Privacy Impact Assessment For

Collegegov Facebook Fan Page

Date December 9 2009

Point of contact AnnetTe Abell - 202-377-3458

annerteabelledgov

System Owner Holly Anderson - 202-377-37JO

hollyandersonedgov

Author AnnetTe Abell- 202-377-3458

annetteabeiledgov

Office of Federal Student Aid

US Department of Education (DoED)

I System Information Describe the system - inc lude system name system acronym and a description of the system to include scope purpose and major functions

Collegegov is a unique web site that changes the way people find information about postsecondary education Collegegov takes a holistic approach to delivering resources and guidance to our target audience of 9111 through 12111 graders with a special emphasis on low-income underrepresented and first-generation students The s ite has three main goals 1) Create and inspire hope that college is possible 2) Engage students by building a s ite that they can relate to and 3) Infonn and activate studenlS by giving them the tools and resources necessary to get to college

Collegegov developed a Facebook Fan Page (Facebook Page) to compliment the site and further engage s tudents Facebook is a social networking website that is operated and privately owned by Facebook Inc Users can add friends send them messages and update their personal profiles to notify friends about themselves While Facebook is an external website the Facebook Page will be controlled and continually moderated by the collegegov team

2 Legal Authority Cite the legal authority to collect and use this data What specific legal authorities arrangements andlor agreements regulate the collection of infonnation

ED has authority to perform public infonnation functions including the provision through the use of the latest technologies of useful information about education and related opportunities to students parents and communities 20 USC Section 34 I 2(e)(2)

Additionally any user visiting the Facebook Page is doing so entirely voluntarily and therefore any information displayed is provided voluntarily by users

3 Characterization of the Information What elements of Personal Identifiable Information (PU) are coUected and maintained by the system (eg name social security number date of birth address phone number etc) What are the sources of information (eg student teacher employee university) How is the information collected (website paper form on-line foml) Is the information used to link or cross-reference multiple databases

Content that Collegegov places on the facebook Page will not contain any personally identifiable information (PH) There is a space for users to provide comments on a Wall or users can send a message The information displayed on the Facebook Page that was provided by a user mayor may not contain Pll data For example becoming a fan requires one (0 have a Facebook Page This individual page has a location to display a name and photo Some individuals choose to list their real names and load clear photos of themselves Other individuals choose to list false names and may load unclear (unidentifiable) phOlOS Either way information is voluntarily submitted with the intent to explore shared interests

Individuals who visit and join the collegegov Facebook Page are already Facebook subscribers (registered members of the network) before they join Information is voluntarily contributed by persons to a network after they register as a member and their intent is to share the information with others in the network

No characterization can be provided in this PIA about the kinds of pn that might be posted by members over the course of their interactions with a social network The e~tent of Pil revealed by the member is completely at his or her discretion

Page 2 of 10 OMIRIMS Form 2 Rcviion snOO9

4 Why is the information coUected How is this information necessary to the mission of the program or contributes to a necessary agency activity Given the amount and type of data collected discuss the privacy risks identified and how they were mitigated

Information provided by visitors of the collegegov Facebook Page will be displayed If a user provides a comment or posts information the user does so voluntarily That infonnation may be collected by ED to inform future updates to the collegegov site The Facebook Page has been developed to provide an additional delivery method for ED information No information will be collected or maintained in any ED system

The privacy risk from loss or exposure of the information on the Facebook Page is negligible Any PIT posted by the member after registration is done willingly and is presumed to be public among the users friends in the network or the network s entire community

Generally speaking hann to the repulation of an agency can be a vulnerability that concerns federal agencies on matters of information privacy and security However in the context of an agencys presence on social networks reputational risk does not arise from infonnation privacy concerns but rather from the potential for false inferences about the agency because of statements that might be posted by members ED has made the judgment that reticence risk (the risk of not gaining the mission benefits from social networking) outweigh any reputational risk Collegegov will monitor content posted by members and appropriately exercise it prerogative to remove PH or inappropriate content

5 Social Security Numbers -If an SSN is coUected and used describe the purpose of the collection the type of use and any disclosures Also specify any alternatives that you considered and why the alternative was not selected

Social Security Numbers are not collected on the Facebook Page and if SSNs are posted against the specific instruction not to do so they will be deleted immediately upon discovery The collegegov team has administrative capabilities and will moderate site activity daily

6 Uses of the Infonnation What is the intended use of the information How will the information be used Describe all internal andor external uses of the information What types of methods are used to analyze the data Explain how the information is used iF the system uses commercial information publicly avai lable inrormation or information from other Federal agency databases

The Department created the Facebook Page as a complement to the Collegegov web site and to engage students in an education related activity Information about college is listed to create greater awareness about the benefits of attending college

No PH will be required Any information provided voluntarily will be reviewed for PH and appropriateness on a daily basis by the collegegov team This information may be used to obtain feedback from users about the Facebook Page the infonnation provided and EOs programs No automated methods such as data mining pattern analysis or record scoring are used by collegegov to analyze the data

7 Internal Sharing and Disclosure Which internal DoED organizations will the infonnation being shared What information is shared For what purpose is the information shared Describe the risks to privacy for internal sharing and disclosure and describe how the risks were mitigated

Page 3 of 10 OMR[MS Rlrm 2 Re~ ision 512009

The information posted to the Facebook Page will be shared internally on a needmiddot tomiddotknow basis Of course a Departmental employee in his or her personal capacity like any other member of the public may also become a member of the Facebook Page and thereby view posted content and videos

