Issue 56
Print Press CoverageVisit us at www.yorkwall.com.
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Storage Solutions
2013
Circulation 200,000
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Wallpaper – Scenic Vines in White on Lilac (AP7423) from Ashford House, York Wallcoverings – 800-375-9675, yorkwall.com
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CityLine TV: Around the House
January 21, 2013
Viewership 2,000,000
Boutonniere from RRD 18 Karat II in Shimmering Graphite Gray (EK4195) and Fuchsia (EK4191).
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Sacramento Bee
December 29, 2012
Circulation 324,613
Emerald, the 2013 Pantone Color of the Year, shows up on Vincenza wallpaper from Antonina Vella.
Designers comment on Emerald, the Pantone color of the year
Wizard of Oz would be green with envy.
That icon of the Emerald City
undoubtedly would agree it's the perfect
shade. So would the residents of "Downton
Abbey."
But the 2013 Color of the Year? How
much Emerald can one real-life home
hold?
Trend forecaster Pantone Color Institute
picked Emerald – a rich bluish green – as
its must-have, go-to hue for fashion and
home decor. It's a color-wheel 180 from
Pantone's 2012 Color of the Year,
Tangerine Tango, and has drawn strong
reaction from interior designers and home
experts.
"I love the idea of emerald in our
interiors," said Sacramento interior
designer Kerrie Kelly, noting that her
name does give her an inclination toward
green. "When using green, you can go bold
with a wall or drapery treatment or keep it
quiet by using it to simply accent a space
through pillows and accessories. Any
lacquered piece in emerald green is sure to
Continued on next page
The Sacramento Bee, continued
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be a showstopper."
"What were they thinking?" said Mary
Lawlor, manager of color marketing for
San Carlos-based Kelly-Moore Paints.
"That pick is causing quite a stir. Pantone
is the industry leader, but … it's somewhat
bizarre.
"It's kind of difficult to put it back into the
home," Lawlor added. "For many people,
it's a flashback to your parents' living room
and big green couch."
Emerald immediately brings to mind
brilliant precious gems, said Pantone's
color predictors and fashion industry
experts. It's sophisticated and luxurious.
But it's a color invested with so much
added meaning including growth, renewal,
prosperity, healing and unity.
"Green is the most abundant hue in
nature," said Leatrice Eiseman, Pantone's
executive director. "The human eye sees
more green than any other color in the
spectrum.
"As it has throughout history, multifaceted
emerald continues to sparkle and
fascinate," Eiseman said. "Symbolically,
emerald brings a sense of clarity, renewal
and rejuvenation, which is so important in
today's complex world. This powerful and
universally appealing tone translates easily
to both fashion and home interiors."
Emerald already has popped up on runway
shows for major fashion designers such as
Zac Posen. Makers of home fabrics and
furnishings also have jewel-hued greens,
ready for consumers.
"There's been a reserved excitement
around green recently," said Gina Shaw,
York Wallcovering's vice president of
product development. "We see this very
usable and sophisticated emerald green
– as well as lighter shades of it – trending
in both apparel and home fashions this
year."
Said Jennifer McConnell, Pearson Textiles
vice president of design, "The look and
feel of home décor is trending toward
comfort and relaxation. Deep green has
long symbolized prosperity and good
fortune, and this elegant emerald feels
particularly serene."
Emerald fits another over-riding trend for
2013: A longing for luxury.
That may explain our American
infatuation with "Downton Abbey," the
opulent British costume drama set in an
immense Victorian mansion. (Season 3
premieres at 9 p.m. Jan. 6 on Channel 6.)
Coincidentally, the Earl of Grantham's
drawing room wall covering is a rich
almost-emerald green.
"The word for 2013 is luxe," said Katie
Reynolds, Ace Hardware's national design
expert. "People are coming out of the lean
years and they want to put the luxe back
in their homes.
"In 2013, we'll see a lot of rich colors –
glamorous purples, deep browns, jewel
tones," Reynolds said. "Grays have been
hot for a while, but we'll see a lot of rich,
deep tones such as slate and especially
charcoal.
"I love emerald and jade," she added. "I
love the glamour and what those colors
invoke."
Bold colors lead to bold patterns. Expect
to see geometric prints in home
furnishings and wallpaper plus ethnic-
inspired Ikat and Moroccan designs.
Subtle ombre shading also is in.
