CONTENT MANAGEMENTCHARITY CLIENTS
ALS ICE BUCKET CHALLENGE
“Combination of competitiveness, social media pressure, low barriers to entry and online narcissism
OF USERS LEAVE WEBSITES BECAUSE IT TAKES TOO MANY CLICKS
TO GET TO WHAT THEY WANT
83%
OF USERS NEVER RETURN TO A WEBSITE BECAUSE IT WAS TOO
HARD TO USE
40%
INCREASE IN LOAD TIME DECREASES SALES BY 1%
100MSEVERY
» No one screen size has more than 20% of the market share
» Mobile-based searches make up one quarter of all searches online
DON’T BE A SLAVE TO TECHNOLOGY
KEEP THINGS SIMPLE
PROVIDE MULTIPLE TOUCH POINTS