8 External Sharing and Disclosure With what external entity will the infonnation be shared (egbullbull another agency for a specified programmatic purpose) What information is shared For what purpose is the infonnation shared How is the infonnation shared outside of the Department Is the sharing pursuant to a Computer Matching Agreement (CMA) Memorandum of Understanding (MOV) or other type of approved sharing agreement with another agency Describe the risks to privacy from external sharing and disclosure and describe how the risks are mitigated

Any individual in the public who joins a social network can view comments posted by others to the extent allowed by the originator using the revelation features of the social network Collegegov will also disclose posted content if required to do so by law to enforce the terms of use to respond to claims that any content violates the right of third parties or to protect the rights property or personal safety of the Department of Education and the public

9 Notice Is a notice provided to the individual prior to coUection or their information (eg a posted Privacy Notice) What opportunities do indi viduals have to decline to provide information (where providing the information is voluntary) or to consent to particular uses of the information (orner than required or authorized uses) and how individuals can grant consent

Participation in and posting on the Facebook Page is voluntary If a user posts a comment and then changes hisher mind the comment may be de leted by the user at any time

10 Web Addresses List the web addresses (known or planned) that have a Privacy Notice

httpwwwfgcebook comcollegegov

11 Security What administrative technical and physical security safeguards are in place to protect the PII Examples inc lude monitoring auditing authentication firewalls etc Has a Certification and Accreditation (CampA) been completed Is the system compliant with any federal security requirements If so which federal security requirements

Security safeguards are described within the terms of use published by the Social Media Networks Facebook is a nonmiddot Federally operated and contro lled Web site Facebook is a pri vate company and as such the Department cannot control the security precautions it takes to protect users PII College gov provides clear and conspicuous notice in a prominent location at the point of disse mination that Facebook is controlled and operated by a third party and is not a Federal or agency Web site The Facebook Page provides a link to the Facebook privacy policy and Collegegov directs individual s to wwwcol legegovwherethesamecontentas we ll as the privacy policy may be obtained e lectronically

Addendum A Facebook Terms of Use Addendum B Collegegov Facebook Fan Page Terms of Use

12 Privacy Act System of Records Is a system of records being created or altered under the Privacy Act5 USC 552a Is this a Department-wide or Federal Governmentmiddotwide SORN If a SORN already exists what is the SORN Number

Page 4 oflO OMJRLv1S Form 2 Revision 5nfXfl

Because the Facebook Page is not a System of Records under the Privacy Act a System of Records Notice is not required

13 Records Retention and Disposition Is there a records retention and disposition schedule approved by the National ArcWves and Records Administration (NARA) for the records created by the system development lifecycle AND for the data collected If yes - provide records schedule number

These records are currenlly unsc heduled Applicable records retention schedules will be identified andlor developed and submitted to the NARA if required Until the records retention detenninalions are finalized no records will be destroyed

Certifying Officials Signatures

~191 Q Date

) CV- Date I

For systems that co lect maintain or transfer SSNs

Assistant Secretary or Equivalent Date

ytdC -ktiNl-- ~ 2Hoq Date

Page 5 of 10 OMRIMS Form 2 Revlsioo 5(2009

Addendum A Facebook Terms (f Use

Statement of RIghts and Responsibilities

TIK 5cJternenl of RIJIU ~nd R~1ft (St1ttment1 ~ ITom ttle FyentMgl poorillfS aIod pe~ ou eltionVloo W111 V5tfS ~rld othtf who inect with FjCttlOOll By 11119 0 IIIXt5Slng FlICeOOok yGU ~ee tohr Slattmelt1t

YGUr pmacy is very impcrom to s we desqgted our Prrtact pPliry to tnIIkt ~ dIiKlo5Iwn tbooJI howfOU cn IW FKtbooIt to W~ wih others lin( how we collett and eM use your conItnlwld WOltmatgton We trlCOltorage to realtl the ~acy PoIicy lrI(l to Ultt to htlO mak infonnelt deClslons

You own an of ~ rontent an( information yOlO poSt on FlCeboollt ~nd tOIJ can cortr(lj how ~ is $Njeltj thrl)U9h your Illhayen ~nd OpJllJn utttngs In xldibon

I for corunt tIat is tCVeffd by irgtteAectualllfOlJeltf f9hts fdoe 01l0i01 IIId IIdeos (1P COfUOI) you specncltv gM us hi lo1owoil ptlmtioon Slb)rct (0)OUr IIUdQl and iptcotioo ltrttioos )OII9I~1tI1 non~xctwve trilfl$ferable wbmiddotliIeMlble fOIilltyf~ woOdwidt IiceMe to ~ any IP conttnl ttlil)lOu oost on or on toonealon with f~ (11 license This IP liceose ends when you delete)OU IP COnlefl 0lt fOJII iICCOOSIt-lesS)lO content 115 been ~ With otlltrl I( thty h_ not deleted It

2 When)lOU ileiete IP content ~ is deleted In it rnnne somIla to efTlIXYIn9 the recycle bill on cornpuIelt HCw~ you undtntII(III1K I$IIOYt(

(OnItoI may ptrSiU in bIcIwcI copies for ~ ptroOd 01 ~ (but wiI not be ~ to 0Ugttn) 3 Whtn you IIdtI an lIppUcition ue P1~tform you r COntent and ilt1fum1~toon is Shared with the apwication We rtQU~t ~irittJ0n5 to r~ YOUI

privacy settings but yoult ~_ment wgttll m IPQIalion will control how the ~ an use the content nllIlfOltmJtion )IOU $IIIe (To lilarn mort about PIadoltM ~f( 00)r Nllcent plloan Plge)

4 whtn fOI publish Ctlntefll Or inforrnallDn ~ the IeYOfe~ nli~1IS WI evel)Ofle including people off of rxebook wi h-e KCess to thai inforTTtiOOn irol we ~ out h8vI conrrot f1ftf ~ ttgtev do it