As a counter to Pantone's Emerald, some
paint manufacturers have introduced their
own 2013 Color of the Year. Glidden
Paint, for example, named Indigo Night
– a deep blue-toned purple – as its 2013
top pick.
Kelly-Moore tabbed five colors for 2013:
Polenta (light yellow), Knapped Flint
(dark gray), Cascade Blue, Spring Meadow
(a medium green) and Blossom Park
(similar to Pantone's Honeysuckle pink,
the 2011 Color of the Year).
"Yellow is not going away at all," said
Kelly-Moore's Lawlor. "It's a color of
optimism, and it feels so good with
scrubbed white. But now, yellow is softer
and fresher."
Dark grays such as Slate (in new
appliances, tile and flooring) have become
a popular neutral, even in kitchens. Those
not-quite-blacks go great with granite and
stainless steel.
"All that granite – it's not going away
either," Lawlor noted. "You need to work
with it."
Dark purple can be dramatic, too.
Sacramento's Kelly used a the hue for a
knockout dining room accented by an
emerald green lacquered sideboard. "The
combination creates a stunning space,"
Kelly said.
Reynolds suggested using emerald in
unexpected places. "It's a wonderful accent
color," she said. "I love it inside cabinets.
In an all-white kitchen, you open the
cabinets and get a shot of this great
Continued on next page
The Sacramento Bee, continued
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emerald. It's super unexpected."
This jewel-box color may be just the start
of a glittery new age, extending into 2014
and beyond.
A COLOR FOR EVERY YEAR
Trend forecaster Pantone Color Institute
annually sets a palette for fashion and
home decor, pulling from current trends,
tastes and national mood. From those
color swatches, Pantone names one tone as
its Color of the Year.
Since picking sky-blue Cerulean in 2000 as
its "Color of the Millennium," Pantone has
stuck with blue tones, choosing five
different blues in 14 years (including two
shades of turquoise). A lot of trend
watchers thought another blue – deep
ocean Monaco Blue – would be the choice
for 2013, but Pantone went for deep green
Emerald instead.
Over the years, some colors – such as
red-hot Chili Pepper – have had more
staying power than others, sticking around
from several seasons. But others – such as
dusky Sand Dollar – seem like a ripple on
the beach, quickly fading from memory.
Here are recent Pantone's Colors of the
Year:
2013: Emerald
2012: Tangerine Tango
2011: Honeysuckle (bright pink)
2010: Turquoise
2009: Mimosa (yellow)
2008: Blue Iris
2007: Chili Pepper (red)
2006: Sand Dollar (soft beige pink)
2005: Blue Turquoise
2004: Tigerlily (red orange)
2003: Aqua Sky
2002: True Red
2001: Fuchsia Rose
2000: Cerulean
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The Ottawa Citizen
January 3, 2013
Circulation 105,902
Emerald is the colour of 2013, a tone that plays perfectly within the trending colour palette of softer and more muted hues, says York Wallcoverings’ Gina Shaw. (Shown is Vincenza wallpaper in Ivory on Kelly GM1274).
Trends: What’s in store for 2013
What’s trending in homes this year? Our
crystal ball readers reveal all.
The market
In keeping with the national trend, the
Ottawa housing market won’t exactly be
red hot in 2013.
Housing starts will be down and the resale
market slow during the first part of the
year, then rally in the second half,
according to the fall 2012 issue of Housing
Market Outlook, which is put out by
Canada Mortgage and Housing Corp.
CMHC predicts mortgage rates will stay
low, helping buoy the market.
The agency expects the average price of a
new single-family home in Ottawa to hit
almost $490,000 in 2013. The relative
affordability of multi-unit housing,
including condos, is one reason that
market will outperform single-family
homes again this year.
John Herbert, executive director of the
Greater Ottawa Home Builders’
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Slow, modern, emerald … and a hint of pythons?
The Ottawa Citizen, continued
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Association, says the housing market will
slip but have a “soft landing. The decline
in starts may not affect prices.”
Lot sizes will continue to shrink as
developers try to control building costs
and competition will heat up as builders
jockey for sales.
Watch for continued slim pickings in
rental units, says CMHC.
House design
The shift from traditional to more
modern, urban design will continue to
accelerate. “Cleaner lines, big open
spaces” are the order of the day, according
to Shawn Bellman, director of marketing
at Richcraft Homes. In keeping with that
trend, the company — which has not
abandoned its traditional lines — recently
launched new executive towns with a
strongly modern, urban sensibility; it will
also introduce a new, modern elevation
option in its singles this year.
