greatest concern is your trust and peace of mind.
A brand with attitude.
Style and attitude are part of the EMTEC brand values. Our products are not only smart, their sexy, intuitive design reflects the modern lifestyle you choose when you make the purchase.
Technology within your reach.
To ensure that everyone can benefit from the newest technologies, EMTEC offers the most innovative products at an affordable price and with industry leading technological expertise.
• 1934: Invention of the first magnetic tape for audio recordings • 1953: Launch of consumer tape products for audio recordings • 1966: Start of Audio-Cassette production • 1973: Start of Floppy Disc production • 1977: Start of Video-Cassette production • 1996: BASF Magnetics becomes an independent Inc. Launch of the CD-Recordable range • 1997: New company name: EMTEC Magnetics • 1999: Launch of the DVD-Recordable range • 2000: World-wide introduction of the EMTEC brand • 2001: Launch and marketing of the DiskOnKey USB keys in Europe, via a pan-European distribution contract with M-Systems • 2002: Introduction of the Intuix brand in Europe. • 2006: Acquisition by Dexxon Group and extension of the product range, with a focus on mobile storage products from the Intuix catalogue. • 2006: #1 selling brand of USB keys in France (Source: GFK) for 5 years, Intuix places its technological expertise under the EMTEC umbrella to create a collection of modern and lifestyle products • 2008: Launch and marketing of Kookys USB Drives • 2009: Launch of EMTEC Gdium Netbooks
EMTEC’s product portfolio offers a large assortment of consumer electronic solu-tions, from USB flash drives to portable netbooks. Our main product categories include:
• USB Flash Drives • Flash Memory Cards • Kookys Branded Flash Products • Netbook Computers - launching in 2009