5 We alwll5 appreclate)lOlil f~bxk or other JUOQHtfOn abovt fICebOOk but ~ou urder1tJrI(l ~h we rny 1M thtm without iII1Y obIi9MJon 10 CllmPlilSltt you for thtm (just lOS you hiIvt no obliGation to offer them)

I You Wllnot serod 0lt otherwISe POst UIWllJ~ed eommecclotl commun~tIons (SltJ(h IS 5CIolm) on FiJCdlooIt 2 You wil not OUeCt ~s conoent 0lt informa6on or ~ise aoxm FilCebool usectirog I~td means (sud1 as hMlf$linltl bot5 rubotli ~rs

01 S(l~rs) wrthotII our penTlI$$IOII

3 You wiH not eng unlawful mulb-Ifvet rl1letirog surh ItS liNfmKi scheme on Faaiook bull You wilt not uplotd VlnrseJ or CIIhe kocus CIldfI S You WI~ not sohc~ool (ormatlOn Or KCffi an itCllIUnl belorijing D someone else 6 yenou wll not bully intifnltdiu 01 Mass IPi user 7 You WlI not lOSt conrerw tIIit4I haWut ttleatenlng POnIOUraphic or tMt Contions nudity Of 9f3jl1oc Or 9r~UltoUli vioefICt a You wi n not dtve lop e ~rile a third Pirtv application contarolng 0lt aafIIise 0lt otherwise marlce ltlIoJIgtoIrelaltd or Oher fIlIlJfe ~ ~ propriate 19tbased restnrWn5

9 YOU wi not ~r any on~est gfVUWIV o JWtePS~I~es (promotiCO) on Facebooio without ou prior Wfinen consent I we consent you uu ful respoostoIIty for Ihf promotJon-1id wllllo1ow our PrprooiJgtm 1 11relinrsmel aI ~pIiteble Iot~

10 YOUI not use FacebooIolfI do anytnil I11IIIWfuI misleading malicIOUS or (~riminJory 11 You I not do InyttOng W t could diwble OYIfburdtn or impair Ihe ~r workin9 fA FKftIook $UdI M I dfnoal of serWe 1Il7k 12 YOUI not filCllcale 0lt traIUI~ iII1Y VJOIMions of ttn Statement

4 Regittration and Acmun SeaKIy

F3(tiXlOk USIfS provide thlir rul names JI( formibon and WI need fIlUt help to lteep It ~hat WIV -k~ ae $OJllt (Omfl1itrnfrl)IOU mae to US N~ to recJlsterir9 and ~ong he security cI yooyen account

I YOU wilt not ~ any flolse ptrscN WorrnttIon on fKebooll O cre~e oJCCoon to a 0tIgtfr tlin yourse~ wilhltgtut peltmission 2 YOU WI not USe)lOllt r Pfrson~l profile for your own COfTiO4fltLaI gain (such M iid-g VltNI $tilt uPdate to an ~rIIStr) J You WIll not use filCebooIlt you 6fe under 1l 4 YOU I not use FICtboltI~ t)lOltllre I COfIlced SI~ otr~ S YOU wig kep yo contact onfotmalion iIC=~te iInd uPtogt--dale 6 You wilt not ~)IOUt PM$gtiord1et MlpOrte else IICCftS OU ikCOunt 0lt dO ilfIth9 elsf tIlIIt mh1 jeoplftlilt tile Security r))OUr ilCCoot 7 You wi not trillSle-r your iCXOIH1t to anyone thou ftut gettJOg our wrott~ pennissIon 8 f you select ~ usernJnle fOl)IOur oKCtIUn( we~he ngh to renov-e or rtdaom I t we betlte I~te (such when a tr~ema owner

COOiCIlaiins lboot a userniYne INI ~~ no ~tv reta~ (0 a uses actua l namt) S Protecbrlg OIlier PeopjIs Rights

I You will not post COflIent or tlkf yenl1l1Ctton on f acebook that rnoes or ~ts Sltgtme(IIlf e~s nghts or OIherwose vtol~lts the I)w

2 We can rtrflO~ conleor or lrIomalion you post on filCtbook tf Wltl tlelleve II1iIt ~ vlOliKes thIS $afIItI1L

Page 6 of 10 OMIR IMS Foon 2 Revision 5f2009

Addendum A Facebook Terms (f Use

Statement of RIghts and Responsibilities

TIK 5cJternenl of RIJIU ~nd R~1ft (St1ttment1 ~ ITom ttle FyentMgl poorillfS aIod pe~ ou eltionVloo W111 V5tfS ~rld othtf who inect with FjCttlOOll By 11119 0 IIIXt5Slng FlICeOOok yGU ~ee tohr Slattmelt1t

YGUr pmacy is very impcrom to s we desqgted our Prrtact pPliry to tnIIkt ~ dIiKlo5Iwn tbooJI howfOU cn IW FKtbooIt to W~ wih others lin( how we collett and eM use your conItnlwld WOltmatgton We trlCOltorage to realtl the ~acy PoIicy lrI(l to Ultt to htlO mak infonnelt deClslons

You own an of ~ rontent an( information yOlO poSt on FlCeboollt ~nd tOIJ can cortr(lj how ~ is $Njeltj thrl)U9h your Illhayen ~nd OpJllJn utttngs In xldibon

