Principles of
Public-Private Partnerships for
Real Estate & Economic DevelopmentPREPARED FOR
LELAND CONSULTING GROUP Urban Strategists
PREPARED BY
Principles of Public-Private Partnerships 2
• Introduction
• Real Estate Development:
Principles and Process
• Public-Private Partnerships: How and Why?
• Public-Private Partnership Case Studies:
• Otay Mesa
• Riverplace
• Tualatin Commons
PRESENTATION OUTLINE
Principles of Public-Private Partnerships 3
INTRODUCTION
Leland Consulting Group: What we do
Work with public & private sector real estate executives to solve tough problems and:
Stimulate economic success Make great urban places Enhance the human
experience
Principles of Public-Private Partnerships 4
INTRODUCTION
Professional Services Strategic Planning Market Research/Analysis Economic and Demographic
Forecasting Land Use Strategies Development Programming Negotiations and Deal Structuring Public-Private Partnerships Financial Analysis Regulatory Approvals Litigation Support Project Management
Principles of Public-Private Partnerships 5
DAVE LELAND
40 years industry experience as• Developer• Consultant• Advisor• Owner
Blend of public and private clients Geographic focus: west coast,
national, international Counselor of Real Estate (CRE) Frequent ULI panelist and speaker Mixed-Use, Smart Growth leader
Real Estate Development:
Principles and Process
Principles of Public-Private Partnerships 7
Developer Experience
Financial Capability
Design Excellence
CommunityGoals
Success
Public-Private Partnership
SUCCESSFUL PROJECTSSuccessful public-private development projects require a holistic and balanced approach
Principles of Public-Private Partnerships 8
Design Feasibility Implementation
Feasibility Design Implementation
Backwards
A Bit Better
Best – Iterative, Holistic, and Multidisciplinary
Preliminary Feasibility
Design
Preliminary Financial Analysis Outreach
Market Assessment
Political Evaluation
Design
Financial Feasibility
Implementation
DEVELOPMENT IS AN ITERATIVE PROCESS
Principles of Public-Private Partnerships 9
MARKETS ARE UNFORGIVING
Markets are people & their• Needs• Desires• Ability to pay• Willingness to pay
With choice, positive price – value is essential
People reject places and products that are not responsive to their needs, desires, or budget
Principles of Public-Private Partnerships 10
MARKETS CHANGE
Source: Legg Legg Mason Wood Walker, Inc. and Leland Consulting Group
Positive But Tight
Construction
Long-Term Average Vacancy
Phase II - Expansion
Phase IV - Recession
Phase III – Hypersupply
Phase I - Recovery
• Increasing Vacancy • New Construction
• •
• Declining Vacancy • New Construction
• Increasing Vacancy
• More Completions
Negative Rental Growth
Below Inflation Rental Growth
Rents Rise Rapidly Toward New Levels
High Rent Growth In Market
Rent Growth Declining
Below Inflation & Negative Rent Growth
Declining Vacancy No New Construction
10
14
1 2
3 4
5
7
9 8
1
6
11 12
13
15
16
Cost Feasible New Construction Rents
Supply/Demand Inflection Point
Principles of Public-Private Partnerships 11
21st CENTURY MARKET “WAVES”
Megaregions and Urbanization Asia, Abundance, Automation Energy: Carbon Scarcity,
Renewal Emergence Infrastructure Upgrades Aging population Public focus:
Human Capital, Education, Amenities Pacific NW Clusters:
• High Tech and Clean Tech• Natural Resources• Manufacturing and Trade
Principles of Public-Private Partnerships 12
RISK MANAGEMENT
Development involves risk: Market, capital, and operating risks
Risk is determined by project type,
developer experience and local
conditions
Experience is essential
Each component must be
successful and complement the
others
Exceed the market’s expectations
Public-private partnerships help to
mitigate risk Two thirds of mixed-use
developments by inexperienced
developers fail.
Principles of Public-Private Partnerships 13
Psychiatrist
Politician
Financial Analyst
Real Estate Market Analyst
Urban Planner
Architect & Designer
Public Relations SpecialistManager
Engineer
Lawyer
Visionary
SUCCESSFUL DEVELOPERS WEAR MANY HATS
Principles of Public-Private Partnerships 14
Silos – A Modern Problem
Too manyspecialists, notenough generalists
Planners should understand how investors think. Lenders should understand the built environment. Real estate should be part of the planning DNA.
Design
Design
Planning
Planning
Transportation
Transportation
Fin
an
ceF
ina
nce
AVOID THE SILOS
Principles of Public-Private Partnerships 15
ENGAGING BOTH SIDES
20th Century:Left brain thinking
21st Century:Whole brain thinking• For individuals and
organizations• Communication is
essential
Public-Private Partnerships:
Why and How
Principles of Public-Private Partnerships 17
WHY PUBLIC-PRIVATE PARTNERSHIPS?