That’s all in line with the National
Kitchen and Bath Association rankings
published in 2012. For the first time, the
ratings found the more modern
transitional style, which includes some
traditional elements, had finally
outstripped purely traditional kitchen
design in popularity.
Last year, Tartan Homes, anticipating a
growing demand for multi-generational
housing, introduced floor plans such as
the Port Huron, featuring a main-floor
guest suite with an insulated noise wall,
walk-in closet and bathroom. Being on the
main floor, it’s ideal for an aging parent.
Tartan’s Kawartha model has a study that
can be transformed into an optional guest
suite.
Meanwhile Kevin O’Shea, Ottawa
operations manager for Monarch Homes,
says in an email that many buyers are
requesting upgrades to hardwood in
second-floor bedrooms and quartz
countertops in the kitchen.
Speaking of kitchens, Bellman says those
islands just keep getting bigger as they
become gathering spots for family and
friends. However, he says islands are
vanishing from some smaller condos in
Toronto, replaced by — gasp! — dining
room tables. He’s not sure if Richcraft will
do that here when it launches three new
condo projects this year.
Renovations
Kitchens, bathrooms and basements will
continue to lead the renovation hit parade
in 2013.
John Liptak of Ottawa’s OakWood
Renovation Experts is seeing a shift from
colonial and traditional style toward
modern European finishes. OakWood will
introduce a line of kitchen and bath
cabinetry in 2013 that includes clean,
furniture-style design.
CMHC’s third-quarter Housing Market
Outlook forecast 2012 renovation
spending in Ontario would exceed $24
billion. However, it predicted a slowdown
in 2013 in part because households
typically renovate in the first year of
ownership and house sales in the province
are expected to moderate in the coming
months.
In 2011, Ottawa homeowners spent an
average of $12,853 on renovations.
Creaking joints
When it comes to housing designed for an
aging population (bungalows with wider
doorways for wheelchair access, for
example), don’t expect an upsurge this
year. Although the latest Canadian census
figures show a rapidly aging population,
home builders are conservative and won’t
start building large numbers of aging-
friendly homes until they get a clear signal
from the marketplace.
The United States may be ahead of us on
this one. Universal design such as wider
doorways and halls is a growing influence
in that country, according to Sharon
Dworkin Bell, senior vice-president for
Multifamily and 50+ Housing at the
National Association of Home Builders.
“Whenever builders are just climbing out
of a bad economic period like the one
we’ve had, they often rethink what they’re
doing.”
However, she says building for an aging
demographic will still be an incremental
process.
The great outdoors
Ottawa landscape architect John
Szczepaniak says to look for evermore
stylish and comfortable outdoor furniture
as we continue to blur the line between
indoor and outdoor living.
He says natural materials such as Erosan
(limestone sandblasted to bring out its
veining when wet) are becoming a key
element of outdoor decor. Ornamental
grasses and plants with coloured foliage,
like sedums and coral bells, continue to be
favourites.
Smart homes get smarter
Our fascination with all things electronic
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will continue this year.
Lowes, for example, recently introduced
Nest, an easily installed programmable
thermostat that “learns” what
temperatures you like and creates a
heating/cooling schedule around those
preferences. At $249, it also connects to
Wi-Fi for remote control.
New on the Canadian market: VideoCare
(videocare.com). Roughly $100 a month,
the service provides touch screen video
connectivity especially suited to elderly
people who have difficulty with a mouse
or keyboard. It allows easy contact with
family, caregivers and others.
Colour, light and pythons
Emerald is the colour of 2013, according
to the Pantone Color Institute, which
establishes colour standards for home,
fashion and other industries. Associated
with renewal and the environment,
emerald is turning up in paints, wall
coverings and fabrics.
Ottawa interior designer Francine
Bingham says she’s also seeing warmer
colours such as turquoise-shaded teal and
greeny yellows starting to accent the grey
tones that have been so popular in recent
years.
That’s counter-intuitive since happier
colours don’t usually trend when the
economy is hurting. “Maybe it’s a sign of
good things to come,” she says. Either that
or we’re just in denial about the state of
the world.
