PRESTIGE CHATTER MARCH 2016 After being in business for 19 years and many months of development, we are proud to announce a new brand identity - a modern interpretation of Prestige’s wonderful heritage. The release of the new logo and visual brand marks a significant milestone and start of a new era for our company. It signifies our vision and ambition for the future, and our commitment to helping customers stay competitive in the pet care industry with, improved service, innovative products and retailing solutions. The new logo embodies the fundamental diamond shape and colour of our original logo. We’ve given the logo a modern interpretation of the paw which also symbolises a 3 pointed crown, representing our commitment to quality and our prestigious heritage. The font is contemporary and simple, representating our straightforward vision for partnering our customers and their future growth. The industry is evolving and we need to move forward with it, while still retaining our values. PRODUCTS PETS LOVE SNAPSHOT BRAND REFRESH ELEMENTS LEFT: COMING SOON...PRESTIGE PET PRODUCTS NEW LOOK WALL DECALS MIDDLE: HERE NOW...PRESTIGE PET PRODUCTS NEW LOOK SALES OFFERS BROCHURE RIGHT: COMING SOON...PRESTIGE PET PRODUCTS NEW LOOK STATIONERY & CATALOGUE 02-12 MARCH-PRINT.indd 1 23/02/2016 10:09:42 AM
Transcript
PRESTIGE CHATTERM A R C H 2 0 1 6
After being in business for 19 years and many months of development, we are proud to announce a new brand identity - a modern interpretation of Prestige’s wonderful heritage.
The release of the new logo and visual brand marks a significant milestone and start of a new era for our company. It signifies our vision and ambition for the future, and our commitment to helping customers
stay competitive in the pet care industry with, improved service, innovative products and retailing solutions.
The new logo embodies the fundamental diamond shape and colour of our original logo. We’ve given the logo a modern interpretation of the paw which also symbolises a 3 pointed crown, representing our
commitment to quality and our prestigious heritage.
The font is contemporary and simple, representating our straightforward vision for partnering our customers and their future growth. The industry is evolving and we need to move forward with it, while
still retaining our values.
PRODUCTS PETS LOVE
SNAPSHOT BRAND REFRESH ELEMENTS
LEFT: COMING SOON...PRESTIGE PET PRODUCTS NEW LOOK WALL DECALS
MIDDLE: HERE NOW...PRESTIGE PET PRODUCTS NEW LOOK SALES OFFERS BROCHURE
RIGHT: COMING SOON...PRESTIGE PET PRODUCTS NEW LOOK STATIONERY & CATALOGUE
02-12 MARCH-PRINT.indd 1 23/02/2016 10:09:42 AM
TEAM TALK
AIRR / TUCKERS CONFERENCE: CELEBRATIONS GALORE
Our team were in full-swing at the AIRR / TUCKERS Conference and Trade Show on 8 & 9 February. AIRR celebrated 10 years and we were there to enjoy the great celebrations, but to also meet their members and showcase the Prestige Pet Products range.
RIGHT: THE PRESTIGE PET PRODUCTS TEAM - NATIONAL SALES MANAGER, JANE SYMES, BUSINESS DEVELOPMENT MANAGERS RANDAL NICHOLSON & NICOLE MARKS, MANNING THE AIRR / TUCKERS STAND.
PRODUCTS PETS LOVE
Kegan Rawlins joins our team as National Key Accounts Manager. He has years of experience in sales, customer relationships and retail environments. We know he will be an asset to our team and to your business. Kegan’s contact details can be found below:
March 13th 2016, will mark our Marketing Coordinator, Becki Mulcair’s participation in The Worlds Greatest Shave!
If you would like to sponsor Becki, you can find her World’s Greatest Shave page here:
http://myleukaemiafoundation.org.au/beckimulcair
KEGAN
BECKI
PRESTIGE PET PRODUCTS
LEFT: PRESTIGE PET PRODUCTS NETWORKING WITH CUSTOMERS.
CENTER: PRESTIGE PET PRODUCTS MARKETING STRATEGIST PAM BECKER, AND NATIONAL SALES MANANGER JANE SYMES WITH PETER LAW.
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INDUSTRY TRENDSBird owners are following the popular trend of humanisation, at home. They want to be assured that their pet’s food is nutritious, looks attractive and appealing, just like their own food. This trend is based not just on sight, but also smell. Many bird owners are reporting that they taste the food they feed to their birds as well.
Source: Pet News.
NEW PRODUCT ANNOUNCEMENT
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Air Prey Wand by Jackson Galaxy.
Get your frisky feline soaring and pouncing. Suitable for cats
with air pursuit interests.Product code: 91-31121. Refer to pricing sheet overleaf.
Indulge Argon Oil by Biogroom.
Daily leave-in conditioner that aids brushing for healthy
skin and coat.Product code: 85-34412. Refer to pricing sheet overleaf.
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PRODUCTS PETS LOVE
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2.
4. Mojo Maker Air Prey Toyby Jackson Galaxy.
Pairs with the Jackson Galaxy Air Prey Wand. Assorted
colours. Product code: 91-31126. Refer to pricing sheet overleaf.
Rhoni the Rhinoby Tuffy Mighty Toys.
New from the Tuffy Safari Series. Soft, yet mighty strong, Rhoni is crafted from durable & flexible materials. Machine
Stay on trend with the growth in the health & wellness category, in particular, dental hygiene. Cross merchandise an assortment of any new products - especially singles priced for trial. Pair with foods and other consumables, with a reminder that all pets can use some dental support, as part of their care.
Try selling a JW Hol-ee Roller with a dental breath treat inside. This merchandising display doubles up as stimulation and dental hygiene, all in-one!
PERFECT PAIR! CREATE A SMALL DENTAL TREAT DISPLAY, AT THE BOTTOM OF THE TOY RACKS / HOOKS . OR DISPLAY VERTICALLY DOWN ONE ROW, NEXT TO TREAT RELEASING TOYS.
Refer to pricing sheet overleaf.
HOT MERCHANDISING TIP:
DATE CLAIMER
PRESTIGE PET PRODUCTS OPEN DAY:
When: Tuesday 15 March 2016, 10:00am - 6:00pmDon’t forget to join us for our Showroom Open Day, to meet the team and view the Prestige Pet Products 2016 Range. Queensland customers, keep an eye out for your invitation in the mail.
To RSVP your spot at the Open Day, please respond by Thursday, 10 March to [email protected]
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