Enhance feasibility – projects that otherwise wouldn’t happen
Accelerate investment timeline Provide greater public benefits Achieve significant policy goals Improve quality, scale, or
location Overcome barriers
• Financial• Market• Regulatory• Physical• Political
Principles of Public-Private Partnerships 18
Leverage: Strategic management of public
money Link public projects to private
investment “Build it and they will come” is
not always true… Spend limited public $$$ where
you know it will leverage private investment
Private to public investment ratio of 4:1 or 5:1
WHY PUBLIC-PRIVATE PARTNERSHIPS?
Principles of Public-Private Partnerships 19
Create investment momentum:
Trigger additional private investment
Create an anchor for future projects
Provide an amenity for residents
Strengthen tax base
Create a sense of place
WHY PUBLIC-PRIVATE PARTNERSHIPS?
Principles of Public-Private Partnerships 20
Many parts must simultaneously fit together …
The whole is greater than the sum of its parts.
Design
Finance MarketSuccessful
Project
The Market Location, Visibility,
and Access
Leadership & Communication
Financial Capability
Developer Experience & Capability
Public Policy
& Regulation
Design
Timing
SUCCESSFUL PROJECTS
Principles of Public-Private Partnerships 21
Every deal is different! Financial and non-
financial participation Formal and informal
agreements Use all the tools in your
toolbox One or more public
agencies (not just the City)
PUBLIC-PRIVATE PARTNERSHIPS DEALS
Principles of Public-Private Partnerships 22
Responsibility Downtown Development Principles Public Private Joint
Maximize pedestrian access
Promote development densities
Define areas where development will be concentrated
Develop a strong commercial core
Plan and manage parking effectively
Promote commercial land use intensities
Promote residential development near transit/shopping
Promote and provide incentives for infill
Promote residential units above grade level retail
Provide an adequate amount of retail
Establish a wide range of land use activities
Encourage a mix of different housing types
RESPONSIBILITIES ARE SHARED
TASK
Principles of Public-Private Partnerships 23
Expedited permitting Master planning Regulatory assistance Tax abatements Land assembly Investment in
infrastructure• Streets• Sidewalks• Parks• Parking
Tualatin Common
TYPICAL PUBLIC SECTOR PARTICIPATION
Principles of Public-Private Partnerships 24
Joint marketing Loans, financing Tax increment
financing Commitment of SDCs Community relations Many, many more…
TYPICAL PUBLIC SECTOR PARTICIPATION
Principles of Public-Private Partnerships 25
TYPICAL PUBLIC SECTOR PARTICIPATION
Financial Incentives TIF Tax Credits Tax Abatement Zero/Low-Interest Loans Public-private partnerships Grants
• Façade• TOD• Energy/Green
Density bonuses
Principles of Public-Private Partnerships 26
What the Public Sector Seeks from the Private Developer: Developers who know Mixed-use and Place Making
• Know the public scrutiny and won’t back out
• Understand public process
• Have experience in the type of project desired
• Successful track record Developers Who are Financially Strong
• Equity or an equity source in place
• Debt sources as well An open book process
WHAT THE PUBLIC SECTOR SEEKS
Principles of Public-Private Partnerships 27
What the Developer Seeks from the Public Sector: Strong Political Will
• Stable City Council/Planning Commission
• Community Support
• Community and Business Alignment
• Favorable (or at least neutral) media Public Financial Means
• Urban Renewal
• Bonding Capacity
• Land Control
• Other Needed Incentives and Mechanisms
WHAT THE PRIVATE SECTOR SEEKS
Principles of Public-Private Partnerships 28
1. RFQ – find your partner
2. MOU – establish the deal outline
3. DDA – create the plan, hammer out the details
4. Ongoing management agreements
TYPICAL DEAL PROCESS
Principles of Public-Private Partnerships 29
MOU Less complex Early stage Outline deal points Due diligence stage May/may not be legally
binding
…but politically committing
MEMORANDUM OF UNDERSTANDING (MOU)
Principles of Public-Private Partnerships 30
DDA or DA Next step after the MOU Master legal document to
structure partnership Legally binding Extremely detailed Roles & responsibilities Recourse Many, many deal points…
DEVELOPMENT & DISPOSITION AGREEMENT
Principles of Public-Private Partnerships 31
Public contributions Development and land
purchase phasing Purchase price Upside participation Ability to resell property Design standards Timeline Roles and responsibilities Offsite plan Development obligations Performance requirements Remedies for non-
performance
DDA DEAL POINTS
Principles of Public-Private Partnerships 32