I for corunt tIat is tCVeffd by irgtteAectualllfOlJeltf f9hts fdoe 01l0i01 IIId IIdeos (1P COfUOI) you specncltv gM us hi lo1owoil ptlmtioon Slb)rct (0)OUr IIUdQl and iptcotioo ltrttioos )OII9I~1tI1 non~xctwve trilfl$ferable wbmiddotliIeMlble fOIilltyf~ woOdwidt IiceMe to ~ any IP conttnl ttlil)lOu oost on or on toonealon with f~ (11 license This IP liceose ends when you delete)OU IP COnlefl 0lt fOJII iICCOOSIt-lesS)lO content 115 been ~ With otlltrl I( thty h_ not deleted It

2 When)lOU ileiete IP content ~ is deleted In it rnnne somIla to efTlIXYIn9 the recycle bill on cornpuIelt HCw~ you undtntII(III1K I$IIOYt(

(OnItoI may ptrSiU in bIcIwcI copies for ~ ptroOd 01 ~ (but wiI not be ~ to 0Ugttn) 3 Whtn you IIdtI an lIppUcition ue P1~tform you r COntent and ilt1fum1~toon is Shared with the apwication We rtQU~t ~irittJ0n5 to r~ YOUI

privacy settings but yoult ~_ment wgttll m IPQIalion will control how the ~ an use the content nllIlfOltmJtion )IOU $IIIe (To lilarn mort about PIadoltM ~f( 00)r Nllcent plloan Plge)

4 whtn fOI publish Ctlntefll Or inforrnallDn ~ the IeYOfe~ nli~1IS WI evel)Ofle including people off of rxebook wi h-e KCess to thai inforTTtiOOn irol we ~ out h8vI conrrot f1ftf ~ ttgtev do it

5 We alwll5 appreclate)lOlil f~bxk or other JUOQHtfOn abovt fICebOOk but ~ou urder1tJrI(l ~h we rny 1M thtm without iII1Y obIi9MJon 10 CllmPlilSltt you for thtm (just lOS you hiIvt no obliGation to offer them)

I You Wllnot serod 0lt otherwISe POst UIWllJ~ed eommecclotl commun~tIons (SltJ(h IS 5CIolm) on FiJCdlooIt 2 You wil not OUeCt ~s conoent 0lt informa6on or ~ise aoxm FilCebool usectirog I~td means (sud1 as hMlf$linltl bot5 rubotli ~rs

01 S(l~rs) wrthotII our penTlI$$IOII

3 You wiH not eng unlawful mulb-Ifvet rl1letirog surh ItS liNfmKi scheme on Faaiook bull You wilt not uplotd VlnrseJ or CIIhe kocus CIldfI S You WI~ not sohc~ool (ormatlOn Or KCffi an itCllIUnl belorijing D someone else 6 yenou wll not bully intifnltdiu 01 Mass IPi user 7 You WlI not lOSt conrerw tIIit4I haWut ttleatenlng POnIOUraphic or tMt Contions nudity Of 9f3jl1oc Or 9r~UltoUli vioefICt a You wi n not dtve lop e ~rile a third Pirtv application contarolng 0lt aafIIise 0lt otherwise marlce ltlIoJIgtoIrelaltd or Oher fIlIlJfe ~ ~ propriate 19tbased restnrWn5

9 YOU wi not ~r any on~est gfVUWIV o JWtePS~I~es (promotiCO) on Facebooio without ou prior Wfinen consent I we consent you uu ful respoostoIIty for Ihf promotJon-1id wllllo1ow our PrprooiJgtm 1 11relinrsmel aI ~pIiteble Iot~

10 YOUI not use FacebooIolfI do anytnil I11IIIWfuI misleading malicIOUS or (~riminJory 11 You I not do InyttOng W t could diwble OYIfburdtn or impair Ihe ~r workin9 fA FKftIook $UdI M I dfnoal of serWe 1Il7k 12 YOUI not filCllcale 0lt traIUI~ iII1Y VJOIMions of ttn Statement

4 Regittration and Acmun SeaKIy

F3(tiXlOk USIfS provide thlir rul names JI( formibon and WI need fIlUt help to lteep It ~hat WIV -k~ ae $OJllt (Omfl1itrnfrl)IOU mae to US N~ to recJlsterir9 and ~ong he security cI yooyen account

I YOU wilt not ~ any flolse ptrscN WorrnttIon on fKebooll O cre~e oJCCoon to a 0tIgtfr tlin yourse~ wilhltgtut peltmission 2 YOU WI not USe)lOllt r Pfrson~l profile for your own COfTiO4fltLaI gain (such M iid-g VltNI $tilt uPdate to an ~rIIStr) J You WIll not use filCebooIlt you 6fe under 1l 4 YOU I not use FICtboltI~ t)lOltllre I COfIlced SI~ otr~ S YOU wig kep yo contact onfotmalion iIC=~te iInd uPtogt--dale 6 You wilt not ~)IOUt PM$gtiord1et MlpOrte else IICCftS OU ikCOunt 0lt dO ilfIth9 elsf tIlIIt mh1 jeoplftlilt tile Security r))OUr ilCCoot 7 You wi not trillSle-r your iCXOIH1t to anyone thou ftut gettJOg our wrott~ pennissIon 8 f you select ~ usernJnle fOl)IOur oKCtIUn( we~he ngh to renov-e or rtdaom I t we betlte I~te (such when a tr~ema owner

COOiCIlaiins lboot a userniYne INI ~~ no ~tv reta~ (0 a uses actua l namt) S Protecbrlg OIlier PeopjIs Rights

I You will not post COflIent or tlkf yenl1l1Ctton on f acebook that rnoes or ~ts Sltgtme(IIlf e~s nghts or OIherwose vtol~lts the I)w