A recent issue of House Beautiful says
brass ornaments and grass cloth wallpaper
will take off this year. As well, the
publication is big on filtered daylight
(think filmy window treatments) because
diffused light warms space and softens
hard edges — not a bad thing if you see
your home as a bulwark against harsh
reality.
Look also for decor trends inspired by
fashions that graced the autumn 2012
runway. That means everything from
houndstooth-styled wallpaper by York
Wallcoverings to animal skin-inspired
designs including, from the Pearson
furniture company, a small drinks table
covered in Italian leather with a python
design. It sells for $1,725.
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Traditional Home
February/March 2013
Circulation 972,892
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The High End/Unique Homes
Fall 2012
Circulation 100,000
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RRD Cobble River Rock in Copper (TA6982) and Boxwood (TA7030)
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AVD Beaded Butterflies (TH6381) and Candice Olson Velocity (DE8817)
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Cleveland Plain Dealer
December 27, 2012
Circulation 271,118
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Boutique Design
January 2012
Readership 15,000
Great Expectations, York Wallcoverings
Gallery Hopping
Over the past few seasons, we’ve seen it all
in terms of bold wall coverings. Designers
have used 3D forms, feathers, color and
texture to draw eyes to a room’s vertical
surfaces. And now, another interest-added
wall solution is trending in hotel design:
art wallpaper.
Artist Oren Sherman’s digital wallpaper
line, for example, is a show-stopping
collection that’s based on his original
hand-printed art. The bold paper
collection is best described by the pattern
names, including Tickled Pink, Orange
Lace and Amsterdam Swirl.
And Blik, a surface graphics company, has
partnered with a wrapping paper provider
to create high-end “wall wraps” printed
with high-resolution photography. The
Blik x WRAPPED is a self-adhesive vinyl
that can be installed on any smooth, flat
surface.
Other companies are incorporating art by
printing patterns that appear to be
sketched by hand. Among those options
are York Wallcoverings’s Great
Expectations, a city scene that’s printed on
eco-friendly paper; and Graham &
Brown’s Goddess, which features thin
sketches of a face hidden amongst the
branches of a tree.
Designers, how are you incorporating art
into your work in unconventional ways?
Share your thoughts here or connect with
BD by sharing your projects, products and
thoughts directly via social media.
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Hospitality Design
February 2013
Circulation 25,000
Product Trends: Chinoiserie
YORK WALLCOVERING From York Wallcoverings’ Sculptured Surfaces collection, Teahouse Toile, shown here in white on charcoal, showcases a textured design made possible by the marriage of York’s 19th century surface presses and 21st century craftsmanship.
RRD Teahouse Toile from Sculptured Surfaces
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SOFA (Hong Kong)
November 2012
Circulation 10,000
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Blue is the new neutral
Sofa, continued
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Sofa, continued
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Design Arizona
2013
Circulation 227,770
8. Blue Mood. Express your personality with specialty wallpapers from York Wallcoverings. Pictured here is Rina in Cobalt Blue on White from the Contempo Collection by Antonina Vella Designs. The washable product comes in several colorways. For retail sources, log on to yorkwall.com.
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Westchester Home
Winter 2012
Circulation 100,000
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Paper My WorldWe think every home should have at least one wallpapered room; Here are nine ideas:
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St. Louis Post-Dispatch
January 20, 2013
Circulation 332,825
Green with Envy
If you love the color of money, you may
want to invest into Pantone’s color of the
year: Emerald green. The color is known
as Pantone 17-5641.
Last year’s color, Tangerine Tango, was
seen in everything from kitchen cookware,
linens, and of course fashion. This year,
the deep jewel-tone shade of Emerald
green will do the same.
“Emerald green is an appropriate color
choice for 2013 because of the association
of the color to growth, prosperity, healing
and unity,” says Anne Smith, interior
designer at June Roesslein Interiors in
Frontenac. “It’s the second-most favored
color, following blue,” she adds.
Incorporating Emerald green into any
color scheme could easily be accomplished
using throw pillows, throws, candles,
accessories and plants.
We’re celebrating the color choice with
exciting home décor, fashion accessories
and beauty finds.
This Vincenza wallpaper in ivory on Kelly (GM1274) from Antonina Vella by York Wallcoverings is made from harvested renewable resources and non-polluting water-based inks and coatings ($73 per single roll) at yorkwall.com or 1-800-375-9675. Photo courtesy York Wallcoverings.
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Baltimore Sun
December 12, 2012
Circulation 343,552
5 design tips to make them green with envy
It's that time of year when the world falls
in love with a color. Typically deemed the
"color of the year," the hue depends on
whom you ask. For example, Sherwin-
Williams has chosen a midcentury-tinged
blue called "Aloe" as its top color.
Benjamin Moore, meanwhile, chose
Lemon Sorbet.
But the juggernaut of color forecasting,
Pantone, announced that emerald green
will be the color of 2013. And so it shall
be. We asked a local stylist to offer some
quick ways that people can incorporate
that color into their home decor:
1. Paint. The easiest, quickest and most
cost-effective way to transform any living
space.
2. Pillows. Another affordable option. I
always change my pillows with the seasons
and/or simply my mood at the time.
Having a neutral sofa helps with the
transition.
3. Lighting. One gorgeous statement light
in a room can change a space entirely. Try
adding some emerald bling to a dining
room chandelier and you have not only
instant wow factor, but a great
conversation piece at your next dinner
party.
4. Fresh greens. I say this all the time.
Bring the outside in by shopping in your
own backyard. Even in the winter, your
yard is loaded with fresh pines and holly,
and both happen to be emerald green.
5. Wallpaper. It can be a little more
permanent than paint, so go easy on the
saturation and pattern. Look for
something classic and beautiful that won't
make you green with regret.
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Sophisticated Living
January/February 2013
Circulation 408,000
Vertical Blossoms in Metallic Bronze with Dark Blue (BR6224) from Whisper Prints by Georgetown is gravure printed on eco-friendly paper made from harvested, renewable resources and non-polluting water-based inks. Manufacturer's suggested retail price is $42.99 per single roll; www.yorkwall.com or 1-800-375-9675.
Chloe in Silver on Black (SS2218) from Sculptured Surfaces II by Ronald Redding Designs is printed on eco-friendly non-woven paper made from harvested, renewable resources and non-polluting water-based inks. Manufacturer's suggested retail price is $89.99 per single roll;www.yorkwall.com or 1-800-375-9675.
Seven Ways to Decorate with Wallpaper
It's been said that wallpaper is the single
most impactful way to transform a room.
The Wallcoverings Association shares
seven compelling reasons to consider your
own design transformation:
1. Blue Notes
Aware that blue pairs well with just about
any color, wallpaper designers now view
blue as the new neutral. Playing with the
full spectrum, designers are taking blues a
bit richer and deeper, yet diverting the
moody blues with shimmery metallic
accents and the nuanced depth so
emblematic of the color blue.
2. Plush Florals
This floral design's impact stems from its
nod to modernity while staying rooted in
classic floral forms. From afar this field of
blooms appears simple in nature but upon
closer inspection its artistry radiates,
thanks to a proprietary process marrying
century-old surface press printing with
artisan handwork.
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Urban Home Austin/San Antonio
December 2012
Circulation 180,000
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EatShopGo blog
December 11, 2012
Readership 9,000
The 2013 Color of the Year is emerald
green, says the Pantone Color Institute,
the arbiter of fashionable hues. It’s an
elegant, retro pick, a color that is
associated with harmony and good
fortune.
“Green is the most abundant hue in
nature — the human eye sees more green
than any other color in the spectrum,”
Leatrice Eiseman, executive director of the
Pantone Color Institute, says in a
statement. “It’s also the color of growth,
renewal and prosperity — no other color
conveys regeneration more than green. For
centuries, many countries have chosen
green to represent healing and unity.”
Emerald also makes a vibrant color
companion to Tangerine Tango, the perky
orange that is 2012s top color, as shown in
trendy designs by Chella Textiles, Pearson
Furniture & Fabrics, York Wallcoverings
and other producers.
Already, we are seeing green gowns on the
red carpet, sported by Angelina Jolie and
Catherine Zeta-Jones. JCPenney rolls out
emerald towels and bedding in February.
And Sephora also will show makeup in the
new hue.
Expect to see green ties before St. Patrick’s
Day, along with emerald polos and
pullovers for guys. For the fashion-forward
guy, leave a green sweater under the tree.
Still, not everyone is climbing aboard the
Green Machine. Sherwin-Williams has
named Aloe, a soft blue with a 1950s vibe,
as its 2013 pick. And Benjamin Moore is
serving up Lemon Sorbet.
Seven Ways to Decorate with Wallpaper