Land leases Parking leases Easements Building leases Maintenance
agreements Marketing agreements
Tualatin Commons
OTHER AGREEMENTS
Principles of Public-Private Partnerships 33
Understand your partners and key players
Develop a communication strategy
Build public trust through involvement
Be responsive to each other’s needs
Have a common vision
COMMUNICATE EARLY AND OFTEN
Case Studies:Otay Mesa, Riverplace, Tualatin Commons
Principles of Public-Private Partnerships 35
OTAY MESA: THE SETTING
High volume border crossing
Huge potential, low investment
4.9 jobs per acre
New economy Growth
pressures
Otay Mesa
Principles of Public-Private Partnerships 36
OTAY MESA: GOALS
“A moment of opportunity: Looking Back from 2025”
Strengthen the economic base Diversify employment and
investment Balance land uses Improve access and mobility Plan for harmonious
relationships between uses Meet the need for housing Create complete places
Principles of Public-Private Partnerships 37
OTAY MESA: PROCESS
Strategic Framework Stakeholder
workshops and coordination
Economic and physical research
Case studies Otay Mesa Community
Plan Update
Principles of Public-Private Partnerships 38
OTAY MESA: IMPLEMENTATION
Fund SR-11, SR-125, and I-905 projects
Provide additional industrial land, sanctuary in East County
New border crossing Establish urban office campuses Develop underutilized land Attract educational institutions Expand workforce housing options Define future role of Brown Field
Principles of Public-Private Partnerships 39
OTAY MESA: IMPLEMENTATION
Celebrate success! Cultivate champions Establish partnerships Prioritize decisions Pursue multiple projects
and activities Brand the Mesa
Principles of Public-Private Partnerships 40
OTAY MESA: OTHER MODELS
Hillsboro, OR Emeryville, CA Irvine Business
Complex, CA
Brownsville, TX Las Colinas, Irving, TX Santa Theresa, NM
Principles of Public-Private Partnerships 41
12-acre riverfront urban resort in Downtown Portland
RIVERPLACE
Principles of Public-Private Partnerships 42
Weyerhaeuser Portland General Corp.
WRECO CWDC
100% 100%
Cornerstone
Columbia
Development
Company
50% 50%
RIVERPLACE OWNERSHIP STRUCTURE
Principles of Public-Private Partnerships 43
Luxury boutique hotel Condominiums Apartments Athletic club Office building and retail Multiple restaurants Entertainment retail Parking Marina Esplanade
Program ElementNumber Units / Rooms / Stores Square Feet
Residential 190 235,000
Retail 13 23,220
Office 4 41,600
Hotel 74 76,600
Athletic Club 1 47,000
Total 423,420
RIVERPLACE PRODUCT MIX
Principles of Public-Private Partnerships 44
RIVERPLACE DETAILS
Goal: Create a residential neighborhood and destination on the waterfront
Deal Structure: • PDC: Site cleanup,
land write down, build marina
• Cornerstone: Development, Columbia successful bidder
Principles of Public-Private Partnerships 45
RIVERPLACE
Lessons Learned Market issues Retail issues Noise issues between
uses No back door Triangular site
constraints Inadequate parking Construction complexity
Principles of Public-Private Partnerships 46
Redevelopment of 19-acre former dog food factory:
Tualatin Sherwood Road
TUALATIN COMMONS
Principles of Public-Private Partnerships 47
TUALATIN COMMONS
Goals based on citizen input: Strong civic focus; Pedestrian and vehicular circulation; Day and night uses; Strong visual presence at major
entrances; Improved economic climate for downtown
businesses; Convenient and adequate parking; Links to nearby retail, civic, and recreation
uses; Downtown built for the long term (50+
years); and Retention of downtown's retail market
share.
Principles of Public-Private Partnerships 48
Program ElementNumber Units / Rooms / Stores
Square Feet
Residential 69
Live-Work 7
Retail 4 restaurants 13,000
Office 4 87,000
Hotel 60
Public Plaza 20,000
Lake 3.1 acres
TUALATIN COMMONS
Located in a floodplain, built a 3.1 acre lake $5 million public, $35 million private
Hotel Multiple restaurants,
limited retail Condominiums and
apartments Office buildings Public open space
Principles of Public-Private Partnerships 49
TUALATIN COMMONS
The “Heart of the City” Not one developer but
many City responsible for
maintenance and planning events for public areas
Emphasis on public art Marketing Citizen group “Tualatin
Futures”
Principles of Public-Private Partnerships 50
CASE STUDY CONCLUSIONS
Flexibility and diversity with multiple developers versus one developer
Community support and ownership
Political support Important to ensure quality
on all levels Understand the market for
ALL uses Anticipate problems before
they arise
LELAND CONSULTING GROUPUrban Strategists
Portland • Denver • San Angelo • Mexico