2 We can rtrflO~ conleor or lrIomalion you post on filCtbook tf Wltl tlelleve II1iIt ~ vlOliKes thIS $afIItI1L

Page 6 of 10 OMIR IMS Foon 2 Revision 5f2009

) We will ptOYIde you fth tools to help you protect yoot t~tuaI PlO(lI~ 11QtS To Ie more VlSII our trow 10 ReM aamiddotQ5 af WIIdua Prpperty r)(nnqfWmt pI9C If ~ rfm()le your conteol for Wonginj ~ elses COIlYIghttrId you ~ _emoYM It bV ~e ~ pnJIIl(Ie you tIl aon QlMtJocY fQ Mpeal

5 f you re~~edly nfinQe other peopleS jllteHectll~1 ploperty rOQllS we W~I ~t OOIcCOOflt wgten a~e 6 YOUa not lI$I our coovnollls or ~rb (0IdltIin9 F~ the FKIboct ld f l OQOS Fe Face PltI~ WIIond 32(65) or any coofusklgly

milot maks without our _tun t)efIl1filQlI If you coiled illlormatlOl Item users you will obtain the corRIlt mallaquo ~ cleat you (aocIlIOl FaQboaIc) ar the orgte co~ tt inform1llOn ltlIIId post priKY policy ~nrog whM infoImlliorl you ccIect olOfId tlOW you WIll us~ fougtJ flOt pOSt 1)OIS rdentilconion doaJmtnts or SfrlSltlve nnancral Otmalion on FKtboOIc

6 -shy bullbull Wf ltUITefItly j)IOVde our mobile ~ (Of free but please ~ are thlttt your Ulrnelt~ n()ltTIJ1 ~t~ and fees such as text mtsSoiogHIO felt$ will

stili apply in the twill )IOU (1all9l Of oewa~ your mobile teltplw)nt ntnibtlt you wll ~e your J((OIIflt llIorrnampoon on Falaquoboo~ wllJlin -IS flOU1 to eostn that you m~ Me no senI to tI1e pe~ who ltlCQUr~ yOlI old Imber

7 PltIYJt)ett5

1 We pVf you penllis$Wln to ~ FKfbooIlt SIafe IJnt button so ~I URIS (btl gtOm Iwl los or content from your webSite on FIttbook 2 You Ile III PHmllHin to use well INcS and (Ot(ent on F~ ) V(lU wIn not pla(e I ShilJl Link button on any ~ conuining tOrlaquont lIlat 0lt1 vioI3tehis StiKltIIleI1t t jlOSt~ on h(~

9 Spe6aI PJOIIisoons AppIiutgtIe to ~rIopersIO~ of W GcI WelJsotes

I You Ire responsoble lor fOOl i(JIIIlClIOOfI nd u rontenI Md II UH5 OU make of Platform ThIs indodes SJnrtq OU aPClIampcation Of use of Platform meets ou ntfrm Pg(ies aoCI ou Advrn tsjoq GI1efioelt

2 yenour 1IlaquotS5 to ~nd lISe of dolta)lOU ~ lrom FJetOook will ~ jirn(ed n o1kMs I You wli DIIII~ GaUl you need to 0)ef~1e yout~ 2 yenou wi have a I(y pojampcy o O(herwise make It dea to usersmat U$elt data you ~ejOing to U5t and now yOU wrll use diqlioly or

strat that dolQbull

1 you make d9r to UHfS what user do1tlI you a QOirog to use and hOIoI you I UH dl$llly 0 ~re that daY 4 Vou wlq nlaquo use (li$p lay or share a UsectI~ datil in I ~ incotGl$ent with ~ U5t$ ntiaJ~ S Youl derte all dati you Keved from us tIatinoD any UIltf who do~es~ Of ottlerwlse disMsodalll hom )OIllt

application tJIlles$ QItlerwlS permtted In our patfgrm PPcolt 6 You will dlitle all data you euJVed lrom Faaboolt t we disable yow ~ or ~k)CU to do~

7 We C3fI reQUIf you to update any dna you have recevcd from us 8 We can Ilml you ICCes5 to datil 9 ~ou wil no( lrlInsier the dta)Ou~ from U5 (or eNbI thIC dati 10 be l1IMIefted) w~ our prioI~

1 You wi not 9Vt us riormJtlOn thill you inOIptnllently collecl from a lJSI 0lt ustrs content wthout that use(S Constflt 4 You WI~ make it ellSV 10 users to r~e Q dis(QfIIIect from your aDOIiciItion 5 You make it NrSY lor U5efS 10 COtIttd)OO We c also $Iyene)OU emJjI acldreu WItft 1Sef1 6 You 11 proYiOl cmtorner support for you IIpplltlotion 7 You wi~ not $hOw tIird ~rty ads Of ~ se~rdl ~ on Facfbook user prO(I~ or PaIeS 8 We ~)Ou all ngtIfs Il(essaty to use the code API$ (~Wlth III datil rectpoed) Of tools we QrOVIde to you but Ollly 111 conrltCtK)fl Nil your

9 You wiN not se~ transfer or sublicense our code APls Of tools 10~ 10 You wli IlOIIISetlt~ fOAI~ willi f ltKebook III others II You ~ ose the logos wt make iablt to deYtloPlS 0lt ~sut bull pttH fitse 0lt other PIlbroc ~temIII so long illS OU loIIow cur 8iJtDrm

shy12 We earn 1$Ue pess elease describlllV our elaOOnslllp With you 13 YOU Will comPl with ~i l appIGble Irm In ~gtfjcula you w~1 (It applicable)

i haYI policy 10lt erncllfnjI ~ conlaquo( ~nd terninMing epeat rlefS tna( COfTIPtre5 woUl the Orglllil Millennrllm ~ht Act 2 camp wittltlgte Vdeo PICY Protection Act (VPPA)rod wdl oOIM explicjl Ojlt-in COOSoffit fom U$4fS prior to sharing WIth

Faaboollt use data subjlCt to the VPPA You ~ foKeOOot has no otIigatrOfG UfIdelt the VPfA i4 We do not guI~Nee that Platform d1 aIw~ be (ee is You ltJive us aM rights neceiSilry to elliiraquoe your applicatoon to wor) with flaquoebooj( ndudrIJ the logfltD incOfllOlate ronu you ptOIIlCIe to US into

SlniIlIS proIiIes IIld uselt action 5tories 16 You 9~ US the nghI Illin~ to Of e lltlur applampcltlOO ao4 place wntert 1Il(IurjIiI~ iround voYt applcation 17 We can anill(Ie you aPOl~ CXlflterll and data tor AI PIJIPO$C IIldudlllll ~oal ($UCh ~ for lyengetoncl tile delivtry of ~1$oMgtent$ ana

IfIdogtJn9 content lIN 5Iacfl) 18 To ensue vour 8PClk~hon IS l~e lor users we can Iucht it 19 we can Cftite DPplaOOns that otter $IfTIIar feallJfts ~nd servICes to or Olhe_ comottt woUl your aDOlcwon

10 About ~ on Facetloolc

I You CII1 use you IItiKlr 5IttinQs III ~~ how your name and Pfarr plCNe may ~ assocted Wttl comnllrdill 0 ~red COftent W(oed t7v us VOU 9tv1 us ~sionD use)lOUr IIaTII and profte pittlaquo ~ion WIth tNt content sOO)Kt to the 1OnIS you pIIce

2 We 00 not ge your content 0lt 1fItorTMtJOnD adYertlSefS wthovt yoor consent 3 You lflCkrstillnd thill WI mty not alwiJys deo1Jfy paid oeNices and corrvntJnotions as wch

Page 7 of 10 OMIR IMS Form 2 Revision 5f2()()9

YOU an IijotlI your ~IC MotrHtl7y buvrog oJd5 on FlICebook Of Or pvbHIIIe IlItwOfk Tile rollowoog a(kjotional ttmI ~ to yov if yov pillCeJn OfMr rhrougll cur onlont adY~11SII19 portal (Odtt)

I W fOU DIaoce an OrIllf )IOU wil lei ItS Int rype of actlttWog roo to buy tile iImOUltlI yov want to spendbull ond yoor bod If we ltKcept YOIJr 0rIelt we WI deliIoe- yCtUl ads iH owentOfy l)Komti avadable

2 YouYIr for VOUr Orders in ICCOrdaooce wh our fllaquotments ttms The ItIIOlInl yOII owe WIll be c~lerI ~ on our tTrtonq nlaquohanisms l YltM Ids aJmClv WIlli CUI Mlrtrtilt11 r1joU ~ We will determllt tile iln plaument nnd POSiIonog 01 your aolt 5 We dO rlQI ~ee the oKtivfy lIlilt your acjsoril~ such asht n~ of diets yov WII 9CC 6 We ertrICI aontroI how people inter w~h your iIdI and are IgtQl rtsOOflsIDI for did fraud Of otIgttt imprQllE1 Ktoons thaI alttel tile CCSI (A

runnln lids 7 You un ural yIIUI Orde at any lime Ihrough OUr onl~ portal )vi (may like lt15 ~o days DefCfe tile lid tOPS unnollQ S Our Iotnst to ron you lid willld whetgt w~ lWe COIfIllIltlt 10 Order YOU IfIderstand --r that if Lltrs haIoc interacted wodo YOU lids

YOU ids ~ rema-kI unII~ tile tMt5 dtIeIe iI 9 We CIt lISe 011 Ids _rod tiMed conIent arod WOfmation Of mabting 0 promctlCltloll purPOSeS 10 Yoo will root ~ any press release Of ma~e pubIoc $Utemertstoovt your ~ with Facebook wlaquot-oot loyenrIften Ptnnissoor 11 We Y ~ Of fffTIOt any ad for any rtMOr

12 YOU warrant that VOU~ve tile reg~1 authoury to bnd the advelttiser to this Statement Il You ~ thM if tile ~ yov fPre5eflI ~n ttl ~ WI ~ IIaId you fIIIOIlSbIe rOf thM VlQlMIon

12 Sptclil PrOllISions -ppkabll tc Pes 1 P306 are ~aI profilts ttgtat may coIy ~ used 10 oromote a DIISOltl5 Of orner oommerti4l J))IiticltII tnyenitHlle oroanrzabon Of endeavo

(oneluding non-profit orltIanilaions pcoIiIaI ~915 lt15 and etIebntitsJ 2 YOU rmy only ~inisI~ a Farebook Page if fOIl a~ ~n atho~eO reprtserutNe of the 500)ecl of the P~

] PiI9fI Gan ontv ~ content and Irlorm~ lIOCIff the~~

4 II-Ihen yoo a5~ tont Or fOltTllo)ticn to)Ol6 Page we have rKI ~tlon to distrilKJre yoU contfnt 0 Information to VHltS

S If you u~ a FII1 SOx wiGgtt off of 011 site to promotf your Page others It aI)It to eopy nd piau the wdJtt tIstwher 6 You molf not pllaquobullbull FyenI 80IC wICIQet in In~ 7 If rov coIlIrt user information 0011 your Page Section 9 of this Statemefll ~tsc apJl~ to yoo I If yoo display ~ on YOU Pagf ~n 11 of thIS Statement abc ~DIits to yoo

I] Ar d iltgt l lIIe Qfl chiIroge th Staterltnt if we provkle you notoce (by POSlI9 the change on tilt hr ide r ymct Pc) anti 0pIJ0ftUIlity to

COf1Y1III1I TO gtt fCIbU cI any MUIIl ~ to thIS StoerIlenl VS~ OUr faceboolo Ste f trence page ~rod ~ fan Fo ctlaf1Ol51O sectioos 6 9 and Il (~relatlrog to ~tgtbull bull ~lon ~lopetS wltebsoIe OPIIatOfS and tclvertlsttSJ live fOU a rTlIfOnIm of thrttdiYI notlce For I other cI1ar1gn will gIVe yov rrinmum of_n dJys notice A~ sud1 ~ must be milde en the fnW Site CUMY Pagemiddot If mere thin 7000 ISef5 commenl on tile proposed CNnge we w ~ give you tilt o-pportlnty to IHrtrCrpalt in Yete wlldl yov wil be proyIded alttrnJIlYtS TIle fiR ~ binding on 11$ it rncore th~n lOIb ctrl lClrvt rtQSttreltl uwrS l5 of tile date of (lie notote vote

4 W eIn ma~e changes for If9I c r ldmlnistrtVe easons IIjlOf1 notice witllout lraquoPOftuMy to eommnt I~ Terml_

If you ~l(IIate the k1ttf Of 5Pt of tlus ~t otne ~ ~ate POSSible Ieq)I txpOSrJre for us we can stop pltovid9 a~ Of part of FltKtbOOk to yO lIIe W1fI notofy Cu by email or thenegtltttmeycv atempttcaccessfOUaccountYoumayal$Odelete)QUliKCOIrIIOtdlSableyourllClplOcmonanytimt In11 sdl ~ases this StMemtnr shall termlnale but the fcllowinol provIIions stillPPIr 22 2~ )-5 S2 IHIJ 99 9(0 9 13 9IS I 918 103 112 lIS 116119 H9 112 H l l and 14 18

15 ~ I YOU wi~ rtsOlve erry daom ca1M QioKllon Of dStIIM (dlim1 vou have wllh IS olrKing 0lIl of Of maong 10 tn Statement or FolICeDooit exdus~

on a SlltgtIe Of federal coort located rn 5aru a1f~ (ovnry The laws cf me State (If (al~omia wiI1 QltgtVernhis SUlllltnt as wen as ny daim tllat nght ~~ beWlen vou arod us Iho( tf9Ird to conflict of Iaw~ You ~rtt to 5UtImot to tilt ~ juridcon ot tilt COIrtS lGCaIed in srtl ClIra COUnt( CilIforrq for the IIIIlOW ltlliIlgating 111 RICh tliImS

2 If ~ne ~s a claim 9ainst IS related to yoor actions content Or Inforrnatlon on FKebook 10U wii indemnity arod tKIId lIS ~armltss from and lQiItIst all ~ kSses and egtq)e15O5 oflTlliund (oncIudfl9 rtasoNlbie 1t9t1 fen IlOId C05U) rNJto to SUCh om

3 WE TRY TO KEfP F-CEfIOOIt uP 8UG-fREE AND SAfE BIt VOU use IT AT YOlJR OWN RISK wr ARE AAOVIDmG FlctBOOK AS IS WITt1OtJ1 ANV EXPRESS OR IMPLIED WARRANTIES INClUOIHG 8lrT NOT UMJTro TO IMPUEO WARAANTES esc MEfKHANTASIUTY FITNESS FOR A ARnClUll PlRFOSE ANO NOtHNFRIN(EMfNT WE 00 NOT GUAAAfTH THAT FACEeOOK WilL Be SAFE OR SECURE FAC(IOOK IS NOT RESPONSiBlE FOR THE ACTO~ CONTeNT INFORMATION OR DAT~ OF THIRD PARnES ANO YOU RElEASE IS OUII DIRfCTORS omcns fMIgtlOYEpoundS AND AGENTS fROM NN ClAIMS ANO DAMAGES KNOWN AND UNKNOWN ARISING 01T Of OR IN ANY WAY CONNECTED vJIlH ANV rulM YOU HAVE AGAINST ANY SIICH THIRD PARTIES IF YOU ARE ACAUFORNA RESiDeNT YOU WAlVE CALIFORN IA (NIL CODE il~2 WHICH SAYS A GfNERAl RElEASf DOES NOT EmHO TO QAlMS WHICH TI1E CREDITOR DOES HOT ItNOW OR SlJSPpoundCf TO EXIST IN HIS fAVOR AT THE nMf OF ElIpoundamNG THpound RElEASE WHI01lf KIiOWN 8Y HIM MUST HlVE MATERIALLY AFfECTED HIS SeuroT1EflENT WlTl1 TIiE OESTOR WE WIU NOT lIE lIA6lE TO YOU FOR ANY LOST PROFrrS OR OTHEI ~NTlAL SPEGAL lNOjRECT OR I~OENTAl CW~AGES ARISING OUT OF OR IN CONNECTION WITH OfIS STATH1ENTOR FACt900I( fV~N IF WE HAVE BEEN 1011510 01 THE PQSSISIlfTl OF SU01 DAMAGES OUR AGGREGATE lWlILlTY ARISING OUT OF THIS 5TTHIENT OR fACUlOOK WIU NOT EXCEED THE GREATER Of ON~ IiUNOItEO OOllAllS (SIOO) OR THf1oHOOHT YOU tIJII PAlO us IN Tiff PAST TWELVE MONTHS fPfNJCABlf LAW MAY NOT AllOW THf UMrrATIQN OR EXOtJSION OF tIA8llITY OR INCTOENTA 011 CONSEQlJENllA OAMAGES so THE ~ElOIIE liMITATION 01lt OQUSION MAY NOT AmY TO YOU IN SUCH CASES FACfBOOKS llAelUlY WilL 8E LlMrrEO TO THE FUUEST ElCTfNT PERMlTTfD BY APPUCA8Lf lAw

