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Your private cloud for backup anywhere
Brian Swope – Channel Account Manager
History IT Provider in search of enterprise level
backup for SMBs No clear, all-in-one solution for SMB
Tape/manual, Offsite, Expensive software Invested significant money, resources ≠
solution SMB customers need:
Enterprise functionality (data just as important) Easy to use Cost effective Flexible, keep control, secure
2006 product development
Recent Reviews & Awards
Redmond MagazineRedmond Magazine Review, 9.6/10Review, 9.6/10 MVP Product AwardMVP Product Award
TechColumbus Innovation AwardTechColumbus Innovation Award Coolest Cloud Storage Vendor by CRNCoolest Cloud Storage Vendor by CRN PC Mag – reviewPC Mag – review eChannelLine Channel Daily News – ArticleeChannelLine Channel Daily News – Article CRN Channel Web – Emerging VendorCRN Channel Web – Emerging Vendor Channel Insider (ZD) – ArticleChannel Insider (ZD) – Article Government Security News – ArticleGovernment Security News – Article InfoSecurity Magazine – ArticleInfoSecurity Magazine – Article ItBusiness Canada - Article ItBusiness Canada - Article
3333
CustomersCustomers
44
Market: Other Vendors vs. 3X
TapeTape SoftwareSoftware Local / RemoteLocal / Remote Discount Online ProviderDiscount Online Provider
Tape Backup
Manual Process – have to take tape off-site daily, Manual Process – have to take tape off-site daily, time consuming, not automatictime consuming, not automatic
Offsite storage of tapes - costOffsite storage of tapes - cost Agent based pricing, add more systems / plug in’s Agent based pricing, add more systems / plug in’s
– cost increases– cost increases Restoring single file – complex on tapeRestoring single file – complex on tape Average failure rate for tape backup is 100%. All Average failure rate for tape backup is 100%. All
tape backups fail at some pointtape backups fail at some point Tape expensive – especially compare features, Tape expensive – especially compare features,
functionality of other automatic solutionsfunctionality of other automatic solutions
Software Backup
Not a “complete” solutionNot a “complete” solution Will need to purchase additional hardware – Will need to purchase additional hardware –
removable drives / NAS / serverremovable drives / NAS / server Agent fee’sAgent fee’s IT involvement - installation, configuration, IT involvement - installation, configuration,
hardening of servers, operating systems, and hardening of servers, operating systems, and other applicationsother applications
Server only? What about remote offices? Server only? What about remote offices? Laptops?Laptops?
Protect data directly from the endpointProtect data directly from the endpoint Expensive when comparing the limitationsExpensive when comparing the limitations
Local / Remote Backup
Need to purchase twice – for offsite protectionNeed to purchase twice – for offsite protection Most local / remote products are server Most local / remote products are server onlyonly and will and will notnot backup laptops / workstations or desktops backup laptops / workstations or desktops If important data exists on these endpoints, local/remote products If important data exists on these endpoints, local/remote products
will not be a good fitwill not be a good fit Many advantages of user / workstation backup & restoreMany advantages of user / workstation backup & restore
What happens to your data should you not want to What happens to your data should you not want to use off-site piece – or you discontinue the off-site use off-site piece – or you discontinue the off-site service?service?
Where does your data go? Is it safe, secure? What Where does your data go? Is it safe, secure? What happens to your data if you change solutions?happens to your data if you change solutions?
Do they recommend not backing up all your data off-Do they recommend not backing up all your data off-site site (too costly? data not important?)(too costly? data not important?)
Competition – Discount Online Provider
Low cost?Low cost? Initial backup? Getting your data back?Initial backup? Getting your data back? Is cost important?
What about total cost of ownership (3-5 years+) What about endpoint fees? Do you want to pay monthly, on-going storage fees? (forever?)
Concerned about the security and privacy of your data?
How fast do restores take? How well do the SQL / Exchange agents work over
the internet? How long can the data be retained for?
Internet
Online Backup Service Provider
Automatic, Offsite Backup
DATA
DATADATA
DATADATA
DATA
DATA
DATA
DATA
1010
3X Solution Single, integrated solution
Advanced data
deduplication
Little user intervention Eliminate tape media
Automatic offsite backup
Secure (HIPAA compliant)
Fast backup & recovery
Policy/Rule based backup
Centralized management
Point in time snapshots
Backup open fileBackup open file
Outlook PST files
Office documents
Databases
Quick installationQuick installation
Locator service
Unlimited user licenseUnlimited user license
Redundant hard disksRedundant hard disks
Extended AgentsExtended Agents
Windows XP, Windows 2003, Windows
2000
Windows Vista, Windows 7
Windows Server 2008
MS Exchange
System State
Open Files
MS SQL
Version 3.0
What's New in 3X RBA 3.0 (highlights)•Full hard drive/system imaging •Differential image backup (efficient deltas)•Bare metal recovery (BMR)•P2V copy, P2V Restore, P2P dissimilar hardware•Local as well as remote backup (without local appliance)
• MS Exchange• MS SQL• Image backups for BMR
•Central & remote management for file based & image based backup sets•Brick-level restore for Exchange•10TB capacity with Enterprise Series•And many more enhancements
Trends Complicate Backup Laptop Growth
Most vulnerable data Outside office during
backup windows Remote Offices
Traditionally, needed local solution
Depend on local staff
Architecture
Locator Service(at 3X Systems)
End Customer(Client)
Appliance(Manager)
Locator Service Hosted by 3X Systems Dynamic DNS Service Registers digital location Requests new location Invisible to the administrator
and end user Drives portability and ease of
installation
Product DemoProduct Demo
Initialization Setup Appliance Client installation
Client Create backup set / BMR Delta Generation Common File Elimination
Restore Process Exchange Mail Recovery Local Client Remote Restore
Sample: “Local/Remote” Cost – TCO Over 5 Years
600GB of data600GB of data Hardware - $4,995Hardware - $4,995 Off-site Cost (50 cents/GB) - $18,000Off-site Cost (50 cents/GB) - $18,000 Maintenance - $4,399 for 5 yearsMaintenance - $4,399 for 5 years Total over 5 years with off-site protection - Total over 5 years with off-site protection -
$27,394$27,394
3X =total over 5 years with no additional total over 5 years with no additional costs - costs - $10,269$10,269
vs.vs.
3X RBA3X RBA
Competition – Discount Online Provider
Myth of “low cost” Monthly storage fees
40PCs with 2GB of Storage = 80GB 80 GB * 50¢/GB over 60 months
Monthly endpoint fees 40 PCs * $4 / mo = $160 / month
$160 * 60 months Plus, additional fees for data
recovery
1818
$2,400$2,400
9,6009,600------------------------
100GB100GB
forfor
$3,663$3,663
Competition – Local / RemoteFeatures Local - w/Remote Option 3X Systems RBA
Remote Backup & Disaster Recovery (offsite)
No (only with additional fees)
Yes
Additional Fees Yes (monthly, recurring)
No (one-time purchase)
Desktops No Yes
Laptops No Yes
Remote Offices No Yes
Servers Yes Yes
RAID No Yes
Gigabit Ethernet No Yes
User restore data from their workstation/laptop?
No Yes
Total control of your data No Yes
Data always private & secure ? Yes
Source de-dup & common file elimination
? Yes
Centralized, remote & user management
No Yes