6 StIlaquooal PrOVSlOtlS Aoo1~ to UsetS Outsde the UM~ St3tes

Wt ~e tc crellte _ ~Iobal ~cmlIty wth conSl~ent standarltli lar everyooe but wt afsl) Wivt toesplaquot 1oQ(1lytj The lo11owmg prMS1OI1S IIClDI to StJS

outsocle tile Unltted Stat

Page 8 of 10 OMIRIMS Form 2 Revision 5flQ09

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L You COIIHIIt 0 1ow0lg your IleltIONI dlltill uarstetra to II1d ~ In ~ Urotelt Stat 2 If yrn are ~ In i COIIIIlry embyen9oed by the Unilfd Statn or are on the Us T~Oep~s lis 01 Specially ~ Nib_Is you

WI rgtoI ~ oorMlttCiampI Kbullbullhl1 on F~ (tudl 85 ~ 01 ptymetlUj or optrMe ~onn PpIoutOl or Wfb5Ite

shy 111 f3ceboltlll we mun tilt feMur lIOII $llrYi(fI we ~ IWadbtncIIrI1nO tIgtrtJuQh (a) _ Mit (1 WW ftrtOOn mrn yenod ~I otlgter FaceboQk bodOlded or co-bfa~ wfb$il~ (iodudirIg JUIHorrIaUl ntfrnatoQrllll wrsioltl5 wi6gtts 11(1 nlOblle IItISlOnS) (b) OW ~orm and (e) ~ onedja $OItwar (well as a tooItNir) cIeYIcH or netwQfk$ now ~ or iMt~

2 Byu5 We and our we mean FIlaquobooIlt Inc or rf you lIf8 outsiCe 01 the United Statu Fac~ eJoYId umtM J By Platform we me it set of API and senne thai enable oplicatJOl5 deI~lS opeltalaquolltS or wMcn WldutIing Cl)n~ iIOd RSS leeds 10 ~ dIIU from facdlook or DtOVJde dati to US By rIorTdtoon we JTIOiIl faon lrod ~r OtmlilKlrl abouI IOu ondodIng 3ClIIIl$ YOU take bull Bycorteor we me Myenhi1l9 IOU post 0f1 FltlCfboQk that would not tie rod~ in IIgte deIn~1OI of middotfonnalion

6 8y data we mean contetlt and Wormaliao tIat thIrd pa~ an Wifvr from F~boDk or ~idt to f~ through ~omI 8y po5t we nIHn po$ l1li fac1tbook or otherwJW mate 1Ii1ab1e to us ($U01 itS by tVi9 ilPPllcatlon) 8y lISt we men ~COpy aublidy perform or d~ dlWiboJte modify uanslate and crew O1jyilltille wOfks d By JCbr1 r~ user WI meyenl user who has rowelt ilUI F-ebooIt ill lust once in the ptlYrQUS 30 days By pploation e meanoY j)pllc~ion Of WflS(I (ncluding COnntct~) that uses or kCe5seS ~rm as well itS olnytIorr9 eIst m_

ThI$ ~erneltI( ~H up the tobfe ~etmeflt ~ the Dittlft ~ FKetlQoII 00 IltCtrwdes prior aqrtftl4lntl [f a partoI1 ottln StMemerrt is found to be Ultlerlorua~e ~ remaonln9)(lrtion 01 rema In fIrII force MId erreel J If we filii to enforce of this StIrtemeltc k ill IlOt be consIdtred _ ~ ~mendment to or of this Statement must be mloOt in wrlb9 rid signed by lS bull YOII wr not transft ampff 01 IlU bull g1IIs Of 00Ii)bti0nS uncle thIS Smemrnt to any(ItIe eIst wnhout OIl conwIt All of our riIhS ~ obIigiKioros under tM Statement t ~~~ I7y in eo~on wotI1 a rnerql)r aquiibon or ~ oJ HmS or by

ooeltatioo of Ifw or ottgtefw~ NotttCIg In th6 5Utemer( Wl1 ~ us from ~ 411 the law Tl111 SlilImenl don lit [01) 8ny thorlt plrty benendary IISbull

Pnyary PoliN The PrwICV Policy is designed to help you lIIlOIIstaod I1ow we cc~cct nd lSl information

PJlrmeM Teran These ilddodonil Ie appy to all paymtfICs rnadt on or tlYougI fllCeboDk

Abood fIItfrtrm n page nelps you bette ulder$tand h) MPpens when OlI add thitd-1lIItV appration or 1M f aceboolr Connect intkodirj[ how the( IIIIIY CUSS MId use your data

flctfprm Pglides TlltSf ltIui6tHnes OUthne the pOMcoes tI1MPIIIt to appIocMions1nc1ucl1l1Q COnnect sites AttmTsjm ljideiOeI These rpOeWrfS oo(IrIe the poI~ thai apply to xNe~ts piampIed on Facebook

pmmgtjpOS c11ic1e jntlt These ~IIIH~ tIM poIlOe$ that apQIy you hrIt oburIne(I written 1Ht-PPfO~ from us to otfer COftests sweepstakes anlt odIt tv)H 01 promotions Of FlttbDok

Htrw to 8M Qjrm pf otd prnny Infrlrloemrn Hgw to Appcal cams of (ooyript nbMement

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Page 9 of 10 OMIRIMS Fomt 2 Revi5ion 5f2009

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Page 10 of 10 OMIRIMS Form 2 Re 15ion